New TLD`s

Right Protection Mech.

May 7th 2014 – Christian S. Svensen,

Breakfast meeting by

Agenda

Part 1.

The Trademark Clearing House

- WHY?.... (the rationale)

- WHAT… (does it offer rightsholders?)

- HOW…(do we register, TMCH terms)

Part 2.

Other Right Protections Programs (RPM) for new TLD`s

- URS

- UDRP

- (Subpeona / preliminery injunction for the regular courts)

Part 3.

Nightmare/Case «..your brand has been registered »

The Trademark Clearing

House (part 1)

Timeline…

The Trademark Clearing

House (part 1)

- WHY –History.. 2000-YTD

- Approx. 25 000 UDRP cases

2000 - 2013, 150-180 cases per

month for WIPO (UDRP)

- Trend.. and rising

- Brandowners quite content?

..New program…(ICANN)

- Innovation (new markets since 2K)

- Secondary marked for domains

- Shortage..

- Unfair ?

- IDN

HYBRID…

Rationale new TLD`s Vs

Brandowners justified concerns

(nightmare)..

The Trademark

Clearing House

WHAT.. (does it offer

brands).

- Defensive mech.

- NORN (notification)

- By Deloitte and IBM

- «Centralized db of verified

trademarks»

NORN – to applicant

TRADEMARK NOTICE

[In English and the language of the registration agreement]

You have received this Trademark Notice because you have applied for a domain name

which matches at least one trademark record submitted to the Trademark Clearinghouse.

You may or may not be entitled to register the domain name depending on your intended

use and whether it is the same or significantly overlaps with the trademarks listed below.

Your rights to register this domain name may or may not be protected as

noncommercial

use or “fair use” by the laws of your country. [in bold italics or all caps]

Please read the trademark information below carefully, including the trademarks,

jurisdictions, and goods and service for which the trademarks are registered. Please be

aware that not all jurisdictions review trademark applications closely, so some of the

trademark information below may exist in a national or regional registry which does not

conduct a thorough or substantive review of trademark rights prior to registration.

If you have questions, you may want to consult an attorney or legal expert on

trademarks and intellectual property for guidance.

If you continue with this registration, you represent that, you have received and you

understand this notice and to the best of your knowledge, your registration and use of the

requested domain name will not infringe on the trademark rights listed below.

The following [number] Trademarks are listed in the Trademark Clearinghouse:

1. Mark: Jurisdiction: Goods: [click here for more if maximum character count is exceeded]

International Class of Goods and Services or Equivalent if applicable: Trademark

Registrant: Trademark Registrant Contact:

[with links to the TM registrations as listed in the TM Clearinghouse]

2. Mark: Jurisdiction: Goods: [click here for more if maximum character count is exceeded]

International Class of Goods and Services or Equivalent if applicable: Trademark

Registrant:

Trademark Registrant Contact:

****** [with links to the TM registrations as listed in the TM Clearinghouse]

X. 1. Mark: Jurisdiction: Goods: [click here for more if maximum character count is

exceeded] International Class of Goods and Services or Equivalent if applicable: Trademark

Registrant: Trademark Registrant Contact:

NORN`s

• Early warning on

application..

– No copy to TMCH agent

– Stats.

• When registered

– NORN Copy to TMCH

agent

– A link to WHOIS:

• … domain pirat or

• Legitimate.?

NORN (copy to brand)

Mark Name Mark Handle Registered Domain Name Registration Date

LYNX0013951390319849139031

9849-1LYNX.boutique 2014-04-27T20:58:41.2Z

LYNX0013951390304257139030

4257-1LYNX.red 2014-04-27T23:12:55.7Z

«your brand»0013951390304257139030

4257-1yourbrand.training 2014-04-28T01:07:11.9Z

Dear TM agent,

You have received this Notice of Registered Name because the following domain name(s) matching your Trademark Clearinghouse

record(s) have been registered during the claims period of a new gTLD.

For additional information, please refer to the Whois record for the domain name at the applicable registry.

A list of gTLD registries is available at http://www.icann.org/en/resources/registries/listing.

If you encounter any issues, then please do not hesitate to contact our customer support service provided to you by clicking on the

"Support" button after signing in to the Trademark Clearinghouse web interface.

We thank you for your trust.

The Trademark Clearinghouse

The Trademark

Clearing House

WHAT.. (does it offer

brands).

- Progressive mech.

- Sunrise (ahead of the

queue):- Start Sunrise (first come – first

serve)

- End Sunrise (auction?)

- (Proof of use req.)

- By Deloitte and IBM

- «Centralized db of verified

trademarks»

The Trademark

Clearing House

HOW.. (TMCH eligibility)- To achive the WHAT

- Defensive

- Progressive

Eligibility requirements:1) Registered marks

- Wordmark

- Figurative.. « the distinctive element»

- (concern.. «gaming of domains»)

- By Deloitte and IBM

- «Centralized db of verified

trademarks»

The Trademark

Clearing House

Eligibility req. Continues

2) Court Validated marks

- «Courts»

- Norwegian courts..

- .no (ADR) committee?

- WIPO?

