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THURSDAY, SEPTEMBER 6, 2012 31

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Who to watch

Inside

Big namecelebs(West andHolmes)join big namedesigners(Sander andSlimane){PAGES 34-35}

Plus: Howyour picturescan beInstagramgold {PAGE 36}

Comment

A Polly Beanexclusive: The stylecartoonistimagines thisseason’s bignew lines{PAGE 37}

Your guide to S/S ’13Social media icon Coco Rocha stars in our FashionWeek preview devoted to the art of photography

What designers are you most excited about this season? A good friend of mine is ZacPosen, so I’m always in lovewith his work. Then there’s Ja-son Wu, Helmut Lang, Mc-Queen, Balmain, Jean PaulGaultier and Chanel. What do you look for in an itemof clothing or an outfit?The outfit needs to be either re-ally crazy or really couture. Un-less I’m shopping for your aver-age tee, I like one-of-a-kind sortof things. I love vintage becauseeach piece of clothing is uniqueand has its own story. I got thechance to go to Elizabeth Tay-lor’s auction and buy one of heroutfits that I wore to the MetBall. It was the perfect state-ment dress. I tweeted howthere was a wine stain on thedress and asked my followersto spot it. On the red carpet,people were like, “Show us thewine stain!” Why do you think fashion matters? It’s funny to me when peoplepretend to not care about fash-ion. I’m not one to say “fashionis the future.” We’re not curingcancer, but I do believe in theindustry. People might say, “It’snothing, don’t worry aboutfashion, it’s just clothes,” butclothes is exactly how you’reportrayed. We’re all about im-age in this world. If you want tobe taken in a certain way, it’sdown to the way you look. Asmuch as people would like tothink fashion is nothing, itplays a huge part in how peopledictate who you are. The fashion industry is competi-tive, but you’ve maintained asense of humor.Most people think models arecompetitive, but with the girlsof my caliber, the ones I grewup with, we’re not like that.We’re close friends; it’s kind oflike fashion high school. I tryand not take myself too serious-ly. I’m not a model who thinksshe’s saving the world, butsome girls and boys look up tome, so I want to be a good role

model. People tend to love or hate so-cial media. Why did you decideto make it yours? At the beginning of my career,there was no social media. Inever had the chance to speak

on my behalf. You’d see a photoof me, but who was that per-son? If I did an interview, it wasup to the interviewer to decidehow I’d sound. When social me-dia came out, I started a blog. Iknew that if this “blog” thingbecame something, I could usethis platform to stand up formyself. So why do you feel the need toshare personal moments withyour Instagram followers? My job is to show photos of my-self, but that’s not always thereality. I go to work and playCoco the model, but that’s notCoco. I don’t have those cheek-bones! I really am a plain girl,

too. It’s funny how interestedpeople are of a model’s normallife. I think a picture of mewatching TV is pretty boring,but apparently it’s the mostfabulous thing.What do you think about the useof Photoshop on magazine covers — absolutely necessary ortotally useless? It’s fine to remove a blemish orsome fuzzies in your hair. Butwhen you remove my arm ormy waist and tell people, “Thisis who she is,” you’re playingwith fire. Guess what? That’snot how I look. It’s almosttelling me, the model, I stillwasn’t good enough. When Elle

Brazil ignored my contract thatstipulated no nudity and usedPhotoshop to remove my bodysuit, I felt violated. I lookedpretty much topless. It’s like if Iwent up to a woman and tookher top off in front of the wholeworld.You’ve been called the “queen of posing.” What’s in a pose other than face angles and hipjutting? It’s about confidence. No joke— most models are the quirky,dorky girl from school put in asituation where she’s supposed-ly very beautiful and uniqueand she’s like, “What am I do-ing?”

fashion week preview

32IN ASSOCIATION

WITH

Coco Rocha — the Canadian supermodel who’s worked with Versace, D&G, Lanvin and many more — has more than 1 million followers on Google Plus, Twitter and Instagram combined Here, the 23-year-old

tells us what’s behind all that sharing — and who she’s excited to see during Fashion Week

Coco’s tips forbecoming a socialmedia superstar

1Make friends. Follow cer-tain people related to your

industry and communicatewith them. In return, whenthey communicate with you,you’ll build up your audiencebecause their followers willbe like, “Who is she talking toand why?”

2Give originalinformation. I try not to

re-blog or re-post other peo-ple’s comments unless it wasso amazing and hilarious. Igive information that is mineso that it goes out to the pub-lic and then back to me.

3Be visual. Make your sitelook beautiful. Don’t just

put up a photo of you hang-ing out in the bathroom.

4Be responsible. Yourworkmates are going to

see this, not just your friends.In the end, your bosses cansee it.

5Express yourself. I takeabout 15 [pictures] of the

same thing until I’ve got theperfect photo, then play withit and see how it looks, andonly then do I publish it.

