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When companies think about global sales and export, they immediately think of freight and logistics and international payments. Those are pertinent, for sure. And there are hassles associated with both - just as with domestic business. But research finds that companies which focus on those transactional details instead of a holistic, strategic framework for making export growth decisions and guiding tactical execution tend to lag behind those that are strategic. And companies that export tend to be more resilient, profitable and vibrant. So take a look at the holistic, integrated, multi-disciplinary approach that we recommend. Global Business Development requires a balanced, integrated strategic approach.
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