Upload
webmarketing123
View
680
Download
0
Embed Size (px)
DESCRIPTION
Was your company’s website impacted by recent search algorithm changes? Are competitors ahead of you in the search rankings? Alex Dunks, Search Marketing Expert, will be conducting live website analyses and talking digital marketing strategy and measurement in our new webinar format. Attendees to this webinar will: Understand how recent algorithm updates have transformed the SEO industry and what it means for companies like yours. Learn how to benchmark your SEO, and what are the key metrics to measure as you seek improvement. We’ll pull back the veil on how our successful clients increase leads and close more deals through metrics-focused digital marketing. Webmarketing123 is a Bay-Area Digital Marketing Agency. Our distinctive approach: pair a metrics-rich methodology with an understanding of our clients’ unique business goals and challenges. We combine a deep expertise across industry verticals, smart use of automation, and efficient use of analytics to inform data-driven decision-making. At Webmarketing123, each client has a dedicated team employing Search Engine Optimization (SEO), Pay Per Click (PPC) advertising, and/or Social Media Marketing (SMM) to create remarkable, results-driven marketing programs.
Citation preview
@webmarketing123 #wm123
Facetime with a Digital Marketing Expert
Alex Dunks Business Development
Webmarketing123
facebook.com/webmarketing123 webmarketing123
@webmarketing123 #wm123
• Founded in 2004 • Proprietary Attribution Tool
• Custom KPI-based Scorecards • 120+ Clients
@webmarketing123 #wm123
Are the slides available?
We’re live tweeting webinar highlights.
Stay informed by following us.
Ready to take the next step with us?
Some Practical Matters
Yes! Just email [email protected]