MODEL COCO ROCHA: SOCIAL MEDIA STAR

You know Coco Rocha is going to be Instagrammingher New York Fashion Week adventures.

ROMINA MCGUINNESS

METRO WORLD NEWS IN LONDON

Follow Coco

During Fashion Week, Cocowill be filming “The Face,” anew supermodel realityshow co-starring NaomiCampbell and Nigel Barker.Follow her @cocorocha andat www.cocorocha.com.

Top 5

Wes Gordon Wes Gordon is on fire. Forthe past few seasons, the 25-year-old has earned ravereviews for his namesakelabel — which is already soldat Bergdorf Goodman andKirna Zabete. He’s dressedgirl-of-the-moment LenaDunham for the Met Gala,got a nod from MichelleObama — the first lady worea metallic jacket from his line— and collaborated withManolo Blahnik. He’s alsoone of the 10 finalists up forthe coveted CFDA/VogueFashion Fund. If this were afashion betting pool, we’dwager a Celine bag on him.

Altuzarra This is Joseph Altuzarra’smoment. Championed byeditors and “It” girls alike,the fashion darling showedsuch strong collections forthe past few seasons thathe’s become as exciting as,say, an Alexander Wang. Hisbold tropical prints and ur-ban gypsy collection are thekind of shows that stick witheditors way after the gruel-ing Fashion Week cycleends. After winning the$300,000 CFDA/Vogue Fash-ion Fund and the CFDASwarovski Award for Wom-enswear, we’re eager to seewhat an even moreconfident outing will looklike.

CarineRoitfeld Carine Roitfeld has been re-leasing teasers from herhighly anticipated fashionglossy, CR Fashion Book,that we’ve been slurping uplike the last bit of milk in ourcereal bowl. The formerFrench Vogue editor is,frankly, the only one whocould pull off the launch of aprint publication during thisdigital revolution withoutgetting crazy-lady looksfrom us. The debut issue hitsnewsstands on Sept. 13. Tocelebrate, Roitfeld willthrow a party during NYFWthat will be one of the must-attend events of the season.

J.W.Anderson British designer JonathanWilliam Anderson mighthave caught everyone’s at-tention with his gender-bending creations, but he’skept the fashion set hookedever since with his edgyplays on prints and coolknits. Alexa Chung, Rita Oraand fashion editors gushover the 29-year-old — andthis September, so will therest of the world.Anderson’s launching a cap-sule collection for Topshopthat’s sure to make the up-and-comer a householdname — a fashionablehousehold, that is.

fashion week preview

34IN ASSOCIATION

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Kanye Westand KimKardashian For those of you who thoughtKanye West wouldn’t show hisface again at Fashion Week aftertwo seasons of getting trashedby the critics — you can’t tellhim nothing. According toreports, the hip-hop star willpresent his third womenswearcollection in October during theParis shows. Even more exciting:His lady, reality star-turned-mogul Kim Kardashian, will beby his side. Or will she walk therunway? Show or no show, thetwo fashion-loving entrepre -neurs — Kim’s line with her sis-ters, Kardashian Kollection, ex-pands globally this fall, and thecouple is rumored to have metwith PPR CEO Francois-HenriPinault to discuss a shoe collab-oration — are going to beperched on as many front rowsas will have them. If nothingelse, we can’t wait to see their(hopefully matching) outfits.

Raf SimonsFrom his dramatic, surprise dis-missal from Jil Sander (his femi-nine final show evoked tearsand a standing ovation) to hisappointment as John Galliano’smuch anticipated replacementas creative director forChristian Dior, all eyes havebeen fixated on Raf Simons.And as his haute couture debutfor the storied house proved,the spotlight will stay put. Forhis first outing in June, Simonswent big. The Belgian designershook off the clean cloak of JilSander and stepped right intothe essence of Christian Dior. Inwhat felt like the perfect mar-riage of the old with the new,he referenced iconicsilhouettes from Dior’s archiveswhile putting his own distinctmodern, minimal-chic spin onthings. One example: Thehouse’s famous Bar jacket withits dramatic peplum camepaired with hip, skinny pants.

“My desire is to have the histo-ry and future together,” Simonssaid a few days afterthe show. “Wecut off [some ofthe couturedresses] to mini-dresslength, to beworn withpants, sothere’s a

whole attitude change,” he ex-plained. “The girl can move

easily, hands in the pock-et. It doesn’t become

this kind of ‘don’ttouch it, onlylook at it’ situa-tion.” Now, ifonly we can getclose enough totouch one ofthose babies.

