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50 YEARS OF DESIGN AUTOMATION CONFERENCE INNOVATION 50 50th DAC EXHIBITOR PROSPECTUS Conference: June 2-6, 2013 Exhibition: June 3-5, 2013 Austin Convention Center Austin, TeXas In technical cooperation with: Sponsored by:

50th DAC 2013 Austin

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Page 1: 50th DAC 2013 Austin

50 YEARS OF

DESIGNAUTOMATIONCONFERENCEINNOVATION

50

50th DAC EXHIBITOR PROSPECTUSConference: June 2-6, 2013

Exhibition: June 3-5, 2013Austin Convention Center

Austin, TeXas

In technicalcooperation with:Sponsored by:

Page 2: 50th DAC 2013 Austin

50 YEARS OF

DESIGNAUTOMATIONCONFERENCEINNOVATION

50

DAC IS

The Design Automation Conference (DAC), celebrating its 50th year as the premier conference devoted to the design and automation of electronic systems (EDA), is the oldest and largest conference in EDA. DAC 2013 is a not-to-miss occasion for the worldwide community of system designers, system architects, logic and circuit designers, validation engineers, CAD managers, senior managers, executives, researchers and academics. As well as planning for a robust technical program, the DAC Executive Committee is planning several memorable and exciting events that will be announced in the upcoming months.

The 50th DAC will be held at the Austin Convention Center in Austin, Texas, from June 2-6, 2013. The 50th DAC’s focus is on innovation and research, tools, algorithms, EDA tool usage and design technologies for all aspects of electronic circuit, system, and embedded design for DAC 2013. In addition to conventional EDA topics, DAC 2013 is also focusing on embedded systems and software (ESS) and related categories.

For video highlights of the history of DAC from 1964-2013, see www.dac.com.

MEET IC DESIGNERS &

IC MANAGEMENT

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50 YEARS OF

DESIGNAUTOMATIONCONFERENCEINNOVATION

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OTHER 22%8%6%5%1%1%1%

Professor/ResearcherStudentMarketing/SalesEditor/PublisherFinancial or Industry AnalystVenture Capitalist

MANAGEMENTExecutive/Senior Mgt.Engineering Mgt.CAD Engineering Mgt.

16%14%6%

36%123

PRIMARY JOB FUNCTION

ENGINEERING 40%11%8%5%4%3%3%2%1%1%1%1%

CADHardware Physical DesignHardware Logic DesignVeri�cationSystem ArchitectApplicationApplication SoftwareEmbedded HardwareEmbedded SoftwareTest and AssemblyBoard Design & Layout

4567891011121314 1

23

Management

456

Engineering

DESIGN TYPE

ASICASSPAnalog/MS IC'sDigital ICsDSPsAnalog/MS SystemsLibraries/IP/CoresMemoryMicroproc./controllerPLDs/FPGAsFirmwareApplicationDigital SystemsEmbedded SystemsPCB LayoutSpec. Proc. (e.g., GPU)RF, MicrowaveMEMSRTOSMiddleware

1234567891011121314151617181920

39%32%23%15%15%11%11%11%10%10%9%6%6%6%5%5%4%3%3%2%

PRODUCTS AND/OR SERVICES YOU RECOMMEND,PURCHASE, OR INFLUENCE THE PURCHASE OF

Digital Logic SimulationLogic Design and SynthesisRTL & Formal Veri�cationAnalog/AMS Design & SimulationPhysical Veri�cationPlacement & RoutingPhysical DesignIP/CoresVeri�cationHW/SW Co-DesignSystem Design and Speci�cationEquivalence CheckingDesign for Manufacturing and YieldFull-Custom LayoutOther Logic Veri�cationLibraries/ModelsEmbedded Software and System DesignSystem/Logic DesignAlgorithm DesignTestEmbedded Software DesignFoundry/Silicon VendorPackagingPCBPost Silicon ServicesApplication Speci�c Std. Part (ASSP)

