North america location analytics market – By Type of Deployment, End User Industry, Countries and Vendors Analysis - Forecasts, Trends and Shares (2014 - 2019)

NORTHAMERICALOCATION ANALYTICSMARKET

Market Shares, Forecasts& Trends

2014 - 2019

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REPORT DESCRIPTION

Location Analytics is emerging as one of the major components of market research. With more retail

stores coming up, there is a chunk of data which comes along with the user as soon as he enters the

store till he leaves after the final transaction. These data points are now being analyzed with different

analytical solutions. Location analytics helps in contextualizing of location data so that meaningful

insights could be drawn and strategies can be made which enhanced customer experiences as well as

to gain a competitive edge over the competitors.

By leveraging smartphones with wi-fi networks, location analytics vendors have made it possible to get

location analytics solutions up and running at minimal cost. Different analytics solutions are quite

popular now like web analytics, location analytics will become the need of hour for designing and

measuring experiences of customers. In near future location analytics solutions will become

commonplace in venues.

Some of the major vendors mentioned in the report are Esri, Cisco, Galigeo, Microsoft, Pitney Bowes and

Placed.


Reasons to buy this report

Report gives complete market insights, the driving forces of the market, the challenges market

faces, about different location analytics solutionsand their applications

A complete market segmentation has been done to give a detailed picture of the market in that

particular region

The report also provides market shares, trends and forecast of different location analytics

solution applications across end user industry

The report also gives information of major vendors of location analytics solution products, their

existing share in the market, strategies they adopt along with the major products, financials,

recent developments and profile of these vendors.

Who should be interested in this report?

Vendors who are into manufacturing of these products as they can get an overview of what

competitors are doing and also which markets they can look forward to expand their operations

Enterprises using this technology for usage in different products and services they provide

Investors who are willing to invest in this market

Consultants who can have readymade analysis to guide their clients

Anyone who wants to know about this industry


TABLE OF CONTENTS

1. Introduction

1.1 Key Findings

1.2 Research Methodology

2. Executive Summary

3. Market Insights

3.1 Market Overview

3.2 Factors Driving the Market

3.2.1 Growth in retail market

3.2.2 Increasing adoption of analytical business intelligence and geographic information

systems technology

3.2.3 Focus on customer satisfaction

3.3 Factors Restraining the Market

3.3.2 Concerns about security and privacy

3.3.3 Systems are error prone – In cases like incomplete business information, out-of-

date information and limitation of place databases

3.4 Industry Value Chain Analysis


3.5 Industry Attractiveness – Porter’s Five Forces

3.5.1 Bargaining Power of Suppliers

3.5.2 Bargaining Power of Consumers

3.5.3 Threat of New Entrants

3.5.4 Threat of Substitute Products or Services

3.5.5 Competitive Rivalry among Existing Competitors

4. Technology Overview

4.1 Technology Snapshot

4.2 Features Present in Location Analytics Solutions

4.3 New Developments in Location Analytics Solutions

5. North America Location Analytics Market by Type of Deployment

5.1 Introduction

5.2 On-premise

5.2.1 Overview

5.2.2 Market Share and Forecast

5.3 On-demand


5.3.1 Overview


6. North America Location Analytics Market Segmentation by End-user Industry

6.1 Retail

6.1.1 Introduction


6.2 Banking

6.2.1 Introduction


6.3 Manufacturing

6.3.1 Introduction


6.4 Communications

6.4.1 Introduction


6.5 Travel and Transport


6.5.1 Introduction


6.6 Professional Services

6.6.1 Introduction


6.7 Energy

6.7.1 Introduction


6.8 Healthcare

6.8.1 Introduction


6.9 Government

6.9.1 Introduction


6.10 Entertainment and Media

6.10.1 Introduction



6.11 Others

6.11.1 Introduction


7. North America Location Analytics Market Segmentation

7.1 North America

7.1.1 Introduction


7.1.3 Analyst View

8. Vendor Market Share Analysis

9. Company Profiles of Key Vendors

9.1 Esri

9.1.1 Overview

9.1.2 Major Products and Services

9.1.3 Financials

9.1.4 Recent Developments


9.2 Cisco

9.2.1 Overview


9.2.3 Financials


9.3 Galigeo

9.3.1 Overview


9.3.3 Financials


9.4 Pitney Bowes

9.4.1 Overview


9.4.3 Financials


9.5 Microsoft


9.5.1 Overview


9.5.3 Financials


9.6 Placecast

9.6.1 Overview


9.6.3 Financials


9.7 Placed

9.7.1 Overview


9.7.3 Financials


9.8 Mexia Interactive

9.8.1 Overview



9.8.3 Financials


9.9 Euclid

9.9.1 Overview


9.9.3 Financials


9.10 Radius Network

9.10.1 Overview


9.10.3 Financials


10. The Challengers

10.1 Brickstream

10.2 Turnstyle Solutions


10.3 Aislelabs

10.4 SOLOMO Technology

10.5 ReadMe Systems

10.6 Measurence

11. Investment Analysis

11.1 Role of Business Accelerators

11.2 Recent Mergers and Acquisitions

11.3 Investor Outlook

12. Future of North America Location Analytics Market

List of Figures

List of Tables

Abbreviations

Works Cited

Disclaimer


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North america location analytics market – By Type of Deployment, End User Industry, Countries and Vendors Analysis - Forecasts, Trends and Shares (2014 - 2019)