25
Can you handle more success? 1. Are you looking for more sales? 2. Do you have the best tools to monitor your website and competitors? 3. Do you want to help your sales, marketing and webmaster teams?

Why SEO with Local & National Positions?

Embed Size (px)

DESCRIPTION

Tips for working with online marketing companies. Facts about the online marketing industry and companies. Local & National Positions online marketing basics.

Citation preview

Page 1: Why SEO with Local & National Positions?

Can you handle more success?

1. Are you looking for more sales? 2. Do you have the best tools to monitor your

website and competitors?3. Do you want to help your sales, marketing

and webmaster teams?

Page 2: Why SEO with Local & National Positions?

BAD NEWSHello, Your URL came across my desk and I did some research and found some weaknesses with your online marketing strategy.

I don’t think you have ALL the tools and education that give will paint a clear online marketing picture for your decision making. Your sales, marketing and webmaster teams need help! How can I help YOU be a bigger success at your company?

Sam

Page 3: Why SEO with Local & National Positions?

SEO is Online Marketing

Page 4: Why SEO with Local & National Positions?

Improving SEO will benefit not just search engine rankings but will help with organic promotion all over the web and customer service.Accountable Media Buying

Is every dollar profitable?Does your team have the tools and technical knowledge about all the media channels?

Search Engine Optimization

Page 5: Why SEO with Local & National Positions?

Growth – Most Businesses Can GrowExposure – Hitting your target audience? Competition – There is no reason you can’t beat them. You can always do things a little bit better. National Positions Systems consistently and profitably grow business online?

Media Buying Assumptions

Page 6: Why SEO with Local & National Positions?

Independent accountability – Every single channel right down to the smallest component.

Can’t justify SEO investment with PPC and vice versa!

Maximize your dollar Invest in media in the order of effectiveness, sometimes SEO or PPC.

Accountable Media Buying

Page 7: Why SEO with Local & National Positions?

2013 Market Place

Page 8: Why SEO with Local & National Positions?

2012 & 2013 Major Algorithm Changes

Focus on Customer ServiceLocalMobileNatural

Google AlgorithmsPenguinPanda

Page 9: Why SEO with Local & National Positions?

Marketing Co. Industry Snap Shot

Page 10: Why SEO with Local & National Positions?

Algorithms & industry change too fast for 80% of companies keep up. Do you have a system to consistently & profitably grow your business online? Journalism and Marketing are not programming!

Supply vs. Demand Facts

Page 11: Why SEO with Local & National Positions?

The Internet is an Ocean of Target Marketing

Page 12: Why SEO with Local & National Positions?

SELL with me at the Top

Page 13: Why SEO with Local & National Positions?

Our Value Proposition

Generate more leadsCreate special deals and promotionsConvert visitors into customersUpsellsBetter customer retention

Page 14: Why SEO with Local & National Positions?

Win Trust with the CustomerPositive Reviews ProWebinarsBloggingWhite papersInfographicsVideo promotionSocial media

Page 15: Why SEO with Local & National Positions?

Measurable Local Search

Local mapsLocal SearchMobile PresenceSocial MediaVideo SEOCall TrackingEmail marketing Positive Reviews Pro

Page 16: Why SEO with Local & National Positions?

Measurable eCommerce

SEO/PPCCSEsSocial MediaConversionLead NurturingVideosMobileReputation Management

Page 17: Why SEO with Local & National Positions?

Consulting & ReportingA/B Testing campaigns to test what sellsTraffic generation, deliverability, subscriptions

Page 18: Why SEO with Local & National Positions?

Proprietary Software for SEO

Page 19: Why SEO with Local & National Positions?

Who Trusts National Positions ? NP has thousands of clients of all sizes, we provide custom solutions for each partner.

Page 20: Why SEO with Local & National Positions?

SELL with Me

I took the time to find you opportunities. 1. I want your company to be a leader.2. You need to keep up with the best strategies. 3. I want to help your sales and marketing teams.

Let me share National Positions sales and marketing expertise.

Page 21: Why SEO with Local & National Positions?

My SEO TipsSEO is a cost of doing business, calculate it into your business and pricing models. Consult a top SEO professional 3-6 times per year. (Free Analysis)Do not take the “DO IT CHEAP” mentality. (YOU WILL FAIL, unless you have new niche industry or less than 10 competitors in your local or market) Do not sign a long term contracts! Algorithms change and your company needs flexibility. Sales should start to improve in 4 months. (If not jump ship)

SEO is proven long term growth strategy, best results happened in the second year. Get Educated; How you rank vs. your competition. SEO is not easy, very savvy educated programmers struggle with SEO.Algorithms change like the weather, be patient once you have someone you trust and have proved their expertise. Most businesses have tried and failed 4 or 5 times with different online marketing companies. (BE CAREFUL)

Page 22: Why SEO with Local & National Positions?

My Online Marketing Tips

i. Submit Business information to Local and National Directories; name, office address, website, phone number & email.

ii. Build professional network with social media accounts/pages; Google+, LinkedIn, Twitter, Facebook and Pinterest. (Not Personal)

iii. Website Setup: Onsite optimization, Landing Pages, Conversion Design & Mobile Friendly. i. Examples; Redirects, Errors, Site Map, Meta Data, Robots, Tags, Links, Images.

iv. Calls to action, How are you helping your customers and providing better customer service? i. All info should be found in 3 clicks!

v. Blog; Share authoritative original content that is vital to customers decision making.vi. Linking; Relative posts to different forums that targets Outreach, Content, Multimedia, Promotional, Social

and Traditional Links. vii. Use pay per click or ad words only as a keyword testing tool, unless e-commerce (use Paid Ads, Affiliate

Channels and CSE’s). viii. Email Marketing; Data base(CRM), Tracking and Monitoring Tool. ix. Conversion analysis, what are the customers telling you with their behavior? x. Consult with a TOP online marketing professional every 3 to 6 months. (Free Analysis)

Page 23: Why SEO with Local & National Positions?

Please don’t waste time, get on the right track today! It’s costing you lots business.

Tap into my Networks.

Contact me about Opportunities.

Keep up with the best local & ecommerce Strategies.

Build a partnership and gain a Friend.

Page 24: Why SEO with Local & National Positions?
Page 25: Why SEO with Local & National Positions?

Contact NationalPositions Today!

Sam Goff your Local & National SEO Marketing Consultant

Call Today: 1.775.525.1814

Email: [email protected]

Visit Our Websites: www.LocalPositions.com www.NationalPositions.com