Proposal for Nanna Mexico ClothesFormThe form in which Nanna Mexico will be presented is by a T-Shirt or Jumper (clothing). This still works within print media as you print the desired logo or design onto the T-Shirt/Jumper.

ContentThe advert in terms of content consists of two main aspects, Jumpers and T-Shirts, although other clothing can be made we saw it fit, only to go with these Two as it suits are target audience. Its suits are target audience because teenagers and tourist stereotypically follow trends such a hoody wearing and the latest fashion, this will be relevant to our designs as they fir nicely with todays fashion

StyleWe have gone with the following designs, as they seem to match the fashion that our target audience is into for example Superdry, Hollister and so on.

Legal and Ethical When creating the poster will make sure that no offence is made towards any Mexicans. No racial or discriminating content will be used on our poster. The use of cliché Mexican symbols won’t be used within the making of the poster. We will aim not be stepping over the line over any words of phrases that will offend people.

Seasonal EventsThe jumper we have designed will cover winter - autumn periods from October To March although it could also be warn in spring or summer. The t-shirts we have designed will cover the spring and summer seasonal events, as it will be too cold in autumn to be just wearing a t-shirt. All clothing will be available to purchase at any time of the year no matter what season.

MarketplaceI see high potential for these products as they fit in perfectly with high selling brand products such as Superdry and Hollister who have captivated our target audience with their style of clothing. By using the same similar style but with the Nanna Mexico logo we can achieve high things from this marketplace because our target audience already love it so much.

Target AudienceFor these clothes, our target audience would be a wide range to children, teenagers and adults; we are aiming for teenagers especially as on some of the posters there are deals for them to eat on a lower price on a specific time. Moreover, the message we are aiming for is that everything that is made in the kitchen is fresh and healthy for the delightful customers. We are also aiming for tourists who have travelled across Britain; Mexican food usually is the type of meal to eat during lunch times, so we aim to bring out the true colours of the poster, to show that anyone who walks past can come in and enjoy themselves. Overall, what makes Nana Mexico different from other restaurants in Cambridge is the fact it is the only Mexican restaurant in Cambridge City.

Budget Plan - Costing’sBudget Plan (Over all income from Louis and Josh)8 hours X 3 a week = 2424 X 3 = 7272 X 5.13= 369.36369.36X2 = 738.72Three Ideas:Nanna Mexico Merchandise - £10 per t-shirt and Jumpers (An hour to order, 3-5 business days to arrive)£200 - £738.72 = £538.72

Week One Talk to client about idea and develop Develop ideas with client and plan out where to make mugs ad place mats Talk with client and finalise idea

Week Two Start on graphic designs for t-shirts and Jumpers Work on gathering the cost of print based product Show Client Rough t-shirts and Jumpers

Week Three Complete final t-shirts and Jumpers Send the designs to Nanna Mexico Print the designs onto the t-shirts and Jumpers