SEO Is Changing In 2015 Yet Still Makes An Impact

If a company hasn’t already harnessed and discovered the power of SEO, or search engine

optimization, then they are missing a big ticket in the marketing world. Not only is it a form of

free advertising, but a simple way to increase a customer base exponentially and propel any

business to the top.

However like anything else, the way SEO works is ever-changing and it will continue to change

into the future. By securing an SEO company in Orange County that is aware of these changes,

and additionally one that stays on top of any new ones; a business can still reap the many

benefits of using SEO strategies.

Wearable Technology Compatibility

With the popularity increase of wearable devices such as the new and sought-after Apple

Watch, users will start using on-the-go searches even more frequently than they already do. Of

course, they’ll have even more immediate needs.Smart watches are changing so much in the

realm of SEO marketing that it’s exciting and nerve-wracking.

A local SEO company in Orange County has stated that improving local and proximity-based

search in order to coincide with wearable technology is a current focus for Google. Aside from

that, Google has always shown favoritism to small, local businesses.

This, of course means that voice-based searching will also become relevant. Semantic search is

also working better than ever so there is no doubt changes will have to be made to

accommodate this option. In addition, apps are already topping web pages as the most used

search option. This will only increase in the next few years as more people choose to search

while on the go.

The Need for Speed

As of right now, searches expect a page to load in less than two seconds. As crazy as that

sounds it’s true, and those who doubt it just see what anxious feelings ensue when personally

searching! The faster the better and this will continue to be a trend in 2015 and beyond.

Any employable SEO company in Orange County should have a focus on increased speed, and

companies should inquire how fast their pages will load.

Keywords Swapped for Topic Association

This is a big change and definitely calls for attention from an SEO company in Orange County.

The basic difference is in the quality of content. As long as content is written for the end user

rather than specifically for keyword stuffing then it will still come out on top as it relates to

search engine optimization efforts. This is just a minor change that companies will have to

implement in order for their work to be relevant.

Domain-Level Content Strategy

If a company doesn’t have a domain-level content strategy they may find themselves losing the

battle to what may be considered less SEO sophisticated, brand focused competitors. This type

of content strategy implemented by the choice SEO company in Orange County can make all

the difference in site rankings.

Domain names are the part of a web address that is readable by humans. Having a high-level

vision, tied to a specific objective will be the driving force to satisfying visitors to the site.

Otherwise, they’ll be left with generic content which just doesn’t cut it anymore. Company,

competitor and customer research are all important factors in making this vision come to life.

The purpose of content strategy is:

To align content and brand value.

Enhance company credibility via worthy content.

Be sure the content matches company objectives.

Meeting all these requirements ensures that no company will be left behind in the race to

improve SEO and offer quality website content to every possible customer.

For more information, please visit: http://www.stormbraindesigns.com

Company Name: Storm Brain Designs

Address: 3930 Utah St. Suite

City: San Diego

State: California

Country: United States

Telephone No.: 6196180344

Business email address: blake.nolan@gmail.com