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Role of social tools in the current awareness process Penny Edwards, Lars Plougmann, Stuart Barr www.headshift.com , September 2008 / http://flickr.com/photos/_fabrizio_/786526891/in/photostream/

Role of Social Tools in the Current Awareness Process

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Presentation given during the Law Firm Breakfast Meet-up at Headshift, London, UK

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Page 1: Role of Social Tools in the Current Awareness Process

Role of social tools in the current awareness process

Penny Edwards, Lars Plougmann, Stuart Barr www.headshift.com, September 2008

/http://flickr.com/photos/_fabrizio_/786526891/in/photostream/

Page 2: Role of Social Tools in the Current Awareness Process

Challenges for Current awarenessKnowledge and information sharing

• Ubiquity of informal knowledge sharing

• Building the business case around current awareness

Page 3: Role of Social Tools in the Current Awareness Process

Challenges for Current awarenessChallenges for current awareness

• Timeliness

• Cost effective delivery

• Innovative value-added service

• Original targeted content

Page 4: Role of Social Tools in the Current Awareness Process

(cc) http://www.flickr.com/photos/iconolith/458099966/

Some thoughts: internal CA

• A networked approach:

- Collaborative filtering

- Shared awareness

- Aggregated signals

• New ways of working

- Self-service

- Publish then filter

- Personalisation

Page 5: Role of Social Tools in the Current Awareness Process

Benefits for external CA

• Dynamic content and process

• Less volume -> greater relevance

• Delivery formats to suit preference

• Conversations rather than broadcasts

http://www.flickr.com/photos/victoriapeckham/164175205/

Page 6: Role of Social Tools in the Current Awareness Process

How to kick start change...

• Integrated lightweight solutions

• Building on existing systems

• Involvement of key user groups and IT

• No ‘one size fits all’ solution

Page 7: Role of Social Tools in the Current Awareness Process

Social tools in the CA process: Demo

Page 8: Role of Social Tools in the Current Awareness Process

(cc) http://www.flickr.com/photos/limowreck666/157909490/in/set-72157594146274206/

Recap...

• Flexible lightweight tools

• More intimate personalised information

• Feeds and flows

• Collective intelligence

Page 9: Role of Social Tools in the Current Awareness Process

Many thanks for the photos made available under a Creative Commons license. Regardless of the CC

license, if any photographer objects to the inclusion of their material then we shall happily remove it.

Thank you!