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DIGITAL DATA VALUEWEAREDBP.COM
“DATA IS THE NEW OIL”
DATA IS THE NEW OIL
OIL IS USEFUL, BUT STILL LIMITED
DATA HAS NO LIMITS
DATA IS THE FUTURE OF YOUR BUSINESS
DATA IS A GAME CHANGER
AMAZON
PROFILE DATA
SEARCH RESULTS
RECOMMEDATIONS
INSTANT COMMUNICATIONS $
£ €¥
CONSUMER
BUSINESS MEDIA
DATA
PERFORMANCE MANAGEMENTINSIGHT
VALUE MANAGEMENT
RELATIONSHIP MANAGEMENT
CUSTOMER MANAGEMENT
LEAD GENERATIONMANAGEMENT
DATA
BUSINESSCONSUMER
MEDIA
DIG
ITAL
DYNAMIC
ACTIONABLE
TRANSFORMATIVE
ACCELERATE
DATADYNAMIC
BIG CLOUD
VOLUME STORAGE
GROWING
FEEDS
DATA ACTIONABLE
INTENT PREFERENCES SOCIAL
SEARCH CONTEXTUAL INTERACTION
DATA TRANSFORMATIVE
INTEGRATION BEHAVIOURAL REAL TIME
DATA ACCELERATE
DECISION CONVERSION PROFIT
DATA PLANNERS AND DATA
DATA + RESEARCH + BUSINESS + MARKETING + PERFORMANCE
DATA PLANNER
ENABLING SMARTER BUSINESS
SALES MARKET SHARE PROFITS CUSTOMER SATISFACTION
360 DIGITAL DATA
Prospect Customer Data Transactional Communications FinancialProduct
John Smith36 years old
London
IphoneMac
Order HistoryOrder Location
Segment Targeting
Digital Targeting
Value of XProfitability x
Life Time Value xProfitable Segment
360 DATA PLANNING
CUSTOMER ACQUISITION
CUSTOMER RETENTION
CUSTOMER PROFILINGCUSTOMER TARGETING
LOYALTY MANAGEMENTCOMMUNICATIONS MANAGEMENT
CUSTOMER VALUEVALUE MANAGEMENT
CUSTOMER SEGMENTATION
DATA PLANNING KEY FOCUS
PERCENTAGE RESPONSE
COST PER RESPONSE
PERCENTAGE CONVERSION
COST PER CUSTOMER
REVENUE PER CUSTOMER
PROFIT PER CUSTOMER
LIFE TIME VALUE PER CUSTOMER
PERCENTAGE RETURN OF
INVESTMENT
360 DATA PLANNING
ENTER NEW SEGMENTS
CONVERT NON USERS
IMPROVE SALES MIX
INCREASE FREQUENCY
IMPROVE PRODUCT/
PRICE/OFFER
REDUCE COSTS
ATTRACT RIVAL’S
CUSTOMERS
INCREASE EFFICENCY
INCREASE EFFICENCY
EXPAND VOLUME
IMPROVE PROFITABILIT
Y
DESCRIPTIVE
EXPLORATORY
EXPLANATORY
TESTING AND RESEARCH
ANALYTICS DISTRIBUTIONS
FACTOR ANALYSIS
REGRESSION ANALYSIS
CORRELATIONS
ANALYSIS OF VARIANCE
MULTIVARIATE ANALYSIS
MULTI REGRESSION
CLUSTER ANALYSIS
TEST OF ASSOCIATION
SEARCH MARKETING
DISPLAY ADVERTISING SOCIAL MEDIA SEO CONTENT
MARKETING
WEB ANALYTICS
REAL TIME BIDDING
BEHAVIOURAL TARGETING
EMAIL MARKETING
AUDIENCE INSIGHTS
DIGITAL DATA INTEGRATION
CAMPAIGN INSIGHTS
DATA VISUALISATION DIGITAL ROIUSER JOURNEY
ANALYSIS
DIGITAL DATA PLANNER
DATA PLANNERS AND DIGITAL
WHERE ARE YOU
NOW?
DATA WILL TELL YOU
WHERE ARE WE GOING?
DATA WILL HELP YOU
DECIDE
HOW DO WE GET THERE?
DATA WILL
SUPPORT YOU
WHAT DOES
SUCCESS LOOK LIKE?
DATA WILL
INFORM YOU
SMARTER DATA
SMARTER DECISIONS
SMARTER MARKETING
SMARTER PERFORMANCE
SMARTER BUSINESS
DIGITAL BUSINESS PARTNERS
SMARTER BUSINESS
WEAREDBP.COM
ENABLING
[email protected] PLANNING
SERVICES
