Upload
thomas-higgins
View
278
Download
2
Embed Size (px)
Citation preview
Why we created Voxpopme
We knew video was so powerful for market research and voice of customer - but was always slow, cumbersome and difficult to analyze at
scale and therefore was massively under-utilized.
Voxpopme has changed the game
Why use Voxpopme video
More Depth6x more content and 65%
more themes vs. text
Authenticbring insights to life
with real people
Tell Storiescreate more impactful
presentations
Powerful Analyticsmakes video easy and fast
to analyze at scale
Where to use Voxpopme…
‣ Brand trackers and other surveys ‣ Ad/Product/Concept Tests ‣ Diary Studies ‣ Ethnographic Studies ‣ Focus Group Alternative
Market ResearchSupporting both quant and qual projects
‣ Customer Feedback Surveys ‣ Customer Communities ‣ Customer Sat or NPS Programs ‣ Segmentation Studies ‣ and more….
Voice of CustomerBring the true voice of the customer to life
Capturing video with Voxpopme
Add to any project
- Add to any survey in minutes
- Works from any device with a camera
- No app download required
- Use with customers or panel sample
- Pass survey data with your video
- Available in 17 languages
Use this when you want to add video capture to any project
1 Use the Voxpopme app
Use this when you need same day turnaround results.
- Target the Voxpopme community
- Available in the US and UK
- Supports iOS and Android
- 100 videos in < 60 minutes
- Simple targeting and screening
- Consistent high quality content
2
The PlatformTranscription Fast, highly-accurate transcription makes videos searchable and powers advanced theme coding.
Sentiment At a glance quickly understand how positive or negative responses are.
Quality Assurance Don’t waste time watching videos with content, audio or visual issues, all these are filtered out for you.
Search & Filter Find responses based on keywords, sentiment or any additional data you have passed through in seconds.
The Platform
Theme ExplorerUnderstand key themes from hundreds of videos in seconds and view snippets associated with each.
Lists File your favourite snippets into custom lists to share with colleagues or auto generate showreels.
Showreels In just a couple of clicks, generate edited showreels of key snippets for impactful presentations.
Time-coding Easily create custom snippets by simply highlighting the text in the transcript.
Thanks For Listening www.voxpopme.com
For more information
Dean MackoManaging Director North America
P:+1 (303) 488 3301C: +1 (720) 313 2191