1
A little hint about your Newsletter design. Most of the clickable items, should be clickable: Headlines URLs (w arrows) Photos And not just the: Read More >> (w arrows), link Because, I’m assuming you’ll be using “best practices” in your marketing materials, since that’s your Dear Adobe John McElhenney / http:// uber.la / Dear Adobe Fail CC 2014, share with attribution 6-27-13 - @jmacofearth

Dear Adobe - Digital Marketing #FAIL

Embed Size (px)

DESCRIPTION

Adobe is the largest provider of digital marketing tools. How can they fail so badly in their own digital marketing newsletter? The full story here: http://uber.la/2014/06/adobe-fails/

Citation preview

Page 1: Dear Adobe - Digital Marketing #FAIL

A little hint about your Newsletter design. Most of the clickable items, should be clickable:

• Headlines• URLs (w arrows)• Photos

And not just the:

Read More >> (w arrows), link

Because, I’m assuming you’ll be using “best practices” in your marketing materials, since that’s your business, right?

Dear Adobe

John McElhenney / http://uber.la / Dear Adobe FailCC 2014, share with attribution 6-27-13 - @jmacofearth