Why Your Business Should Use Mobile Marketing

A few mobile facts: There are 5x as many cell phones in the world as PCs 91% of adults have their mobile phone within arm’s reach 24/7 There are over 1.2 Billion people accessing the web from their mobiles 6 billion dollars will be spent on mobile advertising this year

Nearly everyone has a cell phone. There

are currently 6 Billion mobile

subscribers worldwide. This

equals 87% of the world’s population.

9.8 trillion text messages were sent in 2012 90% of texts messages are read within 3 minutes 95% of texts are read within 15 minutes (while

emails have a 10% open rate)

Mobile coupons receive 10x higher redemption rates than print

Mobile ads perform 4-5x better than online ads

70% of mobile searches lead to action within one hour (it takes one month for the same percentage of desktop users to catch up)

16% of smartphone users made a purchase because of a marketing message received on their phone

75%

10%

15%

Through what mobile channel do people prefer receiving

offers?

SMS

MobileApplications

MobileInternet

Ads are interactive You can reach your audience anytime, anywhere Clients build and reward current customer base,

increase retention, and keep customers engaged Effectiveness of each ad can be measured SMS may be compatible with over 99% of phones Direct marketing with a quick response from the

customer

43% of marketers use mobile technology Another 25% plan to do so within 12 months By 2014, mobile internet usage will overtake

desktop internet usage

Engaging Results Communications | 802 W. Broadway| Madison, WI 53713 | business@ercsms.com | 608.837.5270 | www.ercsms.com

Engaging Results Communications | 802 W. Broadway Suite 101 | Madison, WI 53713 | 608.837.5270 | www.engagingresultscomm.com

Infographics designed by Trinity Digital Marketing www.trinitydigitalmarketing.com