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www.strategyexecutionqatar.com 22 - 26 NOVEMBER 2015 Hilton Hotel Doha | Qatar QATAR’S LEADING EVENT FOR STRATEGY IMPLEMENTATION AND PERFORMANCE MEASUREMENT QATAR’S LEADING EVENT FOR STRATEGY IMPLEMENTATION AND PERFORMANCE MEASUREMENT INTERNATIONAL STRATEGY IMPLEMENTATION EXPERTS ANTONIO NIETO-RODRIGUEZ ROBIN SPECULAND JEROEN DE FLANDER FANTASTIC NEW EVENT FEATURES BALANCED SCORECARD HALL OF FAME PANEL – BSC experts, with practical experience in the region, answer your questions on implementing the BSC in Qatar STRATEGY SCENARIO SESSIONS – Delegates solve a strategy implementation challenge, with experts on hand to advise LINE MANAGERS STRATEGY CLINIC –Non-strategist line managers discuss their issues in implementation – learn tools for effective alignment GOVERNMENT TRANSFORMATION MASTERCLASS – Pre-Forum masterclass in strategy and planning in Government organisations REGIONAL STRATEGY IMPLEMENTATION LEADERS PRACTICAL TOOLS TO IMPROVE YOUR STRATEGY EXECUTION 6 MASTERCLASSES with our Academic Partner George Washington University See inside for more details. NABIL KHAN Director of Corporate Planning Esh’hailsat AARN WENNEKERS Advisor (Audit and Corporate Governance) QP and Ministry of Energy and Industry GAUTAM BELLUR Senior Vice President - Corporate Development & Communications Milaha NATARAJAN GOPALAKRISHNAN Strategic Planning Manager Qatar Steel ROGER HICKMAN Executive Director Finance Tasweeq EWAN CAMERON Chief Financial Officer Mannai Corporation #StrategyLeaders SOFTWARE PARTNER EXHIBITOR Strategy Leaders Series PART OF MEDIA PARTNERS Digital Advert s ng TECHNOLOGY PARTNER

Strategy Execution at Strategy Leaders Qatar_Jeroen De Flander

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www.strategyexecutionqatar.com

22 - 26 NOVEMBER

2015Hilton HotelDoha | Qatar

QATAR’S LEADING EVENT FOR STRATEGY IMPLEMENTATIONAND PERFORMANCE MEASUREMENT

QATAR’S LEADING EVENT FOR STRATEGY IMPLEMENTATION AND PERFORMANCE MEASUREMENT

INTERNATIONAL STRATEGY IMPLEMENTATION EXPERTS

ANTONIO NIETO-RODRIGUEZ

ROBINSPECULAND

JEROENDE FLANDER

FANTASTIC NEW EVENT FEATURES

BALANCED SCORECARD HALL OF FAME PANEL – BSC experts, with practical experience in the region, answer your questions on implementing the BSC in Qatar

STRATEGY SCENARIO SESSIONS – Delegates solve a strategy implementation challenge, with experts on hand to advise

LINE MANAGERS STRATEGY CLINIC –Non-strategist line managers discuss their issues in implementation – learn tools for effective alignment

GOVERNMENT TRANSFORMATION MASTERCLASS – Pre-Forum masterclass in strategy and planning in Government organisations

REGIONAL STRATEGY IMPLEMENTATION LEADERS

PRACTICAL TOOLS TO IMPROVE YOUR STRATEGY EXECUTION

6 mASTerCLASSeS with our Academic PartnerGeorge Washington University

See inside for more details.

