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A session on the what, why, and some of the how on managing your personal identity online through the use of blogs and social media. Presenter: Allegra Fonda-Bonardi Date: November 22, 2013
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Managing Your Online Identity:
Intro to Blogging and Social MediaDUSP Viz. Nov. 19, 2013
A. Tips B. Scripts
C. Dive in
Game plan:
Social media is...
SOCIAL MEDIA IS...
Species: -blogs:
-twitter-personal profiles-microblogs-video blogs-photo galleries-news aggregates-photo sharing sites-professional (closed) social media sites, and more...
QUANTITY OVER QUALITY
Examples: Design: http://www.designboom.com/City Blog: http://secretrepublic.com/Cities! : http://thisbigcity.net/ten-best-urbanism-blogs-tumblr/Tumblr and Photoblogs: http://unhistorical.tumblr.com/Personal/Professional : http://captaincreative.com.au/http://www.builtbyeande.com/
The personal is professional
http://arular.tumblr.com/ FAILhttp://tonyfrancis.blogspot.com/ FAIL
Managing your Social Media Presence
Four Management Tips
1 Link up! (between your own sites, and link or ‘like’ other people’s as well)
2 It’s all public (so post carefully)
3 Select and Curate (and keep it focused and professional) but link widely
4 Update Regularly
Four Reasons for Good Social Management1 Visibility People/Projects/Ideas can find you
2 Sharing You can share projects, thoughts, and ideas
3 Professional Showcase build your brand and portfolio, succinctly communicate your work
4 Publicity Beautiful blogs make excellent publicity tools
Workshop1. Set up your site 2. Pick a theme and customize your blog:
-use existing - download new
3. Plugins: -link to facebook, twitter, and beyond!
4. Create a post5. Add photos and video6. Organize your blog:
tags, categories, blogroll, RSS Feed7. View in mobile8. Fun widgets
Setting Up: Some things to try
1. wordpress.comchoose passwordlink to facebook and twitter
2. which theme do you want to try? 3. explore your ‘dashboard’ and ‘posts’ section :
’dashboard’: can you figure out how to view how many hits your blog has had?
‘posts’ : can you find where to get your shortened URL that connects directly to your blog?
once your post is up, try linking it to facebook and twitter (hint: view your blog first to see how your post came out!)
More things to try: 4. Create a new post
what happens when you try to add media?
what is the difference between a ‘tag’ and a ‘category’? Could you add both to your post?
can you destroy your post?
can you destroy your blog?
5. Widgets: fun things to put on your blogWhere are the widgets located on your wordpress blog? Try adding a few to different places on your blog.
Where else might you search for widgets? (hint: google!) add a zany widget. then add several more.
6. Following! pick another blog to follow on Wordpress ~ follow it!
(and maybe post on their site...does it show up in your feed?)
And Lastly...
6. Going Mobile: Enable the settings in your dashboard so that your blog can be viewed on a mobile device.
If you have a mobile device, try to download wordpress on it… and make a post from your phone!
SO TO REVIEW...
What are the Take-Aways?
Managing your Social Media Presence
Four Management Tips
1 Link up! (between your own sites, and link or ‘like’ other people’s as well)
2 It’s all public (so post carefully)
3 Select and Curate (and keep it focused and professional) but link widely
4 Update Regularly
Four Reasons for Good Social Management1 Visibility People/Projects/Ideas can find you
2 Sharing You can share projects, thoughts, and ideas
3 Professional Showcase build your brand and portfolio, succinctly communicate your work
4 Publicity Beautiful blogs make excellent publicity tools
THANK YOU!
and happy blogging...