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Steps to create a Successful
Marketing Campaign
Creating compelling offer
Placing the offer on website
Promoting it via blogs and social media
Measuring results
Questions to create a compelling offer
What is the
offer
promoting?
Who is it
targeting?
Why does it
matter to
your
audience?
What are
your
audience’s
priorities?
What issues
does it
address for
your buyers?
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Using blog for promoting offer
Adding a
compelling image
Including a catchy
headline
Follow systematic
pattern for text
Using social media for promoting offer
Zeroing on
the social
media
channels Planning the
timing of the
promotion Mapping
different
networks Using
hastags and
mentions