NABIL KHANDirector of Corporate

PlanningEsh’hailsat

AARN WENNEKERSAdvisor (Audit and

Corporate Governance)QP and Ministry of

Energy and Industry

GAUTAM BELLURSenior vice President - Corporate Development & CommunicationsMilaha

NATARAJAN GOPALAKRISHNANStrategic Planning managerQatar Steel

ROGER HICKMANexecutive Director Finance

Tasweeq

EWAN CAMERONChief Financial officer

Mannai Corporation

Esh’hailsat

Milaha

#StrategyLeaders

SOFTWARE PARTNER EXHIBITOR

StrategyLeaders Series

PART OFMEDIA PARTNERS

Digital Advert s ng

TECHNOLOGY PARTNER

Tel: +971 4 335 2437 Email: [email protected] Web: www.strategyexecutionqatar.com

WHo SHouLd ATTeNd THe Forum

more deLeGATe To deLeGATe INTerACTIoN – your BeST CHANCe oF THe yeAr To exPANd your NeTWorK!

A SAmPLe oF orGANISATIoNS THAT ATTeNded PreVIouS edITIoNS

Ceos and LeadersCEOs and organisation leaders should attend to discover how other organisations in Qatar are improving their ability to execute their strategic plans.

CSo, Heads of Strategy, Heads of Planning, Heads of organisational PerformanceProfessionals responsible for developing organisational capabilities to deliver strategy should attend to gain practical insights for developing a strategy focussed organisation.

department Heads and Line managersManagers who aspire to demonstrate their commitment and capability to execute corporate strategy should attend to learn techniques and experience from leading experts and regional practitioners.

This is a must-attend event for all professionals involved in strategy planning and implementation, organisational development and performance measurement

Delegates tell us year after year that a key reason for their attendance is the opportunity to make new contacts and discuss their challenges with their industry peers. With this in mind, this year’s forum will have more networking sessions, more theme-based discussions and more interaction than ever before.

This conference is part of Informa’s Strategy Leaders Series – the region’s leading knowledge and networking events for strategy management and business performance.

StrategyLeaders Series

Ashghal

Doha Bank

Electricity Regulatory Authority

Gulf Drilling International

Hamad Bin Khalifa University

Mowasalat

Nehmeh Group

Ooredoo

Oryx GTL Limited

Primary Health Care Corporation

Qatar Financial Markets Authority

Qatar Foundation

Qatar Islamic Bank

Qatar Media

Qatar Museums Authority

Qatar National Broadband Network

Qatar Olympic Committee

Qatar Tourism Authority

Qatar University

Qatari Diar Real Estate Investment Co

RasGas Company Ltd.

Sidra Medical And Research Centre

Supreme Council of Health

Tasweeq

Organisations in Qatar are looking to become outstanding at executing strategy and driving performance at all levels. In the government sector, there is a drive to transform the management of resources, improve efficiency and to develop world-class services for citizens and businesses.

Across Qatar, significant efforts are being made to formulate strategies to achieve these ambitions. However, strategy formulation and planning is only the first step; the most challenging part comes next – the strategy execution.

Strategy execution & Performance Qatar is the country’s only forum dedicated to exploring practical solutions for implementing strategy. The Forum examines key issues in making plans happen, such as change management, communication, monitoring and measuring performance. You will learn the latest best practice for creating a dashboard, risk management, prioritising initiatives and strategic project management.

Most strategies fail when they are not supported by effective processes for implementation, measurement and change management

WILL your PerFormANCe ImProVemeNT STrATeGy FAIL?

§ robin Speculand is a pioneer and global specialist in strategy implementation

§ He is currently an adjunct Professor at Singapore Management School

§ Robin has published two international bestsellers on the subject, Beyond Strategy–The Leader’s Role in Successful Implementation and Bricks to Bridges–Make Your Strategy Come Alive

§ His work has been featured widely in the media, including BBC Global, Gulf Connoisseur, CNBC, Channel News Asia, Oman Observer, The Sunday Telegraph and The Financial Times

§ Jeroen de Flander is one of the world’s most influential thinkers on strategy execution

§ He has helped more than 23,500+ managers in 35+ countries master the necessary execution skills

§ He has shared the stage with strategy gurus like Michael Porter, Costas Markides and Roger Martin, three of the world’s top 50 thinkers

§ His latest book The Execution Shortcut is a critically acclaimed masterpiece takes on the practicalities of making strategy happen!

