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Startup Photo by Heisenberg Media [link ] Communication Ed Batista @ Flixster December 18, 2013

Startup Communication, Dec 2013

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Slides that accompanied a half-day workshop for 11 pairs of co-founders on Startup Communication, held @ Flixster in San Francisco, December 19, 2013.

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Page 1: Startup Communication, Dec 2013

Startup

Photo by Heisenberg Media [link]

CommunicationEd Batista@ FlixsterDecember 18, 2013

Page 2: Startup Communication, Dec 2013

Executive coachInstructor @ Stanford GSBwww.edbatista.com

blogs.hbr.org/ed-batistaHBR Guide to Coaching Your Employees

Who am I?

Page 3: Startup Communication, Dec 2013

Photo by Alex Eflon [link]

Where are we1:1 communicationGroup normsYou as partners and role models

going?

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How will weConceptsExercises & debriefs1:1 feedback

get there?

Photo by Chloe Fan [link]

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Startups ashuman systems

Photo by Heisenberg Media [link]

Complex group dynamicsCommunication = survivalFeedback = learningRelationships matterLeaders as levers

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Founder as avatar

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Founder as avatarAvatara

The ideal made realCompany made in your image

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Concepts #1Today’s headlineThe simplest feedback modelFeelingsThe net

Photo by Lee Nachtigal [link]

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The headlineFeedback is stressfulSo criticize with skill& give more heartfelt praise

Photo by Garry Knight [link]

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The simplestWhen you do [X], I feel [Y].

feedback model

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The simplestWhen you do [X], I feel [Y].

feedback model

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FeelingsDisclosing feelings = vulnerableBut feelings influenceAnd vulnerability closenessComfort with discomfort

Photo by Rebecca Krebs [link]

Page 13: Startup Communication, Dec 2013

Photo by The Mighty Tim Inconnu [link]

The net

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The netDavid BradfordHow to avoid triggering defensiveness?How to increase perceptions of fairness?

ReadMore

Photo by The Mighty Tim Inconnu [link]

Page 15: Startup Communication, Dec 2013

Photo by The Mighty Tim Inconnu [link]

My behavior… Actions Statements Non-Verbals

Needs Motives

Intentions

Feelings Reactions

Responses

The netMe and my…

You and your…

Page 16: Startup Communication, Dec 2013

Photo by The Mighty Tim Inconnu [link]

The netStay on our side of the netFocus on observed behaviorDisclose our responseWhen you do [X], I feel [Y].

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Concepts #2Social threatSCARF modelRelationshipsThe net (again)

Photo by Lee Nachtigal [link]

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Can I give you

Photo by Robbie Grubbs [link]

some feedback?

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Feedback and

Photo by Mykl Roventine [link]

social threat

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Threat responseaka “Fight or flight”

Physiological signs?Emotional signs?

Photo by William Warby [link]

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Threat responseCognitive impairment…

Decision-makingProblem-solvingCollaboration

Photo by William Warby [link]

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Social threat

Photo by David Sim [link]

Page 23: Startup Communication, Dec 2013

Photo by Heisenberg Media [link]

Social threat

Page 24: Startup Communication, Dec 2013

Photo by Andrew Vargas [link]

SCARF modelDavid RockWhat social situationstrigger a threatresponse?

ReadMore

Page 25: Startup Communication, Dec 2013

SCARF modelStatusCertaintyAutonomyRelatednessFairness

ReadMore

Page 26: Startup Communication, Dec 2013

Photo by Robbie Grubbs [link]

SCARF model & feedbackThreat to…Status?Certainty?Autonomy?Relatedness?Fairness?

Page 27: Startup Communication, Dec 2013

Photo by Andrew Vargas [link]

Use the modelWhen giving feedback…Be mindful of statusMinimize uncertaintyMaximize autonomyBuild the relationship*Play fair*

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Use the modelWhen getting feedback…Recognize our threat responseManage our emotions (Norms help*)

Page 29: Startup Communication, Dec 2013

Photo by Harsha KR [link]

Relationships

John GottmanWhat characterizes successful relationships?

ReadMore

Page 30: Startup Communication, Dec 2013

RelationshipsFeeling known by the otherA culture of appreciationMutual influenceResponding to “bids”

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5:1 positive to negative“Emotional bank account”

Relationships& conflict

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Founder as avatarThink about your partner

How’s your emotional bank account?What are you doing to build the relationship?

Page 33: Startup Communication, Dec 2013

Photo by The Mighty Tim Inconnu [link]

The net (again)

Page 34: Startup Communication, Dec 2013

The netHow to avoid triggering defensiveness?How to increase perceptions of fairness?

Photo by The Mighty Tim Inconnu [link]

Page 35: Startup Communication, Dec 2013

My behavior… Actions Statements Non-Verbals

Needs Motives

Intentions

Feelings Reactions

Responses

The netMe and my…

You and your…

Photo by The Mighty Tim Inconnu [link]

Page 36: Startup Communication, Dec 2013

The netStay on our side of the netFocus on observed behaviorDisclose our responseWhen you do [X], I feel [Y].Diminish social threat & defensivenessIncrease perceptions of fairness

Photo by The Mighty Tim Inconnu [link]

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Founder as avatarThink about your partner

When do you cross their net?When do they cross yours?

