Mobile Entertainment’sGuide to Android

About This Presentation

• We put this together from publicly available stats, research and news stories on Google’s Android OS

• It’s designed to offer a snapshot of current research and data around the platform.

• Who are we? Mobile Entertainment reports the latest news, views and analysis from the mobile content industry, across print, web, email and mobile.

Android Growth

• In Feb-10, 60,000 Android handsets were shipping every day – a run-rate equivalent to 21.9m a year

Android Growth - Gartner

• 6.8m Android handsets were sold in 2009 according to Gartner’s estimates– 3.9% share of global smartphone sales – up from 0.5% in 2008

Android Growth: comScore

• Android took a 7.1% share of all US smartphones in circulation in Jan-10 – up from 2.8% in Oct-09