Excellence in Execution: The uncommon practices of successful organisations See page 5 for Keynote details.

Transforming your People into Strategy Execution HeroesSee page 6 for Keynote details.

Tel: +971 4 335 2437 Email: [email protected] Web: www.strategyexecutionqatar.com

§ Antonio Nieto-rodriguez, professor and bestselling author of the book on strategy execution The Focused Organization. Antonio has been featured in several magazines, including PM Network, Strategy Business Review and The Economist

§ In 2013, Antonio was elected as a member of the Board of Directors of the Project Management Institute (PMI), currently he is the Vice-Chair of the Board

§ Antonio is a professor for the #1 executive education school in the world, Duke Corporate Education and regulatory lectures at leading business schools such as IE School, Solvay and Vlerick

§ He has delivered executive programs to leaders of more than 30 multinationals on how to improve their strategy execution and project management capabilities

Running your Business While Changing your BusinessSee page 5 for Keynote details.

exCLuSIVe KeyNoTeS - INTerNATIoNAL STrATeGy ImPLemeNTATIoN exPerTS

JEROENde FLANder

ROBINSPeCuLANd

ANTONIONIeTo-rodrIGueZ

Tel: +971 4 335 2437 Email: [email protected] Web: www.strategyexecutionqatar.com

Pre-Forum mASTerCLASSeS

moNdAy, 23 November 2015SuNdAy, 22 November 2015

Registration will commence at 08.00. Masterclasses run from 08:30 untill 14:30

Strategic Planning and Performance management in the Government Sector

A masterclass for government employees to understand the fundamentals of linking strategy to performance

Introduction

This masterclass will focus on the specific opportunities and challenges of improving strategic planning in the public sector, and in particular, capturing the value of linking performance measurement to strategic objectives. Delegates will review the purpose of strategic planning and why it is important to government institutions going forward.

The masterclass will delve into best practices in utilising the Balanced Scorecard, KPI’s and benchmarking to substantially enhance organisational performance in a way that is integrated with modern Quality Management constructs, like EFQM.

It will specifically address why transformations are more difficult in Government entities and how to succeed using smarter change management and targeted communication to achieve buy-in and embed sustainable new processes.

The masterclass will then tackle 3 specific strategic initiatives facing all government entities today, namely: adopting the new performance-based budgeting requirements, ensuring alignment to The National Vision, and lastly, moving to E-Government and Smart government services.

Who is this masterclass for?

This one-day masterclass is suitable for all job titles responsible for strategy, planning or organisational performance in the government sector.

Led by:

mazen dauleh, CEO, Vision Strategy management Consulting

Balanced Scorecard masterclass– From Concept to Implementation

An essential refresher on the BSC as strategy execution and performance tool

Introduction

This is an interactive masterclass where practitioners can advance their knowledge of the Balanced Scorecard concepts. The smaller group setting will provide an ideal environment to tackle individual questions in more depth and group exercises will enhance learning and ‘take-away’ output.

The first session will guide you through the concept and rationale of the BSC, its context, key aspects, various applications, the cascading of BSC to align employees to the overall organisation. The second session will look at the development process including planning and output design; it will also examine how to align existing strategic and operational plans with budget, as well as specific methodologies including the Balanced Scorecard Institute’s 9 steps. Session three will look at how to use the BSC model to its best effect, including ‘ownership’, management leadership, ‘the rules of engagement’ and dynamic scorecard development.

Who is this masterclass for?

This one-day masterclass is suitable for all job titles responsible for the implementation and ongoing facilitation of the Balanced Scorecard.

Led by:

eddy Abou Chakra, Managing Partner, Vanguards Consulting

MASTERCLASS A MASTERCLASS B

ACADEMIC PARTNER ACADEMIC PARTNER

Academic Partner Participants will receive an Informa / George Washington certificate of attendance provided they attend full Masterclasses and pass an assessment.

