Embed Size (px)
DESCRIPTION
Algorithm of SOH/SOR in a context of a Technology / Digital Store / Speciality Store in Modern Retail in India .....peshwa acharya
Citation preview
Reliance Digital - SOH Philosophy It goes without saying that alignment of business strategy with execution is critical to the success of the business in today’s competitive world. In managing the success of our retail brands we have focused on several Key areas to deliver what we believe is unique and compelling reason for customers to shop at Reliance Digital.
It is no longer enough to just
provide the consumers with
quality products. Today it’s all
about the shopping experience
and the many meaningful ways
retailers can connect with
consumers. PESHWA ACHARYA
Just as we encourage our retail partners to continually think outside the box and look For the ways to reinvent what they do within their four walls, at Reliance Digital we Present the same challenge to our managers each and every day. The result is that we continue to invest hundreds of millions across our portfolio to modernize and expand the experience for our customers and retailers. As a industry our primary objective is simply to maximize the experience and service within our space. Do it Right on daily basis and we are rewarded.
PESHWA ACHARYA [email protected] 3
Entertainment Communications Appliances Computers Gaming
Reliance Digital Categories
PESHWA ACHARYA [email protected] 4
Other Branding Proposal
• Shopping Trolleys
• Shopping / Carry Bags
• Discount Coupons
• Vouchers
• Brand / Theme based events
PESHWA ACHARYA [email protected] 39
SOH Selling Process CDIT Marketing sends the
SOH presentation, menu
card and agreement copy to
the vendor
Vendor sends a confirmation
on email for the SOH area
and the period needed for
CDIT Marketing confirms the
availability to Vendor
Vendor sends the duly filled
and signed agreement to
CDIT marketing
CDIT marketing
Head approves
discount
CFO - CDIT
approves the
discount
CDIT marketing
informs the final
rate to vendor
Vendor
agrees to the
final rate
yes
yes
no
no
CDIT marketing informs the
final rate to vendor
yes
yes
Vendor seeks
discount for the specified
SOH and period
no
CDIT marketing gets the
agreement signed from RR
side and sends the vendor
copy, and contact details of
the store VM
Original Copy of the
agreement with CFO - CDIT,
one copy with store VM and
one copy with CDIT-
marketing
Vendor issues a cheque
payment
Finance issues a Invoice in
the name of the vendor
SOH selling process
CDIT marketing
seeks other
vendors for SOH
no
PESHWA ACHARYA [email protected] 40
SOH Implementation Process SOH implementation process
Vendor sends a mail to the
store VM giving details of the
contractor, date & time of
implementation.
Vendor receives the signed
agreement, contact details of
the store VM
Vendor contractor arrives at
the store with an
authorisation letter
Store VM shows the SOH
area to the vendor
contractor
Vendor contractor removes
the old signage, if existed, on
the site and gives it to store
VM
Contractor completes the
signage work
Store VM scraps the old
signage
Store VM signs the
contractor job sheet.
Store VM
inspects the
quality of work
Store VM ask the
contractor to improve the
quality within 24hrs and
removes the signage
Store VM sends a mail to
vendor on the status with
CC to CDIT mktg
Contractor signs RR job
sheet.
Store VM files a copy of both
the job sheets.
Store VM sends a “job
completed” mail to vendor,
CFO, CDIT - mktg
yes
no
PESHWA ACHARYA [email protected] 41
SOH Delayed Payment Process Delayed Payment
Finance issues an Invoice in the
name of the vendor
Vendor
makes a payment
within 15 days
The relevant GL
account and MIS
is updated
Finance sends a reminder mail to
the vendor with a copy to the
CDIT mktg
Vendor
makes a payment
within 5 days
The relevant GL
account and MIS
is updated
Finance sends a mail to CDIT
mktg with cc to Vendor to remove
the signage within 48 hrs.
CDIT mktg informs the store VM
to remove the identified signages
from the store
Store VM hires local contractors
and removes the signage.
The Store VM sends a
confirmation mail to Finance with
a CC to CDIT mktg and Vendor
Finance issues a debit note for
adjusting the payment of vendor
CDIT mktg updates the record
and ensure next dealing with the
vendor is after advance payment
no
no
yes
yes
PESHWA ACHARYA [email protected] 42
SOH Expiry Process Signage Expiry process
VM store identifies the
expired signage in the
weekly audit
Store VM sends a mail to
CDIT mktg on the signage
due to expiry next week
CDIT mktg
informs of contract
extension
Within 7 days after the expiry
date the Store VM removes
the vendor signage
Store VM updates the
Vacant Signage list and
mails to CDIT mktg.
SOH SELLING PROCESS
SOH IMPLEMENTATION
PROCESS
no
yes
PESHWA ACHARYA [email protected] 43
