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Importance of Storytelling for Entrepreneurs digitalbusinesslife.com /importance-of-storytelling-for-entrepreneurs
Digital Business Life
Nobody is born as an Entrepreneur. There is always a Story behind each Entrepreneur, a sequence ofstruggle & passion. So if you know your story, and you know how to tell it to others, it will not onlybenefit you in terms of PR but also give you advantage in your Business Relations. This is all aboutExplaining yourself or your Company. It develops a Connection between you and the people involvedin your Business, whether they are Employees or Customers. The One benefit which is often skippedin discussions, is that Storytelling also clear the things within your own Mind. It helps you in definingyourself to yourself, so lets understand the Importance of Storytelling for Entrepreneurs..
So what are the Ingredients of Story of an Entrepreneur. Well Entrepreneurs are defined by theirBusiness. So your story must explain the following parts, to be an effective one.
WHO WE ARE ?
This part defines your company and your resources. You can explain your strengths, skills & success toothers. This part will decide, whether people are interested in the rest of the story or not. Because ifyour Identity is not impressive, then people will not be interested in the other details.
WHAT WE DO ?
Here you will cover your Products or Services. You should have complete knowledge about what arethe capabilities of your Business and how is it useful to customers or clients. So people should
understand that what you are doing is important.
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WHY WE DO IT ?
Now this is very important. Most of the times, people have no idea why they are doing business. Allthey have in mind is making money. But obviously it is not an impressive reason if you will explain thisto your potential clients. They will consider this a selfish & negative reason. So you should have somefacts about how your business is helpful to others. How your business is solving the problems ofothers.
HOW WE DO IT ?
Then after explaining your identity and abilities. Now its time to explain your procedure. Here you willhave to focus on what creativity do you implement in your procedures. If you just do things normally,that is not a story. However if you do them in a special way, which is different than others, that isinteresting !
PROOF
Finally, after a successful story, you will show Proof to your Clients or Community. You can show yourWork Environment, your Products, your Annual Revenue Reports or even the Feedback from RegularCustomers. Because without this part, it is all just a story. But After this part, it will be tagged as aSuccess Story.
It is sometimes very time-consuming process to finalize these questions and their answers whilecompiling a story. But once you will have your story, you will feel extremely Confident. You will have fullknowledge about what you are, what you do, why you do it and How you do it.
If you have any other ideas about Importance of Storytelling for Entrepreneurs, do Share them withus. You can post comments to add more informative value to this subject. Your Input is MuchAppreciated.