GOVFOCUS

Tel: +971 4 335 2437 Email: [email protected] Web: www.strategyexecutionqatar.com

08.30 Registration and morning coffee

08.55 Chairman’s opening remarks

09.00 Guru KeyNoTe – excellence in execution - the uncommon practices of organisations who successfully implement their strategy • Why most organisations are still failing at executing their

strategy• What leaders must do differently in order for their organisation’s

to succeed• The phenomenal revenue opportunity of successful strategy

execution• Practical tools and techniques that work for strategy

implementation excellence Robin Speculand, Author of the international bestselling Bricks

to Bridges and Beyond Strategy and an Adjunct Professor at Singapore management university

10.30 SPeed NeTWorKING - A structured networking session This unique facilitated session will give you the opportunity

to shake hands with your peers from companies representing different sectors in the region. Bring a lot of business cards.

10.50 Morning coffee and break

11 20 A Qatar perspective on strategy planning, execution and performance• How Milaha’s Strategic Business Management (“SBM”) Cycle

increase focus on core business areas• Utilising planning, budgeting and performance management for

business transformation• Exploring and benefits of a strategic approach to organisational

performance• Integrated talent management, competencies, performance

reviews and training & development programsFocus: Strategy Implementation in Qatar

Gautam Bellur, Senior Vice President, Corporate Development, milaha

11.50 INTerACTIVe PoLLING SeSSIoN - Live statistics generated by the audienceThis session will help you put matters in perspective and share challenges and best practice

12.00 developing the correct scorecard/dashboard for your organisation• Establishing the key metrics that will impact the future success

of your organisation• Keep things simple - How much measurement is too much• Considering the “Right Side of the Brain” when building BI

systems and dashboards• The latest trends in data science

Focus: Corporate Dashboards Nabil Khan, Director of Corporate Planning, esh’hailsat

12.30 Networking lunch

13.30 Guru KeyNoTe – running your business while changing businessGovernment and private businesses in Qatar are changing structurally to become more effective at implementing strategic objectives. A key challenge is to make this shift while not compromising existing day to day operations. Learn practical techniques to manage the transformation.• How you can successfully manage a dual perspective approach• Defining and prioritising ‘run the business goals’ and ‘change the

business goals’ • Prioritising initiatives and evaluating risks• Establishing the scorecard, rewards and consequences

Focus: Strategy Execution Management Antonio Nieto-Rodriguez, Author of the international bestselling

The Focused Organisation, Professor duke Corporate education

15.00 Afternoon coffee and networking break

15.30 STrATeGy exeCuTIoN SCeNArIo TrouBLeSHooTING - Scenario based discussion and problem solvingThis interactive session divides the audience into 4 groups, each exploring a strategy execution related scenario. Each group is tasked to come up with three practical tips to overcome the issue being discussed, as well as three longer term initiatives related to the topic.Discussion will be moderated by a strategy expert.Scenario one: Troubleshooting culture clash - building strategic capability in a Qatari family businessScenario Two: Troubleshooting leadership changeover – maintaining the momentum of a strategy execution after a change in CEO Scenario Three: Troubleshooting data collection – implementing and incentivising the timely and accurate reporting of metricsScenario Four: Troubleshooting a delegate requested issue - if you would like a specific scenario explored, email your suggestion to rob sahi@informa com

16.10 Aligning your strategy, performance management and budgeting processes• Evaluating the latest techniques for strategic performance

management and budgeting• Exploring basic accounting concepts and their relevance to

strategic planning• Successfully using Critical Success Factors and Performance

Indicators to link strategy, performance and budgetingFocus: Linking Strategy to Budgeting

Roger Hickman, Executive Director Finance, Tasweeq

16.40 STrATeGy exeCuTIoN PANeL - The line manager’s role in strategy executionLine managers are the heartbeat of a strategy execution. This panel brings together non-strategy discipline middle managers from operations, marketing, sales and marketing that have been successful in aligning their organisation’s corporate strategy.