Jil SanderIt can’t be easy taking over afashion house when everyoneis so enamored with its currentcreative helm — even when it’syour namesake label. That’sthe challenge Jil Sander facesupon returning to the brandshe founded in 1968 and exit-ed, for the second time, in2004. This time her return costRaf Simons his job. After an im-pressive men’s outing in June— Sander, game face on,showed a strong collection ofelegant, long, lean coats, playson volume and jolts of boldYves Klein blue — theindustry’s warming up. The 68-year-old’s still got it. But thetrue test will come when sheshows her spring womenswearcollection. “I’m working less ondecoration, more on form —patternmaking and materials,with a lot of dresses in the col-lection — in a good, modernway,” she told the New York

Times. Where this dress-heavyline will be presented isunknown at press time. The la-dy of mystery opted out ofCamera della Moda, the ItalianFashion Week calendar, and in-stead will hold two shows inde-pendently. She’s certainlyshowing us who’s boss.

S/S ’13: 10 STARS TO

TINA CHADHAtina.chadha@metro.us

Will they do a his and hers outfit again? We can’t wait to see.

Big-name celebs (West and Holmes) join big-name designers (Sander and Slimane) to makefor one bold-faced Fashion Month Here’s your cheat sheet on the people you should know

Katie Holmes Tom Cruise who? KatieHolmes is moving on withher life just fine. Right afternews of her divorce from the“Mission Impossible” starbroke, the actress had anoth-er announcement to share:She and long-time stylist anddesign partner, Jeanne Yang,will show their Holmes &Yang collection of luxury ba-sics for the first time duringNew York Fashion Week. Let’sface it — favorite parent sta-tus doesn’t come cheap, andshe needs to keep up withSuri’s fabulous lifestyle.

Pinterest accountsto follow:

1Garance Doregarancedore.fr

The French blogger/photograph-er has fashion friends in highplaces. A browse through herpins will make you feel as if yousat front row. Dore has a goodeye when it comes to spottingthe season’s hottest trends, andshe isn’t one to mince her words.A sophisticated yet satirical take.

2Nina Garcianinagarcia

No fashion trend will be left outon the Pinterest page of the fash-ion director of Marie Claire USand “Project Runway” judge. If

you want to know what’s goingto be hot in 2013, look nofurther.

3Modmods (Metro!)modmods.com

Metro’s fashion Pinterest scrap-book is a quirky collage of all thecoolest beauty and fashiontrends of the season. We’ll be re-porting live from the shows, tak-ing snaps of the best-dressed

fashionistas and divulging all our“coups de coeur” as we city-hopbetween New York, London, Mi-lan and Paris.

4Tavi Gevinsonthestylerookie.com

Gevinson is no longer the littlefashion rookie she was when shestarted blogging at age 13. Now16 and editor of her own maga-zine, Rookie Mag, she’s back inthe fashion game and will be re-porting, tweeting and pinninglive from the biggest shows. Ex-pect crazy-cute outfits and snark.

5Vogue Magazineelmago603/vogue-magazine

The fashion bible leads the way.Exclusive access means close-upsnaps of models and designers,pre- and post-runway shows andparty pics (we doubt Voguestaffers queue to get into anyFashion Week party).

35THURSDAY, SEPTEMBER 6, 2012

A night of red carpets, music, shopping and the latest fall fashions.

Live performances by:We Were Promised Jetpacks at 9:00 PM andThe Lonely Forest at 7:30 PM

Win one of five $250 gift cards the night of the event. Follow @rockcenternyc on Twitter for details.

For a complete list of events, visit rockefellercenter.com

BetseyJohnson The Fashion Week designerwith the most heart — includ-ing the hot pink ones decorat-ing her wild, girly runway —isn’t going down without afight. After filing for bankruptcyin April and shuttering most ofher stores, Johnson teamed upwith The Levy Group to launcha collection of dresses, whichthe 70-year-old will debut dur-ing a retrospective runwayshow at Fashion Week. “I’mback!!! Doing my dress thing.Pretty and punk, sweet andsexy, always rock ’n’ roll,” shesaid in a release. She’s also do-ing the social media and realityTV thing. To find the vintagepieces for her retrospectiveshow, Johnson launched BJ’sTreasure Hunt, a contest askingfans on her Facebook page topost pictures of their BJ piecesfrom the ’60s, ’70s and ’80s,which then might appear on

the catwalk. One lucky personwill attend the show. All of thiswill be documented on “Betsey+ Lulu,” Johnson’s new realityprogram with daughter Lulu.Whatever it takes — NYFWwouldn’t be the same withouther.

Hedi Slimane Visionary former Dior Hommedesigner Hedi Slimane quit fash-ion in 2007 to pursue a career inphotography. But the right gigbrought him back to the atelier.In March, Slimane succeededStefano Pilati as creative director

at Yves Saint Laurent, and hasstarted his new post with gunsblazing. His first act was tochange the brand’s name toSaint Laurent Paris. Next, he onlyinvited buyers to view his firsttwo collections, keeping editorsin the dark. That alone makeshis S/S ’13 show one hot ticket.

WATCH

Top 5

Tavi Gevinson

Makeup artistry by Charlotte Willer.© 2012 Maybelline LLC.

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