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HUMAN RESOURCE MANAGEMENT
BCY Company
PRESENTATION
Prof: BROWN
Outline
INTRODUCTION
ORGANIZING COMPANY
BUSINESS STRATEGIC PLAN
CONCLUSION
JOB DESCRIPTION
INTRODUCTION
Welcome to
BCY COMPANY
Bring Customer to YOU
Who are our
customers?
Who we are?
Why we are
unique?
INTRODUCTION
MISSION STATEMENT
JOB DESCRIPTION
Job SummaryResponsibilities and Duties
• Establishes marketing goals
• Develops and executes marketing plans and programs
• Researches, analyzes, and monitors
• Ensures effective control of marketing results
• Evaluates market reactions to advertising programs
• Conducts marketing surveys on current and new service concepts.
• Prepares marketing activity reports.
JOB DESCRIPTION
Job Specification
• Bachelors Degree in Marketing or a related field required.
• Strong effective communicator
• Highly developed, demonstrated teamwork skills.
• Ability to coordinate the efforts of a large team of diverse
creative employees.
CEO
Vice President of Operation
Finance manager
Human Resources Department
Financial Management Department
Assistant
Direct Marketing
Manager of Training
StaffMarket & Customers Research
Internal & external Communication Manager of
Recruiting
Manager of Operation
Research & Development Department
Marketing & Business Department
HR Assistant
Staff
Public Relations
Marketing Manager
Accounting Department
DirectorDirector
Administrative Assistant
DirectorDirect Business
Sale Manager
Assistant
Staff
Staff
Staff
Part-time Assistant
ORGANIZING COMPANY
DATE ACCOUNTS AND EXPLANATIONS
POST.
REF.2014
Cash 1000000
Capital 1000000
Equipment, Machine 100000
Utilities 1000
Salary, Insurance 9100
Others 5000
Cash 115100
VP Marketing 5000
VP Business 5500VP Human Resource 2500
VP Strategic Planning & Implementation 10000
Others 10000
Cash 33000
BUSINESS STRATEGIC PLAN
1. Finance
Target:- Help customers to realize the images,
target and mission statement of BCY Company.
- Saving as much as possible the cost of advertising
BUSINESS STRATEGIC PLAN
2. Marketing
Process:- Helping customers realize company & our
services- Persuading customers buy and use our
partners’ products through our services- Making our images deeply
BUSINESS STRATEGIC PLAN
2. Marketing
Ideas:Make a satisfaction of customers when they
use our service through effects of sound in advertising, poster and the enthusiasm of consultant
BUSINESS STRATEGIC PLAN
2. Marketing
2014 2015 2016 20170
50000
100000
150000
200000
250000
300000
350000
400000
450000
500000
CostRevenueProfit
Cost Revenue Profit2014 198000 218000 200002015 400000 450000 500002016 365000 428000 630002017 369000 430500 61500
BUSINESS STRATEGIC PLAN
3. Sales
Bringing the true information from customers to operations.Make sure that our customers are satisfied by professional
services, which are valuable and quality.• Customer• Employees• Environment• Community
BUSINESS STRATEGIC PLAN
4. Code of Ethic
• Customer
4. Code of Ethic
4. Code of Ethic• Employee
• Environment
4. Code of Ethic
• Community
4. Code of Ethic
• What is the general problem?
ACTION PLAN
• What is specific problem?
ACTION PLAN
• Solving this problem.
ACTION PLAN
• Which solution will we implement first?Show our clearly strategic plans that create trusts to corporations to make the collaboration.
Begin: May 19, 2014
End: August 19, 2014
ACTION PLAN
CONCLUSION