Some of the questions to be answered by the panel: How do you champion and install the new processes to your team?” “How do you make time for the extra work required to make

measurements and report on them?” “What kind of support can your Strategy Officer give you to help the

adjustment process?” “Evaluating the training and up-skilling required for strategy

execution success” “How can you position yourself as a manager focussed on delivering

corporate objectives?” If you have a burning issue that you are trying to resolve in your

organisation please submit your question to rob [email protected]: Linking Strategy to Departmental Goals

17.20 GrouP SHArING oF SCeNArIo SeSSIoN ouTComeSThe moderators from the scenario based discussions earlier in the afternoon will report back their group’s findings to the room. The aim of this session is to ensure that all delegates leave with practical ideas they can use to drive strategy execution in their organisations

17.40 End of day one - closing remarks from the Chair

dAy oNe TueSdAy, 24 NOVEMBER 2015

Tel: +971 4 335 2437 Email: [email protected] Web: www.strategyexecutionqatar.com

09.00 Chairman’s opening remarks

09.10 ASK THe exPerTS – Aligning your organisation to drive strategic objectivesIn the lead up to the event and during the conference, delegates will have the opportunity to submit questions for discussion at our “Ask the Experts” interactive session. The panel will be made up of strategy gurus and Qatar based Heads of Strategy, including regional BSC Hall of Fame winners.

Some of the questions to be answered by the panel:“What is the biggest mistake you have made in regard to strategy execution? What would you have done differently?”“What should the relationship be between your OSM and the work of the PMO?”“How can you turn your CEOs support for a strategy execution into effective actions? ““How do you invoke a more performance and metric focused mentality in your workforce?” “Can I use strategy maps and scorecards to align with partners, suppliers and customers?”If you have a burning issue that you are trying to resolve in your organisation please submit your question to [email protected]. Focus: Organisational AlignmentAarn Wennekers, Advisor Audit and Corporate Governance, QP and ministry of energy and IndustryGautam Bellur, Senior Vice President, Corporate Development, milahaChristophe Matters, Acting Head of Corporate Planning, QNBMansoor Al Khater, Chief Strategy Officer, ooredoo

10.00 Strategic risk management (Srm) as a forward-looking tool for strategy execution • How can strategy management be agile in a rapidly changing

world? What yesterday seemed like the right thing to do, may no longer be the right thing for today or tomorrow

• Utilise SRM to ensure your organisation’s attention is not just directed to what has been but also to what could be comingFocus: Risk Management for Strategy Execution

Andreas De Vries, Head of Performance Analysis, Qatar Petroleum

10.30 Morning coffee and break

11.00 unlocking the magic formula: strategy execution and technology• Examining the benefits of deploying an Enterprise

Performance Management System• How companies can deliver exceptional results through

effective technology selection and implementation• Exploring practical examples from leading global organisations

Focus: Technology for Strategy ExecutionTor Inge Vasshus, CEO, Corporater

11.30 Aligning front line staff to strategy execution• Supercharge your strategy execution by aligning to values and a

purpose • Storytelling wins over analysis communicating in an engaging

way with front line workers• Simplifying the operating responsibilities of strategy execution• Aligning the development of employee competencies and

capabilities to strategic objectivesFocus: Strategy Alignment

Rachel Mathew, Senior Executive, Performance Management, dubai Airports Freezone

12.00 BALANCed SCoreCArd HALL oF FAme PANeL – BSC excellence in the GCC regionIn the lead up to the event and during the conference, delegates will have the opportunity to submit questions for discussion at our “BSC Hall of Fame Panel” interactive session. The panel will comprise of regional BSC Hall of Fame winners from the GCC.

Some of the questions to be answered by the panel:“Please share your no 1 tip for successful BSC implementation?”“What are the ways BSC can be used to increase customer satisfaction?”“Can you operate the BSC without a dedicated Office of Strategy Management? ““Were there any surprise costs along the way to BSC excellence?”

