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GETTING YOURSELF OUT THERE… USING THE INTERNET TO BUILD A RESEARCH FOLLOWING FOR ARCHITECTURE / DESIGN / CREATIVE ACADEMICS

How to get people to see your research and build a following. For architecture and creative academics

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GETTING YOURSELF OUT THERE…

USING THE INTERNET TO BUILD A RESEARCH FOLLOWING

FOR ARCHITECTURE / DESIGN / CREATIVE ACADEMICS

• Staff profiles

• Networking in person

• Google scholar

• Academia.edu

• Research Gate

• Linked in

• Social media

• Facebook, Twitter, Google +, Pinterest

• Personal websites

• Choose wisely… Not every site will work for everyone.

STAFF PROFILES

• Make sure you staff research profiles are up to date with your

latest projects, publications and images. Adding photos /

videos / links to your work is a good idea.

• Get yourself onto your university’s media guide (so reporters

know who to contact if they are looking for an expert in your

field.

• Add links to your other online profiles to your email signature

NETWORKING AT CONFERENCES

• Know who you want to meet

• Email before meeting

• Arrive early, sit at the front

• Ask questions

• Introduce yourself in person

• Swap business cards and make notes

• Follow up and share connections

• Connect / follow on the internet

• Stay in touch

GETTING MORE PEOPLE TO SEE YOUR PUBLISHED RESEARCH…

GOOGLE SCHOLAR

• http://scholar.google.co.nz

• Create your own profile

• Track your citations (set up alerts)

• Create a library of papers you have cited

• Find other research / researchers in your area

• http://www.slideshare.net/SarahG_SS/how-to-set-up-your-google-

scholar-profile-google-scholar-citations

ACADEMIA.EDU

• www.academia.edu

• Mostly for humanities

• Add your published research (full text or links)

• Track how many people look at your research and where they are

from

• People can follow you

• Find other research / researchers in your area

• See newly published papers in your field

SLIDE SHARE

• www.slideshare.net

• Upload and make available your conference presentations and

posters or any powerpoint or image presentations.

• Share these to linked in, facebook, twitter.

• People can comment and share.

• Set your copyright preferences.

• Useful analytics

LINKED IN

• www.linkedin.com

• List your qualifications / research publications / roles on your

page

• Make posts

• Connect with people (like colleagues / students / professionals)

• People can follow you

• Join groups

COMMUNICATING ABOUT YOUR RESEARCH IDEAS AND OPINIONS…

FACEBOOK

• www.facebook.com

• Make a ‘page’ for your research ideas. Make it separate from your ‘profile’.

• Connect / communicate with other people (mostly non-professionals)

• Add or collect pictures / video / links

• Join groups / pages

• Advertise or hear about events

• Can be public or secret

• www.facebook.com/regenerativearchitecture

TWITTER

• www.twitter.com

• Write very short posts

• Add photos / links / video

• People follow you and send messages

GOOGLE+ PROFILE

• www.plus.google.com

• Join communities / groups

• Connect with people

GETTING MORE PEOPLE TO SEE YOUR DESIGN WORK…

PORTFOLIOS

• There are many portfolio / image websites you can

have pages on such as: http://cargocollective.com/

or www.tumblr.com

• Slideshare http://www.slideshare.net might be

useful or youtube https://www.youtube.com/ to

create and upload videos or presentations of your

work.

• Add your work to Stumbleupon

http://www.stumbleupon.com

PINTEREST

• www.pinterest.com

• Share images of your work.

• People can ‘follow’ you.

• Collect and make notes on images and video.

• Can be public or secret.

• Good for finding lecture images.

BRINGING IT ALL TOGETHER…

POST IN ONE PLACE…

• You can get facebook / twitter / linked in / your blog to link up

so you only have to post in one place: For example:

http://twitterfeed.com or www.facebook.com/twitter

• Here is a link to instructions: http://www.ecommerce-guide.com/solutions/advertising/article.php/3939861/How-to-Sync-Facebook-Twitter-and-

LinkedIn-Social-Activity.htm

PERSONAL RESEARCH WEBSITES

• There are many free and easy to use website builders / hosters

like:

• www.wix.com and www.webs.com. See a list here

• Many of these have optional blog functions and can link people to your

facebook page etc.

• Good for directing email enquiries to and talking about your

teaching and community or academic service.

• Good for listing links to all of your online profiles.

IN SUMMARY…• Use your university profiles well.

• Join Linked In: Good for keeping in touch with what students / colleagues are up to. Address

Book.

• Consider a personal website.

vs

FOR PEOPLE WHO PUBLISH PAPERS:

• Sort out your Google Scholar profile.

• Academia.edu - good for: non ‘scientists’, analytics, finding

new publications, for people doing PhDs.

• Researchgate – good for: ‘scientists’, discussing research

questions, seeing job vacancies.

• Quick reads about academic research sharing sites: • http://sciencecareers.sciencemag.org/career_magazine/previous_issues/articles/2014_08_25/caredit.a

1400214

• https://chroniclevitae.com/news/345-should-you-share-your-research-on-academia-edu

FOR PEOPLE WITH DESIGN WORK:

• Set up a portfolio page. Consider: http://cargocollective.com/

or www.tumblr.com, www.wordpress.com

• Consider pinterest. http://www.pinterest.com/

• Consider a personal website.

• Consider slideshare and videos.

FOR PEOPLE WITH SOMETHING TO SAY / SHARE. BUILD A ‘FOLLOWING’:

• Twitter - Good for: opinion, posting short frequent messages,

building a following, keeping up to date with news in your area

(maybe). Newspaper.

• Facebook - Good for: medium length posts, building a more

targeted group / following, collecting your ideas, thoughts,

interesting things you come across. Scrapbook.

• Blogs – Good for: longer posts. Might be more difficult to get

people to ‘follow’. Can be part of a personal website.

FOR PEOPLE WANTING TO COLLECT IDEAS / IMAGES

• Facebook

• Pinterest

• Blog

•Check out the ‘impact challenge’ for academic

researchers for a step by step guide to getting your

research online effectively.

• http://blog.impactstory.org/category/impact-challenge/