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Introducing Jonah’s Thinking Process The AGI “Know-Why” behind the Thinking Processes

Introducing Jonah's Thinking Process

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The AGI "Know-Why" behind the Thinking Processes

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Page 1: Introducing Jonah's Thinking Process

Introducing Jonah’s Thinking Process

The AGI “Know-Why” behind the

Thinking Processes

Page 2: Introducing Jonah's Thinking Process

2© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Introducing Jonah’s Thinking Process

ALEX ROGO JONAH

How does Jonah know? How does he do that?

The AGI “Know-Why” behind the Thinking Processes

Page 3: Introducing Jonah's Thinking Process

3© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

We, at the AGI-Goldratt Institute, consider that two types of knowledge are necessary to really excel in business today:

1. "Know-How”, doing the things right, and 2. "Know-Why”, doing the right things.

The Know-How element focuses on the technical ability to integrate, align and manage systems and sub-systems. Jonah’s understanding of how operations works allows him to ‘connect-the-dots’ with Alex – the Know-Why – to help Alex derive how his UniCo plant should work. The Know-Why element is important to understand the logic of the cause and effect that really governs your systems.  This knowledge creates the ability to link the changes made by applying the Know-How to the results, or effects, that the changes create.

Our Jonah Program® for Operations is the AGI Program that provides this ability.  The term ‘Jonah’ is the name of the character in Dr. Eliyahu M. Goldratt’s book, The Goal, that leads Alex and his production team to think about their business, and what they should measure that drives decisions that are aligned with the goal of the business.  This program is so-named because it imparts the details of how Jonah actually thinks though problems.

Enjoy the following TOC Thinking Processes rendition of the conversation between Alex Rogo and Jonah. If you or your organization would like to to excel in business today and learn how to think through problems like Jonah, let us hear from you. We look forward to hearing from you soon!

Page 4: Introducing Jonah's Thinking Process

4© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

The story through the eyes of JonahPredicted Effect (aka ECE)

E1

C

Cause

Effect

(Speculate)

Page 5: Introducing Jonah's Thinking Process

5© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

The story through the eyes of Jonah

Predicted Effect (aka ECE)

E2E1

CCause

Effect

(Speculate)

Note that the cause (C) must both:1. Exist, and…2. Lead to another verifiable effect (E2)

Page 6: Introducing Jonah's Thinking Process

6© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

The story through the eyes of JonahPredicted Effect (aka ECE)

E2E1

CCause

Effect

(Speculate)

Note that the cause (C) must both:1. Exist, and…2. Lead to another verifiable effect (E2)

Alex claims that robots significantly improved the productivity of his plant.

Effect

Alex knows what he’s

talking about.

Speculated Cause

For example…

Page 7: Introducing Jonah's Thinking Process

7© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

The story through the eyes of JonahPredicted Effect (aka ECE)

E2E1

CCause

Effect

(Speculate)

Note that the cause (C) must both:1. Exist, and…2. Lead to another verifiable effect (E2)

Alex claims that robots significantly improved the productivity of his plant.

Effect

Alex knows what he’s

talking about.

Speculated Cause

Robots significantly improved the productivity

of Alex’s plant.

Predicted Effect

For example…

Page 8: Introducing Jonah's Thinking Process

8© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

The story through the eyes of JonahPredicted Effect (aka ECE)

E2E1

CCause

Effect

(Speculate)

Note that the cause (C) must both:1. Exist, and…2. Lead to another verifiable effect (E2)

Really?!…36% more money

from installing robots??

Alex claims that robots significantly improved the productivity of his plant.

Effect

Alex knows what he’s

talking about.

Speculated Cause

Robots significantly improved the productivity

of Alex’s plant.

Predicted Effect

For example…

Page 9: Introducing Jonah's Thinking Process

9© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

The story through the eyes of Jonah

Predicted Effect (aka ECE)

Cause

Effect E2E1

C

(Speculate)

Note that the cause (C) must both:1. Exist, and…2. Lead to another verifiable effect (E2)

Really?!…36% more money from installing robots??

No, not profit, just in a

certain area.

Alex claims that robots significantly improved the productivity of his plant.

Effect

Alex knows what he’s

talking about.

Speculated Cause

Robots significantly improved the productivity

of Alex’s plant.

Predicted Effect

For example…

Page 10: Introducing Jonah's Thinking Process

10© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Validating the Speculated Cause

Alex knows what he’s

talking about.

Alex claims that robots significantly improved the productivity of his plant.

Robots significantly improved the productivity

of Alex’s plant.

“Have you sold more product from your plant

because of these robots?”

Double Check!

No, Throughput (sales) did not

increase.

Page 11: Introducing Jonah's Thinking Process

11© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex knows what he’s

talking about.

Alex claims that robots significantly improved the productivity of his plant.

Robots significantly improved the productivity

of Alex’s plant.

“Have you reduced operating expenses in

your plant?”

Double Check!

No, Throughput (sales) did not

increase.

No, Operating Expenses did not

decrease.

