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1. A story can exist in multiple timelines, contexts and networks at the same time.
2. A story has to communicate itself in any social network.
3. The business model is built into the individual story and the metrics tracked.
4. Content isn’t siloed by print sections. 5. Taxonomy is only by time and relevance. 6. Always a digital first product.
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Consumer PCs Tablets Mobile
Source: Enders Analysis
Global annual unit sales (m)