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Global Market Research & USA Market Research
Retail is the sale of goods and services from individuals or businesses to the end-user. Retailers are part of an integrated system called the supply chain.
Retail market research resources to help you gather data for your business plan.
Food products - typically require cold storage facilities.
Hard goods or durable goods ("hardline retailers") — appliances, electronics, furniture, sporting goods, etc. Goods that do not quickly wear out and provide utility over time.
Soft goods or consumables — clothing, apparel, and other fabrics. Goods that are consumed after one use or have a limited period (typically under three years) in which you may use them.
62%
10%
8%6%
4% 4% 3% 2% 1%
SegmentationFood Fashion
Leisure & Entertainment Fashion Accessories
Consumer durables Health, beauty & Pharma
Furniture Telecom
Books and Music
Hypermarkets - Large malls as Cash & Carry- Wholesale, Big selling Department stores- Online Stores Supermarkets- Food Related Markets Shop in Shop- Offline shop Specialty Stores- Chain of Stores Category killers- Style & Fashion Discount Stores- Daily Deals, Offers Convenience Stores- Corner-small store
Emergence of Multiple franchisee Model Rural retailing JV’s for International products Vertical Integration Collaboration for back-end resource sharing Increasing Market Reach Innovation in new retail formats Direct Sourcing & Private Labels
Increasing demand driven by the country’s young working population.
Increase in per capita income which in turn increases the household consumption
Create win-win situation for all links in value chain ( suppliers, producers, retailers and customers).
Improvement in the standard of living. Technology intensive industry
Lack of expertise in Supply Chain Management
Inadequate Infrastructure Stringent Labor Laws Lack of specialized professionals in Industry Lack of industry status. Non-Availability of Government Land.
Change in consumer behavior pattern and increase in disposable income.
It is estimated that million people would be engaged in Retail and Retail support activities.
Rural markets offer a sea of an opportunity for the retail sector.
Upcoming international travelers Healthy prospect for the fashion industry.
Helps focus attention on objectives Aids forecasting, planning and strategic
development May help to reduce risk of new product
development Communicates image, vision, etc. Globalisation makes market information
valuable (HSBC adverts!!)