1. 1897 2.5QUINTILLION AMOUNTOFDATAGATHEREDEVERYDAYIFITWERE STORED ON DVDS IT WOULD REACH THE MOON Improved use of data could generate $3 trillion in additional economic value 2 Experian has been harnessing the power of big data since 1897 1 California can save up to $2.5 million per year using data to update voter registration records 7 Google can predict the spread of the flu by analyzing billions of search terms 8 Predict when a car engine part needs to be exchanged before the part actually breaks 5 Farmers can use data on bug infestations to use fewer pesticides 6 An algorithm using big data told of a looming Ebola outbreak 9 days before the World Health Organization formally announced the epidemic 3 Big data correlations help Amazon and Netflix recommend products to their customers 4 2014 Experian Information Solutions, Inc. All rights reserved Find out how Experian Business Information and Big Data can help you www.experian.com/b2b 1 http://www.experian.com/blogs/news/2014/10/01/data-is-good/?WT.srch=BIS_Q2_blog 2 http://skollworldforum.org/2013/03/19/big-datas-bright-and-dark-sides/ 3 - http://www.politico.com/story/2014/08/healthmap-ebola-outbreak-109881.html 4 http://skollworldforum.org/2013/03/19/big-datas-bright-and-dark-sides/ 5 http://skollworldforum.org/2013/03/19/big-datas-bright-and-dark-sides/ 6 https://www.uschamber.com/event/future-data-driven-innovation 7 http://now.experian.com/eps-voter-registration-2014 8 http://www.google.org/flutrends/us/#US 9 https://www.uschamber.com/event/future-data-driven-innovation 9 #data4good