Page 38: Startup Communication, Dec 2013

Concepts #3Emotional intelligence & groupsTalking about feelingsGroup norms

Photo by Lee Nachtigal [link]

Page 39: Startup Communication, Dec 2013

EQ and groupsWhy care?Effective teamsParticipation, cooperation, collaborationCan’t mandate behavior

ReadMore

Photo by Woodleywonderworks [link]

Page 40: Startup Communication, Dec 2013

EQ and groupsEssential conditions…Mutual trustGroup identity (feeling of belonging)Group efficacy (belief in value of the team)Strongly affected by group EQ

Photo by Woodleywonderworks [link]

Page 41: Startup Communication, Dec 2013

EQ and groupsIndividual EQEmotional awarenessEmotion regulation (≠ suppression)Inward (one’s own emotions)Outward (others’ emotions)

Photo by Woodleywonderworks [link]

Page 42: Startup Communication, Dec 2013

EQ and groupsHigh EQ individuals ≠ High EQ groupGroup norms determine group EQCreate awareness of emotionHelp regulate emotion

Photo by Woodleywonderworks [link]

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Founder as avatarYour behavior = company norms

How aware are you of your emotions?How well do you regulate your emotions?

Page 44: Startup Communication, Dec 2013

Talking aboutAffect labelingAmygdalaTalking disrupts negative emotionTalking about emotion > Thinking about emotion

feelings

Photo by Andrew Yee [link]

ReadMore

Page 45: Startup Communication, Dec 2013

Talking aboutGroup normsNorms define what’s normativeCan we talk about feelings here?Overcome embarrassment/shame

feelings

Photo by Andrew Yee [link]

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Our norms

Photo by jm3 [link]

Page 47: Startup Communication, Dec 2013

Our normsConsider company normsCreate awareness of emotionsHelp regulate emotions

ReadMore

Photo by jm3 [link]

Page 48: Startup Communication, Dec 2013

We never… We always…

1. Spend time getting to knowothers personally.

Norms that createawareness

Page 49: Startup Communication, Dec 2013

We never… We always…

2. Regularly ask how others are doing.

Norms that createawareness

Page 50: Startup Communication, Dec 2013

We never… We always…

3. Share thoughts and emotionswith others in the moment.

Norms that createawareness

Page 51: Startup Communication, Dec 2013

We never… We always…

4. Ask others who have been quiet in a discussion what they think.

Norms that createawareness

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We never… We always…

5. Fully explore others’ resistanceto our decisions.

Norms that createawareness

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We never… We always…

6. Set aside time to discuss and evaluateour own effectiveness.

Norms that createawareness

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We never… We always…

7. Acknowledge and discuss the feelingin the group in the moment.

Norms that createawareness

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We never… We always…

1. Have clear ground rules for productive behavior in meetings.

Norms that help regulate

Page 56: Startup Communication, Dec 2013

We never… We always…

2. Call out behavior that violatesthose ground rules.

Norms that help regulate

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We never… We always…

3. Express acceptance ofothers’ emotions.

Norms that help regulate

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We never… We always…

4. Make time to discuss difficulties within the team

and the emotions they generate.

Norms that help regulate

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We never… We always…

5. Use playfulness to acknowledgeand relieve stress.

Norms that help regulate

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We never… We always…

6. Express optimism aboutthe team’s capabilities.

Norms that help regulate

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We never… We always…

7. Provide others with positivefeedback in the moment.

Norms that help regulate

Page 62: Startup Communication, Dec 2013

Our normsWhat norms do you have?What norms do you need?What can you do as leaders?

Photo by jm3 [link]

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Concepts #4Positive feedbackSoft start

Photo by Lee Nachtigal [link]

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Photo by Aaron Matthews [link]

Positive feedbackA paradox

So importantSo often ineffectiveWhat’s wrong?

Page 65: Startup Communication, Dec 2013

Positive feedbackWe may not trust it

We may even resent itWe often praise the wrong things

ReadMore

Page 66: Startup Communication, Dec 2013

Positive feedbackDon’t praise to buffer criticism

Use a soft start*

Page 67: Startup Communication, Dec 2013

Positive feedbackDon’t praise to overcome resistance

Use other influence tactics

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Positive feedbackDon’t praise ability

Praise effort and persistence

Page 69: Startup Communication, Dec 2013

Soft start

Photo by Phil McElhinney [link]

Not like this

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Soft start

Photo by OakleyOriginals [link]

Like this

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Soft startBegin with positive intent(But don’t bullshit)Emphasize mutual goalsBe mindful of your stress

ReadMore

Page 72: Startup Communication, Dec 2013

Photo by Ana Karenina [link]

1:1 feedback

Page 73: Startup Communication, Dec 2013

1:1 feedback

Photo by Ana Karenina [link]

When getting feedback…Observe your threat responseDo you want to ask for specific feedback?

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1:1 feedback

Photo by Ana Karenina [link]

When giving feedback…Positive feedback encouragedWhen criticizing, stay on your side of the netWhen you do [X], I feel [Y].Use the Vocabulary of Emotions

Page 75: Startup Communication, Dec 2013

Closing

Photo by Brett Casadonte [link]