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F/W 2013

Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

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The Paychi Guh collection is architecture and modern art inspired 100% cashmere knitwear collection. Each piece is developed by incorporating simple form, refined texture, modern graphics, and super fine high-quality cashmere. The collection caters to the independent, creative woman who desires individuality, timeless style, and ultimate comfort; the woman that indulges herself with cashmere every day.

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Page 1: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

F/W 2013

Page 2: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Architecture And Modern Art inspired 100% cAshMere KnitweAr collection.

I developed the Paychi Guh collection incorporating simple form, refined texture, modern graphics, and high-quality cashmere. Each design caters to the independent, creative woman who desires individuality, timeless style, and ultimate comfort; the woman that indulges herself with cashmere every day.

Page 3: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Cowl Neck Top

One of a kind. Designer’s favorite piece.

A continuous line of contrast color in full needle rib defines the modern architectural inspired form. The fine cashmere yarn is knitted off gauge to create the slightly sheer fabric with subtle graphic texture. Extra length of cowl neck in soft and lightweight cashmere gives you luxurious comfort and beautiful, relaxed drape on the body. Be playful and pull up the cowl neck to wear it like a hood for cool windy days.

Asymmetrically draped on one side featuring batwing sleeve with ribbed cuff, this exquisite piece is simultaneously sophisticated and sensual. Experiment with pulling the sleeve up or down to find the perfect drape for you.

Page 4: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Rectangle Popover

Inspired by paintings from Picasso’s Cubism period, the designer created the Rectangle Popover in allover texture stitch using the plaiting technique, where two different color yarns are knitted together but each color yarn is carefully controlled to be shown only at either jersey stitch or reverse jersey stitch. For this piece, the designer put the emphasis on the grey while letting a subtle hint of blonde color come through, resulting in one-of-a-kind surface texture and color combination.

Page 5: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Two Way Cozy Cardigan

The inspiration of this style origi-nated from photos of weathered brick walls the designer took outside the Serpentine Gallery in London. In creating the Two Way Cozy Cardigan, the designer translated the impres-sion of the brick wall into graphic knitted textile while capturing the sharp contrast of solid wall against textured bricks through the combina-tion of solid and patterned fabrics in her design.

As its name suggests, this luxurious wrap style cardigan can be worn both ways – either with the solid side on top or the patterned side on top. Wear patterned side up to have more cashmere wrapping around the neck while showcasing the geometric design. Fold down the shawl collar to reveal the pattern in contrast color for extra flair. Wear solid side up for a dramatic look with black jersey shawl collar. Experiment with how each side drapes differently on you to find your own favorite look for this versatile piece.

Page 6: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Contrast Popover

The inspiration of this style originated from the weathered brick walls outside the Serpentine Gallery in London. Intrigued by the beauty of the sharp contrast of solid wall against textured bricks, the designer translated the impression of the weathered brick wall into graphic knitted textile and captured that contrast through combination of solid and patterned fabrics in creating the Contrast Popover.

The designer believes in making each design look beautiful from every angle. This means you can wear this sweater both ways, ei-ther with solid side in the front or patterned side in the front. Navy color block under the sleeves and uneven panel length with side slits add extra visual interest to this beautiful piece.

Page 7: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Asymmetrical Top

Architectural form and clean design lines make this style modern and timeless.

Asymmetrical and oversized, this transeasonal piece made in 16 gauge fine cashmere jersey is beautiful by itself and ideal for layering. Subtle design lines off one shoulder add visual interest and complete the sophisti-cated look.

Page 8: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Made in 16 gauge fine cashmere jersey, these styles have super soft hand feel and is so comfortable and effortless to wear, that you just might want to add every color of it to your wardrobe.

Everyday Scoop

Everyday Tunic

Page 9: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Graphic Scarf, 75” x 20”

This is a modern art inspired intarsia design, the most intricate knitting technique for creating graphic patterns with multiple col-ors. Designed to be your favorite scarf for many seasons to come, this luxurious and lightweight Graphic Scarf features a unique combination of stripes and color blocks, incorporating four time-less neutral colors.

Its vibrant pattern and extra length allow you to create many dif-ferent looks depending on your outfit and styling preference. A hybrid of scarf and wrap, this stunning piece will surely be one of the most versatile accessories in your wardrobe.

Page 10: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Contrast Scarf, 48” x 38”

Photos of brick walls taken outside Serpentine Gallery in London inspired the designer to create the Contrast Scarf, featuring simple color block design and subtle graphic texture.

The fine cashmere yarn is knitted off gauge to create the slightly sheer fabric with ultra lofty hand feel. Have fun creating multiple looks with this piece by folding and wrapping the scarf differently.

Page 11: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

Everyday Scarf

64” x 10 1/2”

Intricate knitting structure creates the playful ribbed surface texture for this transeasonal everyday scarf.

Perfect for keeping you warm while adding flair and stylish ac-cent color to your outfit.

Page 12: Paychi Guh | 100% Cashmere Knitwear | Everyday Indulgence | FW2013 Lookbook

[email protected] | www.paychiguh.com