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How to Build a Successful Digital TribeA path to real business success on Social
Media
by Xelo Romero
Passion with a common purpose
Having a passion for the mission and values of the tribe is vital.
Share it !
LeadershipLarge groups that work together towards common goals, requires leadership to establish:
❖ Focus❖ Keep things properly
aligned ❖ Get them done
Establish forums for people to get to know each other
Forums are safe havens where people aren’t afraid to:
❖ Share ❖ Be themselves❖ Strong bonds
Nurture a sense of responsibility and commitment
Be the example, be available and provide timely responsesActing as the model community member, is a living example of what is expected of all community members. If a mistake is made, admit it and fix it.
Share what others are doing and tirelessly advocate for each other
Sharing is caring ! Spread knowledge and build a community around it.
Establish a strong brand identityIt provides something tangible for people rally behind.
Be positive and have a sense of humor
Positive people creates positive energy where positive things happen.
Wit and laughter are magnets to attract people willing to join the fun.
Celebrate victories and draw attention to a job well done
Everyone likes a pat on the back or being recognized for an accomplishment, that is publicized without provocation.
DisciplineThe welfare of the tribe is essential, to make everybody comfortable and willing to stay. Don’t allow behaviour to linger.Make your wishes clear, to avoid compromising the well-being of the tribe.
Consistency is keyDedicating yourself consistently to these behaviours, is critical for nurturing the kind of culture of which strong digital tribes are made.
Stay nimbleCommunities evolve, things change. It will require flexibility and making adjustments as you go, to ensure that your community prevails.
Created by Xelo Romeroww.xeloromero.com
Based on 12 Most Community Driven Ways to Build a Successful Digital Tribe by Paul Biedermann