Is Upselling Your Products Really the Best Revenue?

Hi, Rick here. I was just thinking about something. Is upselling your products really the best revenue? Here are a few things to consider. In this post I'm going to hit on some things to think about before adding a product upsell.

Now, you can really double your revenue with an upsell. You know, when somebody buys a product from you and you have an upsell on the download or thank you page. You can have an extra 50 to 200% revenue right there on the upsell. You can double your income right there on the spot. Now here's another way to do this to maximize revenue and it might be for you or might not.

Another Way to Generate Revenue

Everybody hears about trust and relationship and how it affects business, but is an upsell a great way to build trust and relationship? You know there are a lot of people that believe they are building trust and relationships, but I believe that, it's possible, to have higher revenue by not having a product upsell. I think that we should be thinking about total revenue over the lifetime of that customer.

So I think a great way to build relationships and have more results for people is to build relationships with people that trust you before they even buy. You can build trust in the first 14 days. You can look for someone that just doesn't want your first product but somebody who buys from you the first time, consumes that information, finds value in, and buys another product. Year after year.

Would you rather have someone buy from you every single month for two years or maybe even five years and build a relationship, instead of concentrating on those initial sales. You have to decide.For me, I don't like upsells because that just seem so salesy. As if people just want to sell you something else quickly. Before you even have a chance to see if what you bought was even worth it. I’ve bought them before though.

Give is much information as you can and answer questions in your autoresponder. Questions that people need to move forward to the next stage in their business. Try building relationships with people (without an upsell) that learn something from you over time.

Can Upsells Limit Long Term Revenue From Your Products ?

I think that having an upsell right away takes away from that revenue over the lifetime of the customer. Why? Because I don't want to just try to sell them as much is possible and make as much money as I can. I want to deliver value over time so that I can build relationships and trust with people that matter and connect with me.

Now you might want to think about how you want to do this. You can go and split test and see how it works for you over time. Do you want to create instant upsell's? Do you want to build relationships and revenue streams that last for years. Remember that just because it works for one doesn't mean it works for everyone. Some people that don't use upsells, in my opinion build better relationships and bigger revenue over time. Maybe not for you. Again, test and decide what’s best for you.

There has been a lot of testing on this and it works for some people and for some it doesn't. Try looking for those relationships that connect with you. Not everybody connects with everybody but the people that do connect with you, you have to decide how you want to present your products and which way gets you the best revenue. So having an upsell can be very profitable for you. You might even create a bigger business if you even make a good decision. Something to think about.

Does Upselling Work for You?

There is a lot of credible information that leans towards repeat business (which I believe is the best kind of business) if you don't have an upsell. What I see is that more people buy from you after 14 days, what they would have spent on an upsell. Trust and relationships seem to grow faster. Find out what kind of revenue you can get over the lifetime of the customer. Get the results if it works for you.

Do you want to learn more about information products? Is so go to

http://informationbusinessmastery.com/how-to-expand-your-information-product-line/