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SHIPPING PRACTICES YOU SHOULDN’T IGNORE
www.shipmonk.com
@TheShipMonk
8
Asking your prospects to give up personal information just to see how much it’ll cost them to order from you can negatively impact your bottom line.
√
Not only should your shipping rates be visible on your shopping cart page—you should consider making them visible on every product page.
PRO TIP:
That way, your prospects will have access to the information they need without having to leave the product page.
While it does help to increase sales and reduce shopping cart abandonment, we all know nothing is really “free.”
Some of the best FREE shipping options include:
¡ Increasing the product price to cover shipping. ¡ Paying for shipping out of your profit. ¡ Slightly increasing product price to cover part of the
shipping (both you and the customer each pay a little). ¡ Using free shipping as a minimum amount incentive to
encourage customers to buy more at one time.
Determine whether your carrier is billing you based on volumetric weight or actual weight.
Length Width
Height
Actual weight refers to the physical weight of the package according to the scale.
Actual Weight: 24lbs.
Volumetric weight is calculated based on the length, width, and height of the package.
Volumetric Weight =
LENGTH WIDTH HEIGHT
DIMENSIONAL FACTOR
Save yourself money by choosing a packaging option that minimizes dead space while maximizing in-‐transit protection.
Don’t let shipping alone be the real test of your packaging.
CHECKLIST Four Foot Drop Test
One Minute Shake
Silica Gel Packs
Polybags & Filler Material
Use the “four-‐foot drop test” to make sure that your package will survive the impact of shipping and handling.
Also, shake it vigorously for one full minute to determine whether it’ll be damaged by rough handling and/or shifting against other packages in the transport vehicle.
Filler material—airbags, crinkle cut paper, foam, and bubble wrap—will absorb shock and reduce impact.
Not only do they want to know that their order has been received and processed,
but
THANK YOU For your online purchase
Provide a definite time frame for returns and establish which products can be returned and if so, under what conditions.
Spell out exactly how you’ll process refunds and be specific about any documentation you’ll require to accept the return.
30
DAY GUARANTEE
RETURN POLICY
First, because they ship in large quantities for multiple vendors, they’re billed much lower shipping rates than you can get on your own.
Both benefits add greatly to a positive experience for your customers.
Customer Service EXCELLENT
FAIR
POOR
TERRIBLE
If you have any questions regarding your shipping strategy, feel free to reach out to us. Our shipping experts would love to help your streamline your logistics.
[email protected] (855) 222-‐4601 www.shipmonk.com