If you have a burning issue that you are trying to resolve in your organisation please submit your question to [email protected]. Focus: Balanced Scorecard ExcellenceMohammed Nadaf, Head of Business Excellence & Business Development, AW rostamani Group

Rachel Mathew, Senior Executive, Performance Management, dubai Airports FreezoneNatarajan Gopalakrishnan, Strategic Planning Manager, Qatar SteelShiraz Bajwa, Director, Business Process Improvement, Sidra medical & research Center and former Director, Improvement & OSM, The Hospital for Sick Children, Canada

12 40 Networking lunch

13 40 Guru KeyNoTe Transforming your people into Strategy execution Heroes

Communication, and strategy communication in particular, is the Strategy Execution weak-spot in many organisations. Research shows that 83 percent of all employees are unhappy with strategy communication. Want to do better? In this session, Jeroen explains the 14 strategy communication barriers, why you need to aim for the head, heart and hands and how you can become a master communicator.• Understand the 14 communication barriers• Learn how to turn others into ambassadors of your ideas• How your message can reach the heads, hearts and hands of

othersWe hear and use the word ‘yes’ several times a day. After you have heard Jeroen speak, the word ‘yes’ will have a whole different meaning. • Find the answer to ‘What’s in it for me?’• How to get people enthusiastic about your ideas• Learn to understand the true meaning of ‘yes’Jeroen De Flander, one of the world’s most influential figures on strategy execution

15 20 Afternoon coffee and networking break

15.50 CASe STudy – driving the execution of Balanced Scorecard objectives in a Qatari conglomerate• Building an accountability culture in your organisation• Using metrics and an effective MIS to focus execution• Creating an “operating rhythm” by pre-defining the

communication and interaction process between different departments

• Improving the efficiency of delivering information in your organisationFocus: Balanced Scorecard Execution

Ewan Cameron, Chief Financial Officer, mannai Corporation

16.20 Installing core competencies and capabilities for effective strategy execution• Identifying and developing key management skills required to

support successful strategy execution• Building an incentive system that effective supports corporate

goals• Leveraging a Strategy Management team ability to influence

senior managersFocus: Creating Strategic Capability

Angus Saunders, Head of Learning and Development, Aecom

16.50 Continuous Improvement through your Strategy execution Framework• How are high level strategic objectives are converted into

operational processes• Linking your process and quality improvement (such as Six

Sigma, TQM, EFQM) plans to your strategy• How to develop operational KPIs and dashboards to drive your

strategic objectivesFocus: Linking Strategy to Quality Improvement

Shiraz Bajwa, Director, Business Process Improvement, Sidra medical & research Center

17.20 outstanding BSC execution and alignment at AW rostamani automotive• Examining the foundation for successful strategy execution,

including: defining the long term strategy and developing a world class organisational framework.

• Exploring the cascading of corporate strategy into all subsidiary offices of the UAE’s only private sector company inducted into the Balanced Scorecard Hall of Fame

• Enabling subsidiaries to align strategic business units, departments and individual employee incentives.Focus: Aligning The Balanced Scorecard

Mohammed Nadaf, Head of Business Excellence & Business Development, AW rostamani Group

17.50 End of day two - closing remarks from the Chair

dAy TWo WedNeSdAy, 25 NOVEMBER 2015

Tel: +971 4 335 2437 Email: [email protected] Web: www.strategyexecutionqatar.com

PoST-Forum mASTerCLASSeS THurSdAy, 26 NOVEMBER 2015

Registration will commence at 08.00

The First 100 days: Leading the Strategic Transformation

This is a masterclass focused in the fundamental first steps of creating effective and sustainable change in a private sector or government organisation. We will look at the ‘softer’ factors in a successful strategy execution.

The masterclass will highlight what is required from leadership to define and install a culture that can successfully support your strategy execution. This will include techniques to identify and understand stakeholder motives and align key benefits. Delegates will examine the role of communication as a critical factor for instigating and inspiring change.

A focus of the session will be to define the initial quick wins that are achievable and important for building momentum in the early phases of transformation.