Page 12: Introducing Jonah's Thinking Process

12© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex knows what he’s

talking about.

Alex claims that robots significantly improved the productivity of his plant.

Robots significantly improved the productivity

of Alex’s plant.

“Did your inventories go down?”

Double Check!

No, Throughput (sales) did not

increase.

No, Operating Expenses did not

decrease.

No, Inventory did not decrease.

Page 13: Introducing Jonah's Thinking Process

13© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex knows what he’s

talking about.

Alex claims that robots significantly improved the productivity of his plant.

Robots significantly improved the productivity

of Alex’s plant.

Double Check!

No, Throughput (sales) did not

increase.

No, Operating Expenses did not

decrease.

No, Inventory did not decrease.

But my price per part has gone down and my efficiencies are

up…

Page 14: Introducing Jonah's Thinking Process

14© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex knows what he’s

talking about.

Alex claims that robots significantly improved the productivity of his plant.

Robots significantly improved the productivity

of Alex’s plant.

Efficiencies? Why was your business

created…to show off its efficiencies?

Double Check!

No, Throughput (sales) did not

increase.

No, Operating Expenses did not

decrease.

No, Inventory did not decrease.

But my price per part has gone down and my efficiencies are

up…

Page 15: Introducing Jonah's Thinking Process

15© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that robots significantly improved the productivity in his plant.

Robots did not improve the productivity of Alex’s

plant.

Throughput (sales) did not increase.

Operating Expenses did not decrease.

Inventory did not decrease.

Speculate…If -Then

Page 16: Introducing Jonah's Thinking Process

16© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that robots significantly improved the productivity in his plant.

Robots did not improve the productivity of Alex’s

plant.

Throughput (sales) did not increase.

Operating Expenses did not decrease.

Inventory did not decrease.

Speculate…If -Then

Alex doesn’t know what he’s talking about.

Page 17: Introducing Jonah's Thinking Process

17© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that robots significantly improved the productivity in his plant.

Robots did not improve the productivity of Alex’s

plant.

Throughput (sales) did not increase.

Operating Expenses did not decrease.

Inventory did not decrease.

Plant efficiencies did not go up.

Speculate…If -Then

Alex doesn’t know what he’s talking about.

Page 18: Introducing Jonah's Thinking Process

18© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that robots significantly improved the productivity in his plant.

Robots did not improve the productivity of Alex’s

plant.

Throughput (sales) did not increase.

Operating Expenses did not decrease.

Inventory did not decrease.

Plant efficiencies did not go up.

Alex claims that efficiencies went up.

Alex claims that efficiencies went up

when they didn’t.

Speculate…If -Then

Alex doesn’t know what he’s talking about.

Page 19: Introducing Jonah's Thinking Process

19© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that robots significantly improved the productivity in his plant.

Robots did not improve the productivity of Alex’s

plant.

Throughput (sales) did not increase.

Operating Expenses did not decrease.

Inventory did not decrease.

Plant efficiencies did not go up.

Alex claims that efficiencies went up.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that costs went down when they didn’t.

Alex claims that costs went down.

Speculate…If -Then

Alex doesn’t know what he’s talking about.

Page 20: Introducing Jonah's Thinking Process

20© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that robots significantly improved the productivity in his plant.

Robots did not improve the productivity of Alex’s

plant.

Throughput (sales) did not increase.

Operating Expenses did not decrease.

Inventory did not decrease.

Plant efficiencies did not go up.

Alex claims that efficiencies went up.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that robots significantly improved the productivity in his plant

when they didn’t.

Alex claims that costs went down when they didn’t.

Alex claims that costs went down.

Speculate…If -Then

Alex doesn’t know what he’s talking about.

Page 21: Introducing Jonah's Thinking Process

21© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that robots significantly improved the productivity in his plant

when they didn’t.

Alex claims that costs went

down when they didn’t.

So why is Alex saying that… and what’s his plant like?

Alex doesn’t know what he’s talking about.

Page 22: Introducing Jonah's Thinking Process

22© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that robots significantly improved the productivity in his plant

when they didn’t.

Alex claims that costs went

down when they didn’t.

So why is Alex saying that… and what’s his plant like?

Alex doesn’t know what he’s talking about.

Page 23: Introducing Jonah's Thinking Process

23© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that robots significantly improved the productivity in his plant

when they didn’t.

Alex claims that costs went

down when they didn’t.

Alex runs his plant striving to achieve local optima!

So why is Alex saying that… and what’s his plant like?

Page 24: Introducing Jonah's Thinking Process

24© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that robots significantly improved the productivity in his plant

when they didn’t.

Alex claims that costs went

down when they didn’t.

Alex runs his plant striving to achieve local optima!

It’s local efficiencies that are important to

Alex.

Alex tries to run all of his resources constantly.

Material is released just to supply work to

resources.

Work-in-process inventory is too high.

So why is Alex saying that… and what’s his plant like?

Page 25: Introducing Jonah's Thinking Process

25© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that robots significantly improved the productivity in his plant

when they didn’t.

