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GroupwareFileserver
Yellow Pages
Knowledge Data Base Knowledge Management Process
Taxonomies
Incentives
Klaus tried everything to bring Lisa and Brad together…
More than 80 % of all web users who create content say that the they do it because they like to communicate and exchange information with other people.
IBM/ZEM Study „Innovation in den Medien 2008“
…and we don‘t know the context in which our knowledge is used.
We only know what we know when we need to know it. We always know more
than we can tell and we always tell more than we can write.
David Snowden, Complex Acts of Knowing - Paradox andDescriptive Self Awareness
The old knowledge management didn‘t care.
1. Write your knowledge into a database.
2. Find an adequate level of detail.
3. Maybe somebody will use your knowledge some day. And… maybe not.
4. Don‘t spend too much of your time on this!
It‘s no surprise that Lisa has to set priorities.
I don‘t know if anybody will ever need my knowledge.I don‘t know how somebody will use my knowledge.I‘d rather take care of really important things.
The old knowledge management doesn‘t work, because it...
• …defines knowledge as a transferable good, which is centrally provided.
• …demands knowledge-sharing without providing an audience.
• …wants to manage knowledge.
Nach: Wilson, T.D. (2002) "The nonsense of 'knowledge management'" Information Research, 8(1), paper no. 144 [Available at http://InformationR.net/ir/8-1/paper144.html] Bild: http://www.cgu.edu/images/Drucker/Peter_Drucker/images/PeterDrucker016_jpg.jpg
„You can't manage knowledge. Knowledge is between two ears, and only between two ears.“
Peter Drucker
Everybody participates and together we will establish our own Wikipedia!
Chris Harrison - http://www.chrisharrison.net/projects/clusterball/
Social Software in your business…1. Write your knowledge into a database, into
the wiki, a blog, [or other Social Software tool]….
2. Find an adequate level of detail.
3. Maybe somebody will use your knowledge some day. And… maybe not.
4. Don‘t spend too much of your time on this!
Sure, but just 1 % of all web users create the majority of content.
Quelle: http://de.wikipedia.org/wiki/Wikipedia/ Nielsen, 2006
The 90-9-1
Rule
1 % of web users create the majority of content.
9 % of web users comment and tag information.
90 % of web users only consume information.
Social Media vs. Knowledge Management: A Generational War.
http://enterprise2blog.com/2008/09/social-media-vs-knowledge-management-a-generational-war/
“Knowledge Management and Social Media look very similar on the sur face, but
are actually radically different at multiple levels, both cultural and technical, and are locked in an undeclared cultural war
for the soul of Enterprise 2.0.“
1. Sharing knowledge is always voluntary, no one can ever be forced.
2. We share knowledge when we have the right audience, that motivates us and creates the right context.
3. Social Software alone is not the solution to the old problems of knowledge management.
Frank Wolf, Christoph Rauhut, Simone Happ, Christopher Buschow, Katja Dräger, Christin BüttnerThanks to: Anne Glas, Holger Günzler, Dada Lin, Jana Frommhold, Ricarda Köckler
[email protected]@t-systems.com
http://www.t-systems-mms.com/mms/enhttp://www.besser20.de/english