29%24%19%19%19%18%17%15%13%11%11%12%12%12%10%10%9%9%8%8%7%7%6%6%5%3%

MANAGEMENT

ENGINEERING O

THER

DAC ATTENDEES WERE POLLED

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DESIGNAUTOMATIONCONFERENCEINNOVATION

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EXHIBIT SPACE PRICINGPricing for 2013 follows a graduated discount system based on size of the exhibit space according to the schedule below. Exhibit space must be licensed in 10’ x 10’ increments. Become an EDA Consortium member for FY2013 by October 1, 2012 and receive a 10% discount on all space! Find membership information at http://www.edac.org

Exhibit space pricing is as follows: Thefirst100squarefeetofexhibitspaceis$43.75persquarefoot From101to400squarefeetthecostis$35.00persquarefoot From401to900squarefeetthecostis$33.50persquarefoot From901to1500squarefeetthecostis$32.00persquarefoot From1501to3000squarefeetthecostis$30.00persquarefoot 3001squarefeetandabove,thecostis$27.00persquarefoot

SUITES – WHAT MAKES DAC DIFFERENTDesign automation tools are complex, highly proprietary products that require in-depth discussions to fully explore the ability of the product to meet the customer’s needs. To address this need, DAC has developed its unique suite package to offer exhibitors a simple, cost-effective way to build private meeting suites into their booths. The suite package is included in your space rental and can drastically reduce your exhibit costs while providing you with your own private meeting space. DAC provides suite walls and carpet to the ‘suite’ area of an exhibit space. Exhibit space must have a portion of the area designated as public access to all attendees.

Floorspaceslessthan400squarefeet-aminimumof100squarefeetofanExhibitor’sfloorspacemustbepublic. From401to6000squarefeet-25%ofanExhibitor’sspacemustbepublic. From6001to7500squarefeet-aminimumof1500squarefeetofanExhibitor’sspacemustbepublic. Greaterthan7500squarefeet-20%ofanExhibitor’sspacemustbepublic.

SUITE - ONLYSuite-only space is available exclusively to first-time 2013 DAC participating companies. CostforcontractsreceivedonorafterSeptember3,2012is$48.00persquarefoot.

EXHIBIT HOURSExhibit hours are from 9am to 6pm, June 3-5, 2013 (Mon., Tues., Wed.).

ABOUT THE FACILITIESThe Austin Convention Center offers DAC over 260,000 square feet of exhibit space. The Management will carpet the aisles. There is easy access to electrical outlets and good loading facilities. All technical sessions will take place in close proximity to the exhibit area.

EXHIBIT MANAGERThe 50th DAC has selected MP Associates, Inc. (MPA) as the conference and exhibit manager. MPA acts as an agent for DAC. If you would like to learn more about exhibiting at DAC, please call or email Cedric W. Fellows, Sales Director, Events - (650-995-0566 , [email protected]) www.mpassociates.com

DAC 2013 GENERAL

INFORMATION

To Reserve Space, Contact:Cedric W. Fellows, Sales Director, Events 1721 Boxelder St., Ste. 107 Louisville, CO 80027 tel +1 650-995-0566 Fax +650.240.3818 [email protected]

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To Reserve Space, Contact:Cedric W. Fellows, Sales Director, Events 1721 Boxelder St., Ste. 107 Louisville, CO 80027 tel +1 650-995-0566 Fax +650.240.3818 [email protected]

For more information such as pricing, floorplan, etc., please visit:

WWW.DAC.COM

For 50 years, from its humble beginning in 1964 as a workshop with 132 attendees to the modern EDA industry as we know it today, DAC has played a pivotal role in the industry. Many of the products being sold today have their roots in an idea that was presented as research in the technical conference years earlier. There is a development cycle DAC enables that leads from concepts being formed in workshops and birds-of-a-feather sessions to formal research papers then on to commercialization and display on the exhibit floor. The unique interaction of researchers, practicing engineers and the companies producing products and services makes DAC a powerful tool for innovation and interaction of all segments the EDA universe.

Join the celebration as we look at 50 Years of Innovation in electronics design! The past fifty years were a time of tremendous growth, change, and evolution in all aspects of electronics. DAC has been there every step of the way to support the industry’s development. We’ll look at the incredible strides made in the past 50 years as a springboard for the next 50!

INNOVATION

COME EXPERIENCE DAC

‘s Golden Anniversary in Austin