Who should attend?Leaders, Strategists, Planners, Managers and Executives from private and government organisations

Effectively Using KPIs for Cascading Strategy and organisational Alignment

This masterclass looks at Key Performance Indicators (KPIs) and how they are used in different scenarios across organisational levels. There will be practical exercises that will support the understanding of key concepts, such as: KPI selection, balancing, cascading and alignment.

Delegates will learn about KPI naming standards that ensure quality assurance through the selection process; practice KPI selection techniques (Value Flow Analysis, KPI balancing); participate in a case study on cascading KPIs organisationally, at a corporate and departmental level; and discuss the challenges of implementing KPIs effectively in a traditional organisation.

Who should attend?Everyone interested in the correct deployment and usage of KPIs, from analysts to CEOs. The exercises and examples analysed will be relevant to members of strategy and other operational teams alike

ACADEMIC PARTNER ACADEMIC PARTNER

excellence in Priortising and monitoring Strategic Initiatives

A major challenge facing many organisations is how to manage the process of prioritising strategic initiatives.

This highly practical session will explore Project Portfolio Management (PPM) techniques and how they are used to identify business value and ensure organisations are investing in the optimal portfolio of projects that will deliver the desired strategic objectives.

Essentially, we will look at the process of converting strategy into projects and determining the decision and prioritisation criteria. The masterclass with also examine the buy-in and communication aspects of managing initiatives.

Lastly we will look at the monitoring, control and reporting processes required to ensure alignment and the creation of business value.

Who should attend?Strategists, Planners, Managers and Executives from private and government organisations

Strategic Project management essentials

This masterclass will cover essential issues faced when converting strategic goals into projects. It will give delegates an excellent understanding of the key processes and change management techniques required to make strategic project management become reality. The masterclass will explore the impact to the organisation, infrastructure processes and systems and how to prepare your organisation for change.

The masterclass will also present a project portfolio framework for strategic project selection, ranking and capacity planning. Delegates will also explore techniques for monitoring and reporting on project progress and ensuring strategic alignment.Through a mix of examples and interactive exercises, attendees will learn how to execute their strategic initiatives using effective project management techniques.

Who should attend?Strategists, Planners, Managers and Executives from private and government organisations

ACADEMIC PARTNER ACADEMIC PARTNER

Academic Partner Participants will receive an Informa / George Washington certificate of attendance provided they attend full Masterclasses and pass an assessment.

MASTERCLASS d 08:30 - 12:30MASTERCLASS C 08:30 - 12:30

MASTERCLASS F 14:00 - 17:30MASTERCLASS e 14:00 - 17:30

Tel: +971 4 335 2437 Email: [email protected] Web: www.strategyexecutionqatar.com

our SPoNSorS

TeCHNoLoGy PArTNer

QPR Software Plc is a publicly listed (NASDAQ OMX) software vendor focusing on Strategy Execution, Performance Management and Process Excellence with over 20 years of experience. Our comprehensive software offering has been highly recognized by distinguished technology industry analysts such as Gartner, and we have 1500+ customers in both private and public sectors in over 50 countries, with more than a million licenses sold. QPR offers comprehensive software solution for strategy execution that covers all the steps of the entire strategy execution process. The unique solution stretches beyond the traditional scope and combines Balanced Scorecard

and Quality Management, creating a link between strategy and operations.

SoFTWAre PArTNerCorporater was founded in 2000 by CEO Tor Inge Vasshus. Having lived through the effects of IT-controlled corporate performance management solutions at a Fortune 200 company, his vision was to create software that could be run by business users. Corporater’s first release was Balanced Scorecard Suite.

As a fast growing company, Corporater now has offices in the US, Norway, Sweden, UAE, India, Romania, and Argentina to support its customers and the global partner network. Over the years, Corporater has expanded its solution suite to provide full functionality crossing all major performance management frameworks. Strategy continues to be at the core of the solution, and the vision of creating software for business users has remained at the forefront.

exHIBITorThe shift key in your keyboard enables regular characters to be capitalized or transformed into something completely new. Similarly, ShiftIN Partners is a management consulting firm focused on helping clients develop and execute strategy programs that enable them to achieve the necessary Shift, working from withIN.

