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Media Evaluation

Lucy Mongan Media Evaluation

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Page 1: Lucy Mongan Media Evaluation

Media Evaluation

Page 2: Lucy Mongan Media Evaluation

1. FRONT COVER

Direct mode of address

Conventionalmasthead

Selling line

Barcode

Website

Main image

Main feature

Features

Colour coded

Dominant contrast

Page 3: Lucy Mongan Media Evaluation

Main image

Features

Colour coded

Model credit

Sub text with page numbers

CONTENTS

Direct mode of address

Bold font to stand out

Dressed to suit the genre

Page 4: Lucy Mongan Media Evaluation

Main image

Bold lettering to stand out

Main image

Questions and answers with the main feature inside the magazine.

Dressed to suit the genre

Brief introduction

Body language in a pose

Quote from “Lucy-May’s” answers

Indirect mode of address

Direct mode of address to draw the readers in

DOUBLE-PAGE SPREAD

Buzz word

Page 5: Lucy Mongan Media Evaluation

2. How does your media product represent particular social groups?

Used by the poses in my magazine

For example the glamorous look e.g.- big hair, pink lips and a seductive look.

The colours throughout the magazine are pink, grey and black. These colours will appeal to both genders and make the magazine more popular.

Page 6: Lucy Mongan Media Evaluation

3. What kind of media institution might distribute your media product and why?

My magazine could be distributed by the Marketforce within the IPC media, as they have brought out extremely popular brands such as the music magazine “NME”, the gossip and fashion magazine “Look” and also the fashion brand “Marie Claire” It has become the most successful music website in the UK, its famous for its industry.

MOST SUCCESSFUL MUSIC WEBSITE IN THE UK

Page 7: Lucy Mongan Media Evaluation

4. Who would be the audience for your media product?

- Male and female aged 16 to 32 - Part-time job and a full education.- Materialistic, make an effort to look good. shop a lot, spend their money, stand out from a crowd.- Bubbly, cheeky, extremely outgoing and confident.

This is a typical target who will read my magazine

Bold make-up

Glamorous look

Obviously loves to stand out

Loves fashion

Page 8: Lucy Mongan Media Evaluation

5. How did you attract and address your target audience?

Direct eye contact, to grab the readers attention, flirtatious and sexy look.

FRONT COVER needs to stand out

Big bold masthead, used dominant contrast to allow the most important thing to stand out on the page, and to be recognisable towards the readers.

The main feature and the selling line, stand out dramatically on the page

Feature artists- catches reader

Page 9: Lucy Mongan Media Evaluation

5. How did you attract and address your target audience?

CONTENTS PAGE needs to look attractive as the reader looks through

Is themed (the font) the same as the front cover, to show consistency.

The features to make the reader want to flick through.

Main image used direct mode of address and also is dressed to suit the genre.

Page 10: Lucy Mongan Media Evaluation

5. How did you attract and address your target audience?

DOUBLE PAGE SPREAD needs to catch our eye as we flick through, and the producer decides what the reader looks at first.

First the reader looks at- Main image on the page, to grab them and make them want to read more

Second the reader looks at- Name of the main feature needs to stand out

Third the reader looks at- Pull quotes

Page 11: Lucy Mongan Media Evaluation

20%

70%

10% 0%

What genre of music do you prefer?

Pop RnB Rap Hip HopRnB = most popularSo I have chosen to create an RnB magazine.

25%

25%25%

25%

Who is your favourite artsist out of the list below?

Drake Keri Hilson Niki Minaj Lil Wayne

All these artists are very popular, so I have featured them inside my magazine.

Page 12: Lucy Mongan Media Evaluation

6. What have you learnt about technologies from the process of constructing this product?

Liquify Tools = bloat tool, pucker tool, burn tool , forward warp tool

Page 13: Lucy Mongan Media Evaluation

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

- Looks much more professional

- Higher standard of photography

- Kept to a consistent house style

- Gained more skill in photo shop

- Learnt more creative techniques

- Researched into my target audience, learnt what catches their attention