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Marketing with
Agenda
What is Social Networking? What is Social Media? 3 Marketing Rules Social Dos & Don’ts
Have you been to a…
…cocktail party?
…business after 5?
…brown bag lunch?
…Rotary or Kiwanis meeting?
Guess what?
Enter the next ‘club’…
… a digital community online
Networking is fine and dandy…
BUTIs anyone making money on social
networks?
So, how do you market to these people?
Marketing Rule #1Know WHO your customer
is
… but anyone can be a source
The ‘Who’
Age Wealth Job Ethnicity Geographic Location What do they like to do? What do you like to do?
Enter the next ‘club’…
… a digital community online
Marketing Rule #2Know WHERE your
customer is
Blogging by the numbers20 million1.7 profiting452,000 primary
income159,000 on Active Rain
Marketing Rule #3Understand WHY
your customer is here
I am participating on social networks for the most important person I can
think of…
Play by the Community Rules
Do NOT SPAM people with
Ads
Build Relationships
Social Do’s & Don’ts
DON’T – Gooverboard
DO – Get a little personal
DO - Listen
DON’T – Offer vague expertise
DO – Cross-promote your blog
@riarossi - Just posted on ActiveRain: Crofton MD - Real Estate Statistics, August 2009 http://activerain.com/t/1250440
@debbierumsey -@samnickjonas Hey there, I'm Debbie and a real estate agent. I'm networking with people in the area. Feel free to ask me any RE questions.
DO - Participate in the Conversation
DON’T – Advertise listings here
DO – Offer information@swfltopagents -Listen to Future of Real Estate Radio SHow this week bit.ly/xhOMh lots of great info affecting the market #fortmyers #realestate #SWflorida
Real Estate Listing: 10116 ROLLING STONE DR, LOUISVILLE KY 40229 $101,950 Bed:3 Bath:1 House http://bit.ly/2kOIbg
DO - Provide Valuable & Relevant Information
DO – Network with your peers
DO - Be Yourself
Need more help…
http://bit.ly/CyndeeClass
http://bit.ly/CyndeePPT
Thank you!
Cyndee Woolley(239)571-3174
[email protected]/in/CyndeeWoolleywww.facebook.com/CyndeeWoolley
http://Twitter.com/cmwooll
