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INTERNET MARKETING MUSCLE EPISODE #113Bill Davis, Publisher Internet Marketing Muscle
WELCOME! Episode #13!!!
Dedicating this one to you.
Let’s get started!
http://internet-marketing-muscle.com
I’M GOING ON HIATUS But it’s not a bad thing.
I am working on a BIG project.
In fact, it’s the biggest project I’ve ever worked on.
But this doesn’t mean the podcast is dead. It just means I’ll be publishing less frequently and less “on a schedule.”
http://internet-marketing-muscle.com
WHAT IS IT? This is NOT a pitch for the project.
I just want to keep you in the loop.
It’s an online summit.
I am in the beginning stages, so I don’t even have a name for it.
http://internet-marketing-muscle.com
IT WILL BE ALL ABOUT INFORMATION PUBLISHING
I can tell you that much.
And it will cover the “4 P’s” of marketing, plus a lot of other useful stuff.
What are these “4 P’s,” you may ask. Let me tell you a story.
http://internet-marketing-muscle.com
I USED TO BE A RETAIL STORE MANAGER (DECADES
AGO) I had a super mentor.
He was tough.
He was the starting QB for Cal Berkeley back in the day.
He is smart, agile, an avid reader. He was my Tony Robbins, without the firewalking bullshit.
http://internet-marketing-muscle.com
SAGE ADVICE He had lots of information and advice to give.
Whereas most people shunned it, I ate it up.
One of the things I remember to this day is his talk about the “4 P’s” of marketing.
http://internet-marketing-muscle.com
THE “4 P’S” OF MARKETING Product – You had to have something to sell. It had to be in inventory.
Placement – You had to put that product where it could be found easily. Associate it with “add-on” items and upsells.
Promotion – You had to promote it. The company I worked for was a newspaper advertising behemoth. They had it down to a science.
Price – You had to compete. Mostly. Here’s a side story.http://internet-marketing-muscle.com
FINAL THOUGHTS Thanks for listening.
Subscribe to the podcast on iTunes and Stitcher (and leave a review, please).
Sign up for podcast notifications http://internet-marketing-muscle.com/podcasts/
Exclusive “insider tips” Members’ Only announcements Upcoming podcast topics Tools to help you build your business
http://internet-marketing-muscle.com
RESOURCES Internet Marketing Muscle – http://internet-marketing-muscle.com
IMM on Facebook – https://www.facebook.com/InternetMarketingMuscle
Twitter – http://twitter.com/billspaced
Facebook group: https://www.facebook.com/groups/imcoachingacademy/If you want in, let me know – hit me up on Facebook
Like this podcast? Give me a dollar.http://internet-marketing-muscle.com