Qualities of Emerging Business Women Entrepreneur

The rules of economy are undergoing a drastic change, with several

women leading businesses from the front. The previous decade has

seen a big rise in female entrepreneurship, giving the formal world of

business more charm. This practice has also opened several career

opportunities for women. An advantage of being a woman entrepreneur

is that they have inherent empathy and social skills to connect more with

customers. There sure have been and still are several obstacles such as

gender bias, societal and traditional basis and convincing investors.

However, things have been changing, as a new zeal of enthusiasm seems

to have entered the minds of women, permitting them to be ambitious.

Incidents in history have proven the fact that women are better at

developing social relationships, as well in communicating, than their

male counterparts. “There is a woman in every man, but there are also

many men in every woman”. The female folk are specialists in

multitasking, motivation and marketing. Their skills are as diverse as

their behavior. They in fact are always passionate and believe in

whatever they do, which is missing in a lot of men. To summarize, this is

exactly what a business needs at the head.

An entrepreneur needs to be engaged in all activities of a company,

be socially active, be compassionate to concerns, and yet aggressive at

the same time.

What better definition can be giving to these qualities, besides being a

woman entrepreneur? There are several advantages to this, with some of

the main points being:

Passion of women entrepreneurs

“A man thinks with his brain and feels with his heart, whereas, a

woman thinks with her heart and feels with her brain. A woman inputs

passion into every activity of the day, be it making a cup of tea, playing a

sport, or even organizing a business event. Power and passion are the

fuel to a successful out-to-go theme. They have the passion and are just

waiting for a chance to get that power. Being an entrepreneur presents

them a mode to hone their hidden skills, while at the same time giving

another dimension to businesses.

Increasing number of women are being educated currently. In fact,

statistics in every nation across the world, reveal more literacy rates

among women than men. Hence they have also the required academic

qualifications, in addition to their personal traits. Moreover, women

entrepreneurs can also target areas that are ignored by men. These

include, cuisine, arts, fashion, hospitality and interior designing.

The “Woman” of the House

Family earning and consumption patterns have been transforming

in the past decade. The woman is no longer restricted to being a

housewife, with duties related only to household work and taking care of

the children. By entering business, she can be financially independent

and hold a unique identity of her own, besides being just a life partner

of a man.

Hence women can focus on career and business by earning for the

house as well as gaining independence of all the income which was

previously in the hands of her 'man'. This in fact is believed to be best of

all the advantages of being a woman entrepreneur. That’s probably

because in this manner, a woman is her own boss and does not have to

reply on any other person's income or security, to lead her life. You are

your whole and sole boss and you also do not have to rely for your

husband’s income for every tid bit expense.

Author’s Bio: Thirumurugan is one of best business consultant with his

strategic planning techniques for your business growth. He is the

Founder and Director of Our Business Ladder, a motivational speaker

and writer. Contact him through OurBusinessLadder.com