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PRESENTATION ON, ANALYSIS OF SHEMAROO’S IPO Under Guidance of Prof. Mahantesh Kuri Dept. of Business Administration Rani Channamma University, Belagavi Presented By, Mr.Pradeep Jadhav Mr.Siddu Jalli Dept. of Business Administration Rani Channamma University, Belagavi Shemaroo House, Plot No.18, Marol Co-operative Industrial Estate, Off Andheri Kurla Road, Andheri East, Mumbai- 400059 11/16/2014 1 Shamaroo Shares

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PRESENTATION ON,

ANALYSIS OF SHEMAROO’S IPO

Under Guidance of

Prof. Mahantesh Kuri

Dept. of Business Administration

Rani Channamma University,

Belagavi

Presented By,

Mr.Pradeep Jadhav

Mr.Siddu Jalli

Dept. of Business

Administration

Rani Channamma University,

Belagavi

Shemaroo House, Plot No.18,

Marol Co-operative Industrial

Estate, Off Andheri Kurla Road,

Andheri East, Mumbai- 400059

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Background of company

On December 23, 2005, with the name

Shemaroo Holdings Private Limited.

Name changed on May 28, 2008, the name of

company was changed to Shemaroo

Entertainment Private Limited

Dated March 26, 2011, Company was converted

to a public limited company.

Promoters of the company: Mr. Raman Maroo

and Mr. Atul Maru

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Key Personnel of the Company

Mr. Buddhichand Maroo, the Chairman, is also the co-founder of the Group

Mr. Raman Maroo, the Managing Director

Mr. Atul Maru, Voice Chairman

Mr. Hiren Gada, the Whole Time Director and the Chief Financial Officer.

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Past Profitability of the

company

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Total Income

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Reasons of Issue

To fund the Working Capital

Fund expenditure for general corporate

purposes.

Further, company believes that the listing of its

Equity Shares will enhance visibility and brand

name among existing and potential customers

and business partners

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Capitalization of Company

Authorized share capital - 30 crore

Paid up and Subscribe capital – 19.80

crore

Present Plan to issue the

Equity

It is targeting to aggregate the equity

size to be Rs. 120 crores 11/16/2014

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Red Herring Prospectus

416 pages of red herring Prospectus

It is an invitation to the public to subscribe its

shares

It includes the financial statements and financial

possession

It should contain the risk and return profile.

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BRLMs

ICICI Securities

YES BANK

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Self Certified Syndicate Banks

Bank of India

Deutche Bank A.G.,

ICICI Bank Limited

HDFC Bank Limited

Export and Import Bank Limited

Yes Bank Limited

The Shamrao Vithal Co – Op Bank Limited

The NKGSB Co – Op Bank Limited

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Escrow Collection Banks

Yes Bank Limited

ICICI Bank Limited

HDFC Bank Limited

Refunding Bank HDFC Bank Limited

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Registrar of the Issue

It is always ensured that the registrar to the issue has the necessary infrastructure like computer, internet and telephone.

Normally receive the share application from various collection centers.

Recommend the basis of allotment in consultation with the Regional Stock Exchange for approval.

Arrange for the dispatching of the share certificates.

Hand over the details of the share allocation and other related registers to the company.

Usually registrars to the issue retain the issuer records at least for a period of six months.

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ASBA - Application Supported by Blocked Amount

On receipt of ASBA applications, the Branches will mark lien in the specific account of the customer to the extent of amount applied for, through the system.

This amount gets blocked in the account

Amount blocked would be passed to the Exchange and Registrar through the system

When the Registrar completes the process of allotment, based on the instructions released from the Registrars, the system will debit the account to extent of the allotment and will unblock the account. 11/16/2014

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Price Band Rs. 155 - Rs. 170 Per Equity

Face Value of each share is Rs. 10/-

Offered 7,741,885 equity shares

Market Lot 85 Shares and its multiples

Minimum Order Quantity 85 Shares

Listing at BSE, NSE

Issue Opens: Sep 16, 2014 - Sep 18, 2014

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SUBSCRIPTION

Shemaroo IPO

subscribed 7.37 times on

final day of offer

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ISSUE TO THE CATEGORIES

RETAIL INVESTORS

30% of the total issue is for ‘Retail Investors’

10% discount to the individual investors

Bidding should be in integer but after

discount it can be in fraction

This group only can bid at cut off price

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QUALIFIED INSTITUTIONAL BUYERS

50% of the total bid is reserved to this category

60% of this category is reserved to anchor investors

At least 15% of the issue for Mutual Funds

ASBA is not applicable to this category

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