3) Marks protected by statute or treaty

- By Deloitte and IBM

- «Centralized db of verified

trademarks»

.. the fee structure

TMCHBasic fee 150 USD per trademark rec.

+

TMCH Agent (SLA)Service fee (or do it yourself) 250-350 USD.

What does the TMCH fee include?

• Registration and verification of the trademark record

• Sunrise services for all new gTLD Sunrise periods, not just one

• Trademark claims services for all new gTLDs, not just one

• Linking up to 10 domain name labels to the registration

Resources..

• Trademark-clearinghouse.com (official site)

• http://ntldstats.com/ (stat. on registrations)

• Icann.com/new tlds

• www.wipo.int/amc/en/domains/statistics/

• Trademark Clearinghouse Guidelines

• www.nameisp.com/tmch.asp (TMCH agent)

• lynxlaw.no/trademark-clearing-er-du-klar-for-1000-

domener/

• http://lynxlaw.no/work/clearing-services/ (TMCH reg.)

..END PART 1

Other Right Protections

Mech. (RPM) for new TLD`s

May 7th 2014 – Christian S. Svensen,

Breakfast meeting hosted by

URS

- .. aiming at the clearest

cases of trademark

abuse..- Similar to ADR comitees for

ccTLD`s (.no)

- Higher burden of proof on brand.

- Lighter complement to UDRP

- .. Only remedy- «lock of domain» within 24 hours

- will resolve when assesed, but

restrictions to change, transfer and

deletion..

- If in favour .. redirected to info /URS

page for the remaining registration

periode.

- One year suspension

Uniform Rapid Suspension

«rapid relief to trademark holders

for the most clear-cut cases of

infringement»

(PIC. Easy)..

UDRP

Designed by WIPO i 1999

- Old gTLDs.. and ccTLDs

- And part of the new Tld

program

- Cost / fee

- Singel panel USD 1500

- «TM» + bad faith

- Approx. 30 000 YTD

Uniform Domain Name Dispute

Resolution Policy (UDRP)

«out-of-court dispute resolution

mechanism for trademark owners»

Other mech.

?

Court

Preliminery injunction

…

Resources

newgtlds.icann.org/en/applicants/urs

wipo.int/amc/en/domains/rpm/#b

wipo.int/amc/en/domains/gtld/

End part 2

Right Protections Mech.

(RPM) for new TLD`s

«NIGHTMARE SCENARIO»May 7th 2014 – Christian S. Svensen,

Breakfast meeting hosted by

«The situation»

yourbrand.newtld

«Procedure»

Sources…

- Copy of NORN (slide 6)

- WHOIS (gtld, ccTLD)

- Other domains

registered?

- Way Back Machine

- Open search

- Listed for sale?- Corporate E-mail?

«Procedure»

UDRP..

- Less then 1500 USD..

- More then 1500 USD

URS?

Courts?

Suggestions?

How to utilize that data..

Resources

https://archive.org/web/web.php

www.wipo.int/amc/en/domains/search/leg

alindex.jsp

www.norid.no/publikasjoner/domenejus.ht

ml

SURPLUS…

Some stats.

1769 applications recived

1765 passed initially by ICANN

1765 x 185 000 USD = 3,2 billion USD

602 Pending Contention Res.

394 Signed contract with ICANN (YTD)

250 launched YTD (and open for registration)

– Is it likely that you brand will be subject to a

third party registration or affected by this

new program -

Some facts

• Google applied for 102 TLD`s

– SEO?

• Content – domain?

Slide borrowed from NORID

Strategi - Hva bør du nå

gjøre?

• Arbeide aktivt med å klargjøre

merkevaren for TMCH CLEARING– Vurdere hvert «brand» opp mot vilkårene for TMCH.

» Registrering? (Saksbehandlingstid..6 mnd)

» Patentstyret (ordmerke / figur)

» Rettslig avklaring:

» Få en avklaring på tvistesak

» Evt. reise sak for domstolene

» Ta merkevaren i bruk, dokumentere.

Strategi – relevante spørsmål

• Skal du delta og på hvilket nivå skal du delta på IP

Clearing, Trademark Claims, Sunrise.

Bør ha en mening selv og en viss innsikt før man setter det bort til

en porteføljeforvalter.

Kontroll uten innsikt?

Strategier – relevante

spørsmål

• Hvem i organisasjonen er ansvarlig for klargjøring av

dokumentasjon og korrespondansen med Clearing

House?

• Hvem skal overvåke de domener man søker

beskyttelse av selv?

• Hvem skal overvåke hvilke søknader som kommer

fra andre?

• Hvem følger opp konkurrerende søknader?

• Er noen av våre merkevarer uavklarte?• Kun mottatt hos Patentstyret – ikke registrert?

• Bør vi søke rettslig avklaring på «brand» - jf. «court validated»

Strategier – relevante

spørsmål

• IDN`s (internasjonale domener)

– Har vi registrert våre merkevarer i disse landene, i

det aktuelle skriftspråk?

«my brand» på kinesisk..

• Hva er strategien vår i forhold til disse domener ref.

tidligere spørsmål?

Christian S. Svensen, css@lynxlaw.no

@CSSvensen

TAKK FOR MEG!!