1. so many options, so little time!an overview of the next generation qualitative tools andchoosing one to meet your needspresented by John WilliamsonCEO & founder, QualvuDownload the webinar recording!

2. questions as we go? q&a box twitter #IQualvu or @Qualvu email sales@qualvu.comDownload the webinar recording! 3. about Qualvu Advanced solution for qualitative research proprietary platform design.collect.deliver.share. greatly streamlines process via web-based software video-based self-driven ethnographies (attitudinal & behavioral) goal: better data, process, analysis, and decisions Download the webinar recording! 4. why IQNew digital world of research new opportunities new levels of consumer accessDownload the webinar recording! 5. what you will gain from IQ Elevate value you provide Discover new methodologies Learn how to engage consumers via digital tools Take your research into any candid setting Expand your reach by delivering insights that inspire stakeholders and decisions Download the webinar recording! 6. three things youll learn todaythe promise of innovation in theresearch spacethe most popular digital qualitativetools availablehow to choose a tool that meetsyour needsDownload the webinar recording! 7. good news! the qualitative research processlooks the same today design select stimuli develop screener and discussion guide finalize project design and schedule collect select conduct interviews deliver analyze data/insights debrief stakeholders Download the webinar recording!prepare deliverables 8. so what has changed? innovation is mostly happening in how data processedkeep in mind:new options are only better if they provide a better outcome Download the webinar recording! 9. Online Bulletin BoardsReal Time ChatInterceptsWebcam InterviewsFacial RecognitionSoftware Online Communitieslots of innovative collection solutions Social Network Monitoring Asynchronous VideoFlip Cam Ethnographies Smartphone Video AppsDownload the webinar recording! 10. what do these options offer?quick deploymentcost-efficiencyIDI dynamicshigher response ratesaccess to hard-to-reach targets do I have to give anything up? absolutely not! Download the webinar recording! 11. collecting online qualitative data is the easy partturning data into breakthrough intelligence is where all the value creation existsDownload the webinar recording! 12. digital solutions beyond collection the internet aids the distribution of RFPsand proposals facilitates client-stakeholdercollaboration provides more efficient datamanagement and analysis allows the publication anddistribution of reports and data Download the webinar recording! 13. a summary of todays options online synchronous video global reach in IDI setting F2F, non-verbal, richness of visual + voice no travel limited scale, speed probing human inhibitors + bias online asynchronous video global reach in personal diary setting highly scalable relies on personal, solo feedback for depth + richness mobile cams enhance ethnographic observations online text-based options less expensive option highly scalable and global message board and live chat options text, image only restrictions anonymity monitoring and secondary research least expensive option highly scalable and global data may be irrelevant limitations in accessible dataDownload the webinar recording! 14. but how do you choose one that meets your needs?Download the webinar recording! 15. design:start with a goal in mindtargetone-on-onesor groupsstimulisettingconfidentialityDownload the webinar recording! 16. collect:its about the quality of the insights digitaltime collectionconstraints tools conveniencecredibility Download the webinar recording! 17. deliver:turning digital data into decisions qualitative research goes beyond collection. its about generating actionable recommendations that guide business decisions.in-depthanalysis or deliverabletopline Download the webinar recording! 18. share:becoming a thought partner stakeholder involvement and engagement Download the webinar recording! 19. wrap up: all factors to keep in mind time constraintsone-on-ones or groupstarget stimuli setting digital collection toolsconfidentialitycredibilitystakeholder involvement deliverable convenience in-depth analysis or topline Download the webinar recording! 20. ITS ABOUT GREAT RESEARCHWITHIN NEW TECHNOLOGY OPTIONSStrategicDo you really understand the strategic impact and decisions to bemade?Accuracy in DataDoes the tool give you the ability to engage consumers truthfullywhere and whenever relevant and during a moment of truth?Efficient Data ProcessingDoes the tool allow you to easily digest, search, organize andanalyze data maximizing strategic focus and value?Data immemorialDoes the tool provide the ability to easily syndicate reports anddata externally and internally and grow with value over time?Download the webinar recording! 21. questions? twitter #IQualvu or @Qualvu email sales@qualvu.comDownload the webinar recording! 22. THANK YOU!Download the webinar recording! 23. Download the webinar recording!