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Pitch to propose PGFM
Citation preview
Radio StationProposal
Nessa Greenhalgh(Radio Presenter/Producer)
What is my station about?
- PGFM - Ran by school.- Broadcast on an FM frequency.- Two week period of time.- Primary target audience- -students in Years 7-13.- Secondary target audience-parents and family of the students.- How we can I accommodate for both audiences?-For example; wide variety of programmes
What is the need?- Local community- Why would the community want this?- Bringing people together- Give people a hobby/interest- Appeal to multi-cultural groups; therefore wide variety of shows.- Diversion/ Entertainment- Surveillance/ Information- Nothing like it in the community- unique- More spirit for Pudsey- Put Pudsey on the map- Community radio is very importantcultural need for local peoplesvoices to be voiced
Primary Research Findings;To conduct my primary research I asked several students from various year groups their thoughts about radio.
INSERTVIDEOHERE
Secondary Research Findings;- Graphs- Tables- Quotations- What do they show?- How can I do this?
- HANDOUT
-I got my secondary research fromwork which a previous student had researched.
GRAPH ONE;How many hours a week do you listen
to the radio?
0-3 hours per week
4-7 hours per week
8-11 hours per week
Over 12 hours per week
18 people 2 people 1 person 1 person
What does this show me?
- Generalize to the wider population- This tells me that the majority of the listeners only listen for a short duration of time.
GRAPH TWO;How do you listen to the radio?
Digital TV Mobile Phone
Analogue Radio
Car Internet
6 people 3 people 5 people 3 people 13 people
What does this show me?
- Technology is advancing- More ways to listen- How will I broadcast effectively to reach my listeners?
GRAPH TWO;What station do you listen to most?
Radio Leeds
Radio 1 Radio Aire
Radio 2 Real Radio
Radio 4 Talksport
2 people 9 people
5 people
2 people
1 person
1 person
1person
What does this show me?
- Why is each station different?- How can I adopt their different ideas into mine?- Are there any factors which I shouldn’t include?- sport/news
Radio Programme Timetable- See handout