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how not 2 suck at
PRESENTING YOUR WORK(for students & young designers)
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
· Scholar: BFA in Comm Design, minors in Theatre & Marketing
· Drama Nerd: 15 yrs of theatrical training/experience
· Designer: AT&T, 7-11, FedEx, The Long Center, & Visa
· Speaker: SXSWi 2013, AIGA Design: Big Week, DSVC National
Student Show, & coming up... HOW Design Live
MEGAN MEADart director | designer | educational speaker
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
WHAT WE WILL TALK ABOUT TODAY
• WHY presenting well is a big deal
• WHAT a good presentation is
• HOW all this relates to you
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
WHY IS PRESENTING WELL IMPORTANT?
• Creative directors and teachers don’t always separate a
good idea from a poor presentation
• Avoid singing a good song badly
because bad presentations kill good ideas
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
WHY IS PRESENTING WELL IMPORTANT?
• Stand out
• Be better
• Practice now
in school...
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
WHY IS PRESENTING WELL IMPORTANT?
• Megg’s Salary Saga: how I talked my way into a job
• Presenting well can have an effect on your career path
• Age is relative—skills are not
in real life...
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS...
• 1 : an activity in which someone shows, describes, or
explains something to a group of people
• 2 : a descriptive or persuasive account
dictionary definition of presentation
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS...
• Writing a paper
• Explaining things to your parents
• Defending a design choice to a professor
• Showing your portfolio
everyday examples
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS...
• Telling the story of your idea in an organized, engaging and
persuasive way
my definition
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZED
• Plan
• Prepare
• Practice
the 3 ‘P’s of presenting
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZED
• Be able to explain your concepts quickly and concisely
• Tell a persuasive, but well-structured story
the 1st ‘P’ : plan
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZED
This is a (project type) I made for (client). They are a (describe what
they do) that cares about (what their focus is).
I chose (describe visual direction or idea) because (explain how this
choice ties directly into the client).
So, (closing sentence that points out anything else that is pertinent or
supports your earlier statements).
the 1st ‘P’ : plan | story structure
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZEDthe 1st ‘P’ : plan | story structure
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZED
• Tailor your presentation to your audience and your surroundings
(a professor will require delivery differently from a friend)
• Vocal warm-ups: prep it up to step it up
the 2nd ‘P’ : prepare
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZED
• Preps: your voice is your #1 tool
• Relaxes: a warm voice is a confident voice
• Focuses: take a minute for yourself
the 2nd ‘P’ : vocal warm ups | why?
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZED
• Shake it out: get loose and get silly to get ready
• BDGD: warm up your vocal muscles
• Tongue Twisters: get your mouth ready for any sound, any
sentence—anything
the 2nd ‘P’ : vocal warm ups | how?
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZED
• Unique New York. You need New York. You know you need
unique New York.
• Toy boat, toy boat, toy boat…
the 2nd ‘P’ : tongue twisters
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ORGANIZED
• Do not memorize a script, but do NOT “wing it”
• Practice in a way that works for you
• If you practice well, you will present well
the 3rd ‘P’ : practice, practice, practice
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ENGAGING
• Speak with certainty and with no question in your voice
• Do NOT dismiss your choices. Explain them
• Fake it ‘til you make it
be confident
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ENGAGING
• Things rarely go by script—practice extemporaneous speaking
• How: grab a magazine, pick a page at random, and speak
about its contents for 60 seconds non-stop
• Why?: doing this helps you practice speaking on the fly,
as well as the ability to think on your feet
improv exercise #1 : speak on the fly
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ENGAGING
• Practice drawing positive attention to yourself
• How: be an audience volunteer, read out loud to your pet, make
announcements at work
• Why?: practice creates confidence & confidence is more engaging
improv exercise #2 : be in the spotlight
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ENGAGING
• If you aren’t excited, they won’t be either
• Channel your nervous energy. Make it work for you
• Smile
show some enthusiasm
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ENGAGING
• Stay Open: don’t cross your arms or slump your shoulders
• Stay Respectful: stay interested and listen with your body
• Stay Strong: sit/stand with confidence, do NOT fidget or shrink
have good stage presence
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
A GOOD PRESENTATION IS ENGAGING
• Practice being comfortable in uncomfortable situations
• How: stand the opposite direction as everyone else in the elevator
• Why?: if you can do this confidently, you can sit or stand
confidently just about anywhere
improv exercise #3 : awkward elevator
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
HOW TO USE THIS INFO
• Use today as practice — treat it like a very short interview
• Practice but don’t sound robotic — try out that template I gave you
• Do not blame anything on the parameters of the project
• Be persuasive — logically argue rather than personally assert
• Get their business cards and follow up
helpful tips for portfolio review
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
TO SUMMARIZE
• Plan, prepare & practice
• Try out some of these tips & tricks to improve your performance
• A good presentation is a genuine presentation
• Above all, remember bad presentations kill good ideas
presenting well is kind of a big deal
HOW NOT 2 SUCK @HN2S | NOT2SUCK.COM | by MEGAN MEAD
QUESTIONS?
• EMAIL : [email protected]
• TWITTER : @HN2S | #not2suck
• INTER-WEBS : not2suck.com
contact info
THANKS FOR HAVING ME(and I hope this didn’t suck)