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Overview of Traklight's Journey, Lessons Learned, and open Q&A
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Why Startups Fail∧su
cceed
TAKING THE scary OUT OF STARTUPS
Mary JuettenFounder & CEO@traklight @maryjuetten
Problem: Remove real pain
Leader: vision + passion + unending drive
Team: Key
Advisory Board/Mentors
Culture
Company Formation
Contracts Matter
IDEA is just the start
Identify & Protect YOUR IP
Plan
Competition is a Good Thing
Roadmap
Become an Expert
Content is King
Relationships Matter
Healthy Skepticism
Walk before you can Run
Funding
Have FOCUSED Fun!
Questions?
Mary Juetten
@traklight
@maryjuetten
www.traklight.com