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Christian Radio Listener Stats, and Radio Affiliates
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04/14/23 Revenue and Ratings Success 1
The Power of Life Radio Network
04/14/23 Ministry Marketing Success 2
LRN’s Focus There are over 600 Religious stations in
the US. PLUS, over 1400 stations air religious programming each week.
Christian Music is the fastest growing genre of purchased music.
LRN’s goal is to meet the needs of both secular and religious radio with positive content that meets desires of Christian radio with the rigorous standards of secular radio programming.
Additionally we create low cost ways for artists, ministries and events to advertise their products and services to a national audience.
GMA industry review 2005
Gospel Stations had a 57% growth in 25/54 listeners from 2002-2004. (Arbitron, Media Life)
04/14/23 Ministry Marketing Success 3
What is Christian Radio?The two most popular forms of Christian
Radio are:• Urban Gospel – demo 18-49 . Includes
24/7 gospel stations, and Sunday mornings on Urban/UAC stations.
• Artists: Yolanda Adams, Kirk Franklin, Fred Hammond, Donnie McClurkin, Mary Mary
• Contemporary Christian – demo 18-49
• Artists: Steven Curtis Chapman, Jaci Velasquez, Jars of Clay, Third Day , Amy Grant
In 2004, Gospel sales were higher than Jazz
and Classical combined. *Nielsen
04/14/23 Ministry Marketing Success 4
Who Listens to Christian Radio?Compared to the US population, Gospel
Music Buyers/Listeners are: 30% more likely to be between the ages
of 18-44 22% more likely to be female 35% more likely to be married 45% more likely to have finished college
and 65% more likely to have finished graduate school
51% more likely to have a household of 4 or more
47% more likely to have a household income over $100K
26% more likely to look for a brand name
10% more likely to pay more for quality goods
SimmonsSimmons Research
04/14/23 Ministry Marketing Success 5
What is Life Radio Network?
Our current products are:
JOYFULNOYZEJOYFULNOYZE - music that matches the stations 24/7 programming, but the message is all gospel. Partial station list :
• KQXL - UAC – Baton Rouge• WIBT - Top 40 – Charlotte• KFAT - CHR – Anchorage• WGLB - Gospel – Milwaukee
In 2004, Gospel sales were higher than Jazz
and Classical combined. *Nielsen
We create programming that meets the standards of secular radio with We create programming that meets the standards of secular radio with the positive influences of Christian music.the positive influences of Christian music.
We create programming that meets the standards of secular radio with We create programming that meets the standards of secular radio with the positive influences of Christian music.the positive influences of Christian music.
THE HOLY HITLISTTHE HOLY HITLIST - the Hottest Holy Hip Hop show on the planet. Giving stations that don’t usually play gospel, positive programming. Partial station list :
• WVBH - UAC – Benton Harbor• WIBT - Top 40 - Charlotte• WPRF – Gospel - New Orleans• WMNX - Urban - Wilmington
Hear DemosHear Demos
Show infoShow info
Show infoShow info
Station Market Format Joyfulnoyze Holy Hit List
KQXL Baton Rouge Urban AC Yes Yes
WGLB Milwaukee REL Yes Yes
WIBT Charlotte Top 40 Yes Yes
WJNI Charleston REL Yes Yes
WJZD Gulfport Urban Yes Yes
WMNX Wilmington Urban Yes
WVBH Benton Harbor Urban AC Yes Yes
WXOK Baton Rouge REL Yes Yes
KIJN Amarillo,TX REL Yes
WPRF New Orleans Gospel Yes
WFAT Anchorage CHR Yes Yes
WFMV Columbia,SC Gospel Yes Yes
WJNZ Grand Rapids Urban AC Yes
WNPZ Knoxville Gospel Yes
WYTT Richmond,VA Urban Yes Yes
WMGO Jackson,MS Gospel Yes Yes
KAVH Greenville,MS Gospel Yes
WNLA Greenwood Gospel Yes
Current Station List (MAY 2oo8)
04/14/23 Ministry Marketing Success 7
Why Advertise with Us? Get National reach. Instead of just one station, you are all over the country at one
time. With rates that SAVE you money. Our Shows are currently in 16 Markets each week with 44,500 AQH. (Feb ’08)
You don’t waste money. Instead of mass emails , or print ads, that waste money on people that may not be your target consumer. You are targeting listeners that already like your style of music, and unlike any other forms of media they hear your music when they hear your advertisement. You sell yourself.
Free Access to a Marketing Manager that will assist you in reaching more people about your ministry, product or service. Our management team is made up of leaders in radio programming, national syndication, sales and marketing. Our Managers will work with you and your budget.
Now the question is WHY NOT advertise with us?
Get your marketing quote today: [email protected]
PriceChampion Media Group
** Only the intended recipient of this document is entitled to review it. Any form of copying, duplication of business info, or any other actions outside of the original intent of the document will be cause for legal action.