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420k 10.9m 2.4m 1.2m 154k
Avg Daily UBs2 Facebook Fans3 Twitter Followers4Instagram
Followers5
YouTube
Subscribers6
#1 Radio Group with Unique Audience of 1,349,000
#1 Radio Group with 420,386 Avg Daily UBs (SCA’s highest ever)
#12 Australian Digital Publisher in Nielsen Market Intelligence
#9 Australian Mobile Publisher in Nielsen Market Intelligence
SCA Digital Leadership
Sources: 1 Nielsen Digital Ratings (Monthly), 2 Nielsen Market Intelligence, 3 Facebook, 4 Twitter, 5 Instagram & 6 YouTube. Figures for Sep '16
1.3m
Unique Audience1
Vevo Australian Audience
4.3mUnique Desktop
Viewers2
9.7mTotal Audience
(All Devices)1
90%Ave. completion
rate of ad views4
82%Ave. viewability
rate of ads5
15m 23sAverage
View Duration1
Vevo video
streams3
189m
Sources: 1 Vevo Analytics (NB: there may be duplication across devices), 2 Comscore
Video Metrix, 3 YouTube Analytics, 4 Freewheel & 5 MOAT. Figures for Sep '16
Radio Groups Unique Audience
Source: Nielsen Digital Ratings (Monthly) Sep ‘16
1,349,000
659,000
543,000
172,000
0
400,000
800,000
1,200,000
1,600,000
SCA ARN Nova Entertainment Macquarie Radio
Radio Brands Unique Audience
Source: Nielsen Digital Ratings (Monthly) Sep ‘16
606,000
519,000488,000
281,000
218,000
0
175,000
350,000
525,000
700,000
Triple M Hit Network KIIS Network NovaFM Smooth
733kUnique 28 Day
Streamers1
3.4m 4.6m3.7mMonthly Podcast
Downloads2
Monthly Video
Views3
Total Monthly
Minutes Watched3
SCA Streams
VideoAudio
Sources: 1 SCA Steaming Logs - 28 days from 01/09/2016, 2 Podcast listening figure removes inflated reporting from repeated download
requests via streaming podcast players in an individual podcast listen and includes Hamish & Andy, 3 Ooyala + YouTube. Figures for Sep '16
SCA Mobile
86%
231k 1.4m
Mobile
(% of Avg Daily UBs)3
Monthly App Users1
361kMonthly Mobile
Avg Daily UBs3
Mobile App Installs
(all-time)2
Sources: 1 Flurry, 2 AppAnnie (all-time SCA downloads) & 3 Nielsen Market Intelligence. Figures for Sep '16
SCA Social
2.4m 1.2m10.9m 154k
3m Total Australian Facebook Engagement1
Sources: 1 Facebook ‘People Talking About
This’ AU only, 2 Facebook, 3 Twitter, 4 Instagram
& 5 YouTube. Figures for Sep '16
Followers3
Followers4
Fans2
YouTube
Subscribers5
Australian Facebook Engagement – Radio
Source: Facebook API - 28 Day ‘People Talking About This’ (AU) - recorded 1 Oct 2016
2,973,988
441,220331,814
241,044
57,316
0
175,000
350,000
525,000
700,000
875,000
1,050,000
1,225,000
1,400,000
1,575,000
1,750,000
1,925,000
2,100,000
2,275,000
2,450,000
2,625,000
2,800,000
2,975,000
3,150,000
SCA ARN Nova ABC Radio Fairfax Radio
Australian Facebook Engagement – Radio Brands
Source: Facebook API - 28 Day ‘People Talking About This’ (AU) – recorded 1 Oct 2016
2,053,004
450,331
294,938 293,784
0
175,000
350,000
525,000
700,000
875,000
1,050,000
1,225,000
1,400,000
1,575,000
1,750,000
1,925,000
2,100,000
2,275,000
Hit Network Triple M Network Nova FM KIIS Network
HIT Network
1.9m 1.1mTwitter
Followers2
Followers3
8.1mFacebook
Fans1
197kAvg Daily
UBs5
105kMonthly
App Users6
1.6mMonthly
Video Views7
154kYouTube
Subscribers4
Sources: 1 Facebook, 2 Twitter, 3 Instagram, 4 YouTube, 5
Nielsen Market Intelligence, 6 Google Analytics, 7 Ooyala +
YouTube. Figures for Sep '16
112k 458k 23k 9k 21k
Avg Daily UBs1 Facebook Fans2 Twitter Followers3Instagram
Followers4
YouTube
Subscribers5
Scoopla
Sources: 1 Nielsen Market Intelligence - ‘SCA Network (Scoopla)’, 2 Facebook, 3 Twitter, 4 Instagram & 5 YouTube. Figures for Sep '16
Triple M Network
391k 65kTwitter
Followers2
Followers3
1.6mFacebook
Fans1
200kAvg Daily
UBs4
95kMonthly
App Users5
Monthly
Video Views6
Sources: 1 Facebook, 2 Twitter, 3 Instagram, 4 Nielsen Market
Intelligence, 5 Google Analytics, 6 Ooyala + YouTube. Figures for
Sep '16
429k
Sources: 1 Nielsen Market Intelligence ‘SCA Network (Sport)’, 2 Nielsen Market Intelligence ‘SCA Network (Sport - AFL)’3 Google Analytics, 4 Facebook, 5 Twitter, 6 Nielsen Market Intelligence ‘SCA Network (Sport - NRL)’ Figures for Sep '16
97kTwitter
Followers5
167kAvg Daily UBs1
Avg Daily
UBs2
Sport
120kFacebook
Fans4
9kMonthly
App Users3Twitter
Followers5
Avg Daily
UBs6
Fans4
Monthly
App Users3
85k 80k 10k 136k 73k
Australian Publishers (All Devices)
1
2
3
4
5
6
7
8
9
10
NEWS AUSTRALIA
NEWS CORP AUSTRALIA
FAIRFAX MEDIA
FAIRFAX MEDIA LIMITED
TELSTRA MEDIA
TELSTRA CORPORATION LTD
NINE ENTERTAINMENT CO.
