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SECRETS OF SUCCESSFUL
PRESENTATIONS
Your Goal
To understand the secrets for delivering effective and professional
business presentations
NEVER GIVE A PRESENTATION LIKE THIS!!!
A SUCCESSFUL PRESENTATION
For a successful presentation: Analyze the situation Organize your ideas Develop effective delivery techniques
Analyze the Situation Speaker: What is your relationship to
your audience?
Purpose: What is your goal? (To inform? To persuade? To entertain?)
Audience: Who are they? What do they know? How will they react?
For a successful presentation: Analyze the situation Organize your ideas Develop effective delivery techniques
Organize Your Ideas Opening Purpose Preview of main ideas Development of main points Review/summary Closing
Organize Your Ideas: Opening Gain attention (unusual fact) Give bottom line Show benefit(s) to listeners Introduce yourself Show your qualifications Clarify topic
Organize Your Ideas: Purpose Develop a purpose slide
Explain your purpose orally
Organize Your Ideas: Preview Offer a table of contents, an agenda, an
outline
Make this preview slide your “moving blueprint” for the presentation
Organize Your Ideas: Main PointsEach point needs an oral signpost
Now that I’ve discussed the salary increase, I want to move on to health care options.
The last point I want to make involves implementing the flex-time policy.
Organize Your Ideas: ConclusionProvide an oral signpost
“In conclusion . . .”“To summarize . . .”
Organize Your Ideas Use visuals that enhance your message
Visuals should relate to your message help make your point be consistent
Organize Your IdeasEffective PowerPoint slides are simple uncluttered consistent
Organize Your Ideas
Audiences understand your point an average of 25% faster when communicated via a graphic representation than a text version.
For a successful presentation: Analyze the situation Organize your ideas Develop effective delivery techniques
Develop Effective Delivery Techniques
Non-verbal communication Speaking voice Handling questions
Develop Effective Delivery Techniques
Non-verbal communication Speaking voice Handling questions
Non-verbal Communication: Gestures
Use appropriate hand and arm gestures
Be natural and open
Non-verbal Communication: Facial Expressions
Look pleasant
Smile whenever appropriate
Non-verbal Communication: Energy Start strong
Show enthusiasm
End with high energy
Develop Effective Delivery Techniques
Non-verbal communication Speaking voice Handling questions
Speaking Voice: InflectionAffects Meaning
Effective communication is essential to organizational success.
Speaking Voice: Pace
The most effective rate of speed for a presentation is between 175 and 190 words per minute.
Speaking Voice: Volume and Clarity Articulate well
Don’t swallow ends of sentences
Don’t drop voice at end of presentation
Develop Effective Delivery Techniques
Non-verbal communication Speaking voice Handling questions
Develop Effective Delivery Techniques
Non-verbal communication Speaking voice Handling questions
Handling questions Acknowledge audience members explicitly.
Why? Repeat the questions. Why? When answering, don’t look just at
questioner. What if you don’t know the answer?
Develop Effective Delivery Techniques
Non-verbal communication Speaking voice Handling questions
Remember Basic Logistics! Check out your presentation space Confirm the presentation time length Ask about the size of your audience Prepare a back-up plan Practice! Arrive early
For a successful presentation: Analyze the situation Organize your ideas Develop effective delivery techniques