Romi Mikulinsky (Ph.D)

Maximizing Creativity ConferenceHaifa, Nov. 2015

Implementing technological innovation in risk-averse

organizations – promises and challenges

Or:

how to make organizations embrace

change

Benefits for the Digital Enterprise

Deloitte Digital + MIT Sloan report (July 2015) http://marketing.mitsmr.com/DL2015/MITSMR-Deloitte-Digital-Infographic-2015.jpg

Deloitte Digital + MIT Sloan report (July 2015) http://marketing.mitsmr.com/DL2015/MITSMR-Deloitte-Digital-Infographic-2015.jpg

Strategy, not technology, drives digital transformation

Deloitte Digital + MIT Sloan report (July 2015) http://marketing.mitsmr.com/DL2015/MITSMR-Deloitte-Digital-Infographic-2015.jpg

Satisfaction rises as the enterprise adjusts to digital transformation

Deloitte Digital + MIT Sloan report (July 2015) http://marketing.mitsmr.com/DL2015/MITSMR-Deloitte-Digital-Infographic-2015.jpg

Leadership drives digital transformation

Deloitte Digital + MIT Sloan report (July 2015) http://marketing.mitsmr.com/DL2015/MITSMR-Deloitte-Digital-Infographic-2015.jpg

Unpacking LeadershipTaking risks becomes a cultural

norm The ability to

conceptualize how digital

technologies can impact the business

Digital fluency doesn’t demand mastery of the technologies. Instead, it requires the ability to articulate the value of digital technologies to the organization’s future.

Deloitte Digital + MIT Solan report (July 2015) http://marketing.mitsmr.com/DL2015/MITSMR-Deloitte-Digital-Infographic-2015.jpg

Rethinking Organizational Culture

Making a culture less risk averse- Failure is a valid outcome

Culture needs to support collaboration

and creativity

Opening up to open innovation, to a variety of voices, to experimentation and to failure

What can be your role in bringing change?

Learn

experiment

share

Don’t give up

Communicate your success

Find allies

Thank you!

Romi Mikulinskywww.wesimplify.info