With an accumulated experience in consulting of +20 years among our Senior Team , our consultants are regularly appointed by the Leadership Teams of Ministries, Councils, Government Departments and Private Holdings in the Middle East, to provide advice on how to overcome challenges related to Strategy, Performance Management and Change. ShiftIN’s professionals are bound by a shared set of values and a culture of fellowship, entrepreneurship, trust, and respect—and an unwavering willingness to go above and beyond to ensure our clients’ success.

ShiftIN Partners is headquartered in Abu Dhabi, with offices in Dubai, Riyadh, Doha and Kuwait.

PoSITIoN your BrANd AS A LeAder IN STrATeGy exeCuTIoN ANd PerFormANCePosition yourself as a market leader in the field of strategy, business excellence and performance management and meet top decision makers in the discipline. Our customised sponsorship packages are designed to give your brand high value exposure and increase your client base with targeted speaking and networking opportunities.

opportunities open to your business include:

• Exposing your company to key strategy decision makers in Qatar through onsite and online branding

• Demonstrating consulting and facilitation skills by leading an interactive group or discussion session

• Showcasing your expertise by leading a hands-on interactive workshop

• Positioning yourself as a thought leader by moderating or taking part in a panel discussion

• Exclusive business breakfast, lunch or dinner sponsorship

• Releasing your research or reports to a targeted audience

Sponsorship Categories:

• Management Consultants

• Balanced Scorecard Software Providers

• Management Software/Solution Providers

• Business Intelligence / Market Research Consultants

• Bespoke Insight & Research

• HR Consultants

• Business Schools / Executive Education

• Systems Integrators

• Industry Benchmarking Consultants

• Innovation Consultancies

To discuss these opportunities or to tailor a package specific to your needs, speak to

Charlie Bark-Jones on +971 (0)4 407 2608 or email [email protected]

www.strategyexecutionqatar.com

REGISTER TODAYGo to www.strategyexecutionqatar.comCall +971 4 335 2437email [email protected]

*Please note that the Forum days 24th and 25th November cannot be booked separately and count as 2 days For terms and conditions please visit www.informa-mea.com/terms-and-conditions-for-delegates

AZ3068

CALL: +971 4 335 2483E-MAIL: [email protected]

GROUP DISCOUNTS AVAILABLE

LeArN PrACTICAL TeCHNIQueS ForSTrATeGy exeCuTIoN ANd PerFormANCe meASuremeNT

Strategy and Performance Qatar Before 13th Sep Before 25th Oct Final Prices

5 Days(entire event) $4,899 $5,099 $5,299

4 Days(Forum + 2 masterclass Days) $4,299 $4,499 $4,699

Any 3 Days(Forum + 1 masterclass Day) $3,599 $3,799 $3,999

Any 2 Days(Forum or 2 masterclass Days) $2,199 $2,499 $2,599

1 Day(Any masterclass Day) $1,399 $1,499 $1,599

For hospitality packages [email protected]

© Copyright Informa Middle East Ltd.NDstrategyJC/rs

SuNdAy22 November

moNdAy23 November

TueSdAy24 November

WedNeSdAy25 November

THurSdAy26 November

Pre-Forum masterclass A

Strategic Planning and Performance

Management in the Government Sector

Pre-Forum masterclass B

Balanced Scorecard– from

Concept to Implementation

Strategy execution andPerformance Forum

Strategy Implementation, Organisational Planning and Performance Measurement

Post-Forummasterclass C

The First 100 Days: Leading the Strategic Transformation

Post-Forummasterclass d

Effectively using KPIs for Strategy Alignment

o o

Post-Forummasterclass e

Excellence in Prioritising and Monitoring Strategic Initiatives

Post-Forummasterclass F

Strategic Project Management

o o o o o

AM

PM

or

or