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Founded in 1999, we are one of the largest publishers of casual games worldwide. Our publishing portfolio

consists of about 130 projects created by its own studies as well as outside teams. We invite casual game developers to work with us to create world-class, commercially successful projects on the PC, Mac®, iPhone®, PSP®, Android®, Nintendo DS® and social networks. The terms of cooperation are individual to each case.

Offer for developers of casual games

Publishing casual games is a multi-step process encompassing the journey of a game from an idea to a finished product.

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Introducing a new game on the market is accompanied by risks of failure that can result from a variety of bad decisions, from a poorly chosen genre to the wrong kind of soundtrack.

Through their thorough knowledge of the casual gaming market, its idiosyncrasies and trends, as well as the structure and needs of the audience for casual games, our producers can help you to avoid these risks.

1.ProductionSome of the games published with support from our producers:

Farm Frenzy• ® (developed by Alawar Melesta)Beach Party Craze• ® (developed by Alawar Five-BN)Vampire Saga: Pandora’s Box •(developed by GO!Games)Magic Encyclopedia• ® (developed by Vendel Games)Gourmania (developed by Butterfly iSoft)•The Treasures of Montezuma• ® (developed by Shape Games)Plus more than 90 other games•

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The process of preparing a game for release should take into account the massive number of details, all of which can affect the product’s commercial success. One of the most important components is workplace coordination and project management.

We will take on all of the administrative, financial and legal issues during the game development process, allowing you to concentrate on developing a quality product.

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In order to promote your game more successfully, we will take care of the necessary marketing, including:

3.Marketing support

Creating a set of promotional materials •(game descriptions, graphics, banners, trailers, press reviews and more)Support through its own Web sites (with •a design reflecting the style of your game, banners, Flash versions, mass emailings and more) Support on external Web sites (banners, •Flash versions and more)

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We can localize games into the following languages:

4.Localizations

Chinese Czech English French Hebrew Italian German Japanese Korean Russian Spanish

Plus nine additional languages

We localize games for sale on markets in Europe and Asia.

All of the games we publish are translated into English, Russian, German, and in certain cases, localizations into more than 15 additional languages also can be done. Localization includes professional text editing, literary treatment and linguistic testing. The work is performed by native speakers and accompanied by a complete set of marketing materials.

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Alawar is a leading European distributor of casual games, selling several million games each year. We sell games through our own distribution channels in Europe, Asia and North America, and in such countries as Russia, Germany, Poland, Ukraine, Israel and others.

6.Release through our distribution channels

Our Web sites:

Alawar.com•Alawar.ru•Alawar.ua•Alawar.pl•Alawar.co.il•Alawarspiele.de•

The quality of the games we publish is one of the main motivations behind our publishing policies. Each game goes through extensive testing in different areas, during which possible mistakes are uncovered. The entire testing process is accompanied by exhaustive reporting that sometimes includes video recordings.

5.Testing

Testing of balance and gameplay

Types of testing:

Discovery of functional errors•Check for compatibility with various •computer and OS configurationsTesting of balance and gameplay•Linguistic testing•External beta test•

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We are one of the largest suppliers of casual games worldwide. Thanks to partnerships with 60 online distributors, an international audience totaling over 250 million people (according to the Casual Games Association) knows and enjoys our products.

8.Worldwide distribution

Distribution partners:

and more

Together with participants in our Alawar Affiliate Program, we sell games on more than 500 Web sites, including the largest ones on the Russian Internet and other segments of the online space.

7.Distribution through ourAlawar Affiliate Program

and more

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Founded in 1999, Alawar Entertainment specializes in the development, publication and distribution of casual games, reaching audiences in over 60 countries worldwide. The company is the leading distributor of casual titles in Eastern Europe and has published more than 200 casual PC games, including some of the industry’s leading downloadable series like Farm Frenzy®, Craze® and The Treasures of Montezuma®. Alawar recently extended its offerings onto the iPhone®w, PLAYSTATION®3, Nintendo DS™ and Mac® gaming platforms, and in 2010 plans to enter the social games and MMO markets as well as expand onto other leading-edge platforms.

About Alawar

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Five internally-owned development studios are a part of Alawar:

Many of Alawar’s games have received worldwide acclaim and become bestsellers in many countries:

Platforms

Publishing games through Alawar:Kirill PlotnikovVice President of PublishingE-mail: authors@alawar.com

Game aqusition (Russia, Poland, Sweden, Finland, Czech Republic, Israel):Anastasia YurkinaAqusition managerE-mail: yurkina@alawar.com

For more information:Tatiana Chernova, Director of Marketing communications and PRE-mail: pr@alawar.com

Mailing addresses and phone numbers:In the U.S.:901 N. Pitt Street, Ste. 325Alexandria, VA 22314,USATel.: + 1 615 785 7472Fax: + 1 309 413 6859

In Russia:Russkaya-41,Novosibirsk 630058,RussiaTel/fax: + 7 383 332 81 33

Contacts: