Search Engine Optimization

Objectives

✓ To get more traffic to your website

✓ To increase the visibility

✓ To make your website easily find on the web

✓ To build your brand

✓ To make your website compatible for all devices

In Brief

❑ Search engine optimization and positioning is challenging at best. It’s not a simple matter of adding a few tags that contain your important keywords. It is an art and a science, because it is applying creative techniques to an in-depth study of the search engines and directories.

❑ We are committed to meeting SEO needs of your website and proposes a campaign plan. Our goal will be to meet your SEO outsourcing needs thoroughly and professionally.

❑ Included within this proposal is a detailed Scope of Work outlining specific proposed activities and fees for your review. The Scope of Work will include site optimization and allied web promotion & development activities, SE-friendly content writing and submission and tracking to over all major and support Search Engines and Directories.

SEO Process

❑ Our SEO Program is designed to address search engine algorithms of all main search engines. The scope of the SEO Program is customized according to the needs of the website, the target audience it addresses and the online competition associated with it.

Evaluation & Planning Execution

SEO Implementati

onCompletion

Off Page Optimization Monitoring

Evaluation & Planning

➢ Current Statistics of Website ➢ Search Engine Analysis (Ranking)➢ Keyword Research➢ Keyword Selection➢ Keyword Finalization➢ Pre-optimization Search Engine Ranking➢ Content writing recommendations➢ Selection of WebPages for optimization

Execution

➢ Creation of Optimized data

➢ Applying SEO Rules

Note:The Optimization data creation will contain complete details of the on-page optimization that is to be carried out on the WebPages short listed for SEO. This includes Title Tag, Meta Tags, Content optimization, Image Alt-Text, File/Directory name optimization, Title Attributes etc.

SEO Implementation

➢ Implementation of finalized Keywords in the content of the site

➢ Checking the Quality of the site

➢ Implementing the required changes (if any)

Note:All the SEO rules finalized re implemented at this phase

The quality of the site is checked with applied changes.

Completion

At this phase all the On-Page optimization is completed with changes done with respect to the SEO rules.

✓ Checking the site speed

✓ Checking the visibility of pages

✓ Final site re-submission to free search engines

✓ Reports of whole process

Off Page Optimization

✓ XML Sitemap Submission✓ Manual Web Directory Submission✓ Social Bookmarks✓ Forum Profile Links✓ Article creation✓ Article Submission✓ Blog post Creation✓ Blog Post Ping to Search Engines✓ Link Building

SEO Monitoring

✓ Rank Monitoring✓ Traffic Report Analysis✓ Responsive Site✓ Further On page recommendations

Duration❑ Project Duration

The total SEO process from initial “Evaluation & Planning” to the “SEO Execution” phase will roughly take around 10 weeks for optimization of up to 25 web pages. However this duration is subject to change based on variables like the time taken to get a response from the client, discussions, whether any additional content needs to be created on the site etc.

❑ When Can we see the RankingOrganic or Natural Search Engine rankings are achieved due to a combination of both On-Page optimization (SEO) and Off-Page Optimization (Link Building). Realistically, you can expect to see results for some keywords starting 4-6 weeks after the final submission. Rankings usually stabilize after about three months after the implementation phase. However, your traffic rises continuously since more and more search engines index more and more optimized pages of your website.

❑ Guarantees

❑Website will be submitted to the major free search engines and directories, including a few industry- specific free directories.

✓ All our suggested keywords will have searches as determined by our tools

✓ We will include all keywords give by the client in the optimization if client wants

post

✓ Keyword research analysis also.

✓ Unethical SEO techniques will not be used in our SEO.

✓ None of the SEO techniques used by us will get our clients website banned.

✓ The SEO techniques used to optimize the site will help make your website

Search Engine Crawler friendly.

✓ We will not carry out any changes on your website without prior approval.

✓ We do not give false ranking guarantees.✓ It is not possible for any one to guarantee you a particular ranking on any search

engine. Google and most other search engines clearly state this on their website.

Thank You

INFINITY REACHA Digital Marketing Agency(www.InfinityReach.co

m)