Alex claims that costs went

down when they didn’t.

Alex runs his plant striving to achieve local optima!

It’s local efficiencies that are important to

Alex.

It’s the local notion of “cost-per-part” that is

important to Alex.

Alex tries to run all of his resources constantly.

Material is released just to supply work to

resources.

Work-in-process inventory is too high.

Alex tries to save set-ups.

So why is Alex saying that… and what’s his plant like?

Page 26: Introducing Jonah's Thinking Process

26© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that robots significantly improved the productivity in his plant

when they didn’t.

Alex claims that costs went

down when they didn’t.

Alex runs his plant striving to achieve local optima!

It’s local efficiencies that are important to

Alex.

It’s the local notion of “cost-per-part” that is

important to Alex.

Alex tries to run all of his resources constantly.

Material is released just to supply work to

resources.

Work-in-process inventory is too high.

Finished goods inventory is too high.

Alex tries to save set-ups.

Large batches are run to “gain” low cost per

part.

Satisfying demand for small

quantities is delayed.

So why is Alex saying that… and what’s his plant like?

Page 27: Introducing Jonah's Thinking Process

27© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Alex claims that efficiencies went up

when they didn’t.

Alex claims that robots significantly improved the productivity in his plant

when they didn’t.

Alex claims that costs went

down when they didn’t.

Alex runs his plant striving to achieve local optima!

It’s local efficiencies that are important to

Alex.

It’s the local notion of “cost-per-part” that is

important to Alex.

Alex tries to run all of his resources constantly.

Material is released just to supply work to

resources.

Many common materials exist in

almost every plant.

Material is ordered according to

expected demand.

Purchasing frequently faces

material shortages.

Work-in-process inventory is too high.

Finished goods inventory is too high.

Purchasing will increase the levels of raw material

and purchased parts inventory.

Alex tries to save set-ups.

Large batches are run to “gain” low cost per

part.

Satisfying demand for small

quantities is delayed.

So why is Alex saying that… and what’s his plant like?

Page 28: Introducing Jonah's Thinking Process

28© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Work-in-process inventory is too high.

Finished goods inventory is too high.

Purchasing will increase the levels of raw material

and purchased parts inventory.

Page 29: Introducing Jonah's Thinking Process

29© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Work-in-process inventory is too high.

Finished goods inventory is too high.

Purchasing will increase the levels of raw material

and purchased parts inventory.

“Tell me, Alex..”

Page 30: Introducing Jonah's Thinking Process

30© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Work-in-process inventory is too high.

Finished goods inventory is too high.

Purchasing will increase the levels of raw material

and purchased parts inventory.

“All material inventories are going through the roof, are

they not?”

“Tell me, Alex..”

Page 31: Introducing Jonah's Thinking Process

31© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Work-in-process inventory is too high.

Finished goods inventory is too high.

Purchasing will increase the levels of raw material

and purchased parts inventory.

“All material inventories are going through the roof, are

they not?”

“Tell me, Alex..”

!

Page 32: Introducing Jonah's Thinking Process

32© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Work-in-process inventory is too high.

Finished goods inventory is too high.

Purchasing will increase the levels of raw material

and purchased parts inventory.

Satisfying demand for small

quantities is delayed.

“All material inventories are going through the roof, are

they not?”

Sifting what should be done to satisfy near due-date customer

orders is mainly achieved through (formal and informal)

expediting.

“Tell me, Alex..”

!!

Page 33: Introducing Jonah's Thinking Process

33© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

Work-in-process inventory is too high.

Finished goods inventory is too high.

Purchasing will increase the levels of raw material

and purchased parts inventory.

Satisfying demand for small

quantities is delayed.

“All material inventories are going through the roof, are

they not?”

Sifting what should be done to satisfy near due-date customer

orders is mainly achieved through (formal and informal)

expediting.

“Customer orders are always late, can’t ship anything on

time!”

How does he know…??

“Tell me, Alex..”

Page 34: Introducing Jonah's Thinking Process

34© 1993-2013 Avraham Y. Goldratt Institute, a Limited Partnership. All Rights Reserved.

‘Know’ like Jonah knows. Learn to use all the tools of Jonah:

• Advanced TOC for Operations. The Know-How element that focuses on the technical ability to integrate, align and manage systems and sub-systems.

• Jonah Program® for Operations. The Know-Why element for understanding the logic of the cause and effect that really governs your systems.  This knowledge creates the ability to link the changes made by applying the Know-How to the results, or effects, that the changes create as Jonah does with Alex Rogo.

For more information on attending AGI’s Jonah Program®, please visit us on our website at www.goldratt.com/criticalthinkingprograms.shtml.

Follow us on LinkedIn. Tell us if you liked what you saw, and please share this with others.

An AGI Jonah? Recommend us on our company page at http://www.linkedin.com/company/agi---goldratt-institute

Questions? Please contact Ms. Robbin Seipold, Director of Client Services, at [email protected] or by telephone at (203) 624-9026, ext 306.

We look forward to hearing from you soon!