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PRESS RELEASE
Hamburg, September 25th, 2015
China’s B2C E-Commerce Growth Potential Still High Especially in Rural Areas
Germany-based secondary market research specialist yStats.com has published a new report about the fast growing
online retail market in China. Among the findings revealed in “China B2C E-Commerce Market 2015” is that the growth rates,
though still high, are predicted to slow down. In search of further growth potential, China’s E-Commerce leaders such as
Alibaba Group and JD.com are expanding to rural areas where the online shopping trend is only starting to evolve.
Due to its rapid growth in recent years and its vast population, China has become one of the global leaders in B2C E-
Commerce. Among the emerging BRIC countries, China’s average triple-digit growth rate in five years to 2014 was the highest, though
the less advanced market in India is predicted to overtake the leadership by growth for the next several years. Over 300 million people,
more than half of all Internet users, already make purchases online in China. This number is likely to rise further, as Internet
penetration in China was close to just 50% of population in 2014, less than in Russia or Brazil and significantly below the advanced
Asian markets, such as Japan and South Korea.
The highest potential for growth of online retail in China is reported to be in rural areas and small villages. Major E-
Commerce companies are already expanding their logistics and delivery services to cover these regions. Another important trend is
proliferation of mobile commerce, which accounted for around one third of total online retail sales in China in 2014 and is predicted to
increase its share further. Moreover, cross-border E-Commerce imports to China are growing, heating the interest of international
players.
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PRESS RELEASE
The B2C E-Commerce market in China is dominated by domestic companies. Two players, Alibaba Group which operates B2C
marketplace Tmall among other E-Commerce businesses and online retailer JD.com each held an international IPO in 2014 and are
actively expanding in China, as well as on the international markets through their cross-border platforms. Meanwhile, a number of
smaller niche players have been backed up by investment capital, such as group buying websites Meituan and Dianping and online
food delivery service Ele.me. Competition in B2C E-Commerce also intensifies, as foreign players such as US-based Amazon and
Walmart enhance their efforts in China.
For further information, see:
https://www.ystats.com/wp-content/uploads/2015/09/24092015_Product-Brochure-Order-Form_-China-B2C-E-Commerce-
Market-2015.pdf
Press Contact:
yStats.com GmbH & Co. KG
Behringstrasse 28a, D-22765 Hamburg
Phone: +49 (0)40 - 39 90 68 50
Fax: +49 (0)40 - 39 90 68 51
E-Mail: [email protected]
Internet: www.ystats.com
Twitter: www.twitter.com/ystats
LinkedIn: www.linkedin.com/company/ystats
Facebook: www.facebook.com/ystats
About yStats.com
Founded in 2005 and headquartered in Hamburg, Germany, yStats.com is one of the world's leading secondary market research companies. We
are committed to providing the most up-to-date and objective data on Global B2C E-Commerce and Online Payment markets to sector-leading
companies worldwide.
Our multilingual staff researches, gathers, filters and translates information from thousands of reputable sources to synthesize accurate and
timely reports in our areas of expertise, covering more than 100 countries and all global regions. Our market reports focus predominantly on
online retail and payments, but also cover a broad range of related topics including M-Commerce, Cross-Border E-Commerce, E-Commerce
Delivery, Online Gaming and many others. In addition to our wide selection of market reports, we also provide custom market research services.
We are proud to cooperate with companies like Bloomberg and Thomson Reuters. Given our numerous citations in leading media sources and
journals worldwide, including Forbes and the Wall Street Journal, we are considered one of the most highly-reputed international secondary
market research companies with an expertise in the areas of B2C E-Commerce and Online Payment.