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OBX Success – Job Seeker Workshop February 22, 2013 Kathy McCullough-Testa KMT Consultants, Inc. www. kmtconsultants.com Basics

LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

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LinkedIn Basics is a presentation designed for the OBX Success Job Seeker Workshop Series held on Friday, February 22, 2013. For information: OBX Success – Job Seeker Workshop February 22, 2013 Kathy McCullough-Testa KMT Consultants, Inc. www. kmtconsultants.com Blog: http://kathymcculloughtesta.tumblr.com/ Article: http://bit.ly/XOJGxB

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Page 1: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

OBX Success – Job Seeker WorkshopFebruary 22, 2013Kathy McCullough-TestaKMT Consultants, Inc.www. kmtconsultants.com

Basics

Page 2: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedWhy Is It So Important?

–The average length of time that today’s worker stays in a job is only 4.4 years.

–For younger workers, born between 1977 and 1997, the figure is expected to be even shorter – projected at three years or less.

–Today’s workers can potentially have 15 to 20 jobs over the course of their careers!

Source: United States Bureau of Labor Statistics

Page 3: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedWhy LinkedIn?

–Designed for professional networking

–Over 200 million members in 200 countries

–A new member joins every second–Free & easy to use–Laptop, PC, Tablet, Smartphone, etc.

applications

Page 4: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Brian Solis“Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web.”

Twitter = What’s happening?

Facebook = What’s on your mind?

FourSquare= Where am I? Pinterest = What do I like?

YouTube = What I'm watching. LinkedIn = What’s

in it for me? Myspace = zzzzz

Page 5: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013
Page 6: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedBasics

–Set up your profile: https://www.linkedin.com/reg/join

–Profile Photo – Keep Professional!

–Customize profile:• Experience• Skills & Expertise• Education• Organizations, Awards, Publications,

Online Presence etc.

Page 8: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedBasics

–Proofread for accuracy!–A complete profile is important.–Use LinkedIn to be found.

–Now you should add connections.•Email addresses• “People You May Know”• LinkedIn Tabs – Classmates, Colleagues, etc.

Page 9: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedMore Features

–Post Updates–Recommendations–Endorsements–Jobs–Networking–Messaging–Groups & Discussions–Companies–Privacy Controls

Page 10: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedSome Advice

– It is all in what you make of it.– Whether you are new to the job

market, a veteran job seeker, or looking to expand or start a business, it is definitely the place to be.

–Visit regularly and interact often.– Completeness, accurate content,

spelling, and grammar are key!

Page 11: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedSome Advice

–Ask for recommendations and endorsements, then give in return.

– If you want to connect with someone in your network that you don’t know, personalize the invitation to connect by pointing out why the connection is mutually beneficial.

–Participate in groups and discussions of interest to you!

Page 12: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedSome Advice

–You can use LinkedIn to:• Be Found!• Connect with past and current employers,

coworkers, business associates, etc.• Find potential job and career

opportunities.• Stay on top of latest trends and

information.• Promote Yourself.

Page 13: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

Staying ConnectedResources

–To Join: https://www.linkedin.com/reg/join

–LinkedIn Help: http://help.linkedin.com/app/home

–Article: http://bit.ly/XOJGxB

–Blog: http://kathymcculloughtesta.tumblr.com/

Page 14: LinkedIn Basics - OBX Success Job Seeker Workshop Series Friday, February 22, 2013

KMT Consultants, Inc.www.kmtconsultants.com

Facebook & Twitter:KMT Consultants

Pinterest, Instagram, & Flickr: kmtthebrandPhone: (866) 619-2823

For Additional Information: