Long Tail Keywords

LONG TAILLONG TAILKEYWORDS AND KEYWORDS AND YOUR BUSINESSYOUR BUSINESS

Will Hanke

WhereIsMyBusiness.com

6:30-7:00 Networking7:00-9:00 Learn + Q&A


Tonight You’ll Learn…Tonight You’ll Learn…• How to formulate a keyword strategy• Why you need more keywords• What is the Long Tail?• Is there value in once-searched terms?• How I’m going to Tahiti• What to do once you’re armed & dangerous


But First, Quick HousekeepingBut First, Quick Housekeeping


Upcoming ClassesUpcoming ClassesProtecting Your Brand OnlineFebruary 16

Link Building Techniques that Increase Your Google RankingsMarch 22

Outrank Your Competition April 19

How to Fail at SEOMay 17


Miss a Class? Upcoming WebinarsMiss a Class? Upcoming Webinars

Get Found Locally – Feb 7Claim & optimize your business listing in Google Places

Extreme Onsite Optimization – Feb 21Optimize your website to it’s full SEO potential

Keywords and Keyphrase ResearchDownload immediately


Last Chance - All 2012 SEO ClassesLast Chance - All 2012 SEO Classes


Will These Slides Be Available?Will These Slides Be Available?



Key WordsKey Words


Your FoundationYour Foundation


Long Tail KeywordsLong Tail Keywords



First: Build Your ListFirst: Build Your List


Keyword ToolsKeyword Tools


Google InstantGoogle Instant


Find KeywordsFind Keywords


Keyword Research WebinarKeyword Research Webinar


New Searches?New Searches?


How I’m Going to TahitiHow I’m Going to Tahiti






Your WebsiteYour Website


The Long TailThe Long Tail






70%70%



Long Tail = Warmer LeadsLong Tail = Warmer Leads






Missing the Bigger PictureMissing the Bigger Picture


My Ticket to TahitiMy Ticket to Tahiti


So What?So What?


Armed and DangerousArmed and Dangerous


What Do I Do Now?What Do I Do Now?


Search for New WordsSearch for New Words


Search Your AnalyticsSearch Your Analytics


Write Keyword Related BlogsWrite Keyword Related Blogs


Find New ProductsFind New Products


Rank at the Top of GoogleRank at the Top of Google


Take Up More SpotsTake Up More Spots


Your Ticket to TahitiYour Ticket to Tahiti


End Result?End Result?


Thank You!Thank You!


314-496-8665

@WhereIsMyBiz