NINE ENTERTAINMENT CO.
REALESTATE.COM.AU LTD.
REA GROUP LTD
EBAY
EBAY INC.
YAHOO!7
SEVEN WEST MEDIA & YAHOO!
DMG MEDIA
DAILY MAIL AND GENERAL TRUST PLC
CARSALES.COM LIMITED
CARSALES.COM LTD
TRIPADVISOR
TRIPADVISOR MEDIA GROUP
1
2
3
6
4
5
7
8
9
11
3,742,123
3,259,956
1,429,604
1,336,436
1,149,282
1,022,335
798,402
490,994
452,597
420,865
-5.8%
-2.5%
-6.5%
+22.0%
+1.7%
-0.9%
-0.7%
-4.2%
-0.9%
-1.2%
SCA is the 12th biggest tagged-publisher in Australia (all devices)
PREVRANK PUBLISHER AVG DAILY UB % CH.
MARKET AGGREGATE 18,949,894 -2.1%
Source: Nielsen Online Rating - Market Intelligence (Domestic) Ranking Report, Average Daily Unique Browsers (all devices) - Sep 2016
11
12
13
14
15
16
17
18
19
20
ALLURE MEDIA
ALLURE MEDIA
SOUTHERN CROSS AUSTEREO
SOUTHERN CROSS MEDIA GROUP
BBC
BBC WORLDWIDE LTD
GUARDIAN NEWS & MEDIA LTD
GUARDIAN MEDIA GROUP PLC
MAMAMIA WOMEN’S NETWORK
MAMAMIA.COM.AU PTY LTD
SBS
SPECIAL BROADCASTING SERVICE CORP.
BAUER MEDIA GROUP
BAUER MEDIA GROUP
SEVEN WEST MEDIA
SEVEN WEST MEDIA
LINKEDIN CORP
CBS INTERACTIVE
CBS CORPORATION
12
14
10
13
16
17
19
15
26
18
420,865
420,386
396,745
382,546
358,470
296,323
295,058
286,023
273,800
250,259
-5.9%
+7.9%
-15.4%
-9.1%
+20.1%
+9.9%
+14.8%
-25.7%
+62.3%
-3.3%
PREVRANK COMPANY AVG DAILY UB % CH.
Radio Brands (All Devices)
1
2
3
4
5
6
7
8
TRIPLE M NETWORK
SOUTHERN CROSS AUSTEREO
HIT NETWORK*
SOUTHERN CROSS AUSTEREO
KIIS NETWORK
AUSTRALIAN RADIO NETWORK
NOVA FM NETWORK
NOVA ENTERTAINMENT
2GB 873AM
MACQUARIE RADIO NETWORK
CLASSIC HITS RADIO
AUSTRALIAN RADIO NETWORK
SMOOTHFM
NOVA ENTERTAINMENT
3AW
FAIRFAX MEDIA
3
1
2
4
5
6
7
8
199,758
197,306
181,485
103,909
18,825
17,047
16,336
12,635
+18.8%
+2.5%
+6.6%
+19.1%
-12.4%
+0.6%
+13.4%
-1.1%
Ranked by Australian avg. daily unique browsers
PREVRANK COMPANY AVG DAILY UB % CH.
Source: Nielsen Online Ratings - Market Intelligence (Domestic), Australian Average Daily Unique Browsers - Sep 2016
*Labelled ’Today’s Hit Network’ in Nielsen Market Intelligence
PREVRANK COMPANY AVG DAILY UB % CH.
97.3 COASTLIVE.COM.AU
WEST COAST RADIO
THE EDGE
AUSTRALIAN RADIO NETWORK
FIVEAA
NOVA ENTERTAINMENT
MIX 94.5FM
SOUTHERN CROSS AUSTEREO
SEA FM
SOUTHERN CROSS AUSTEREO
RADIOWEST
SOUTHERN CROSS AUSTEREO
2UE
FAIRFAX MEDIA
9
10
11
12
13
14
15
10
9
12
11
13
14
16
6,047
5,634
4,414
3,635
1,639
1,348
1,194
-13.4%
-38.8%
+1.8%
-35.4%
-26.1%
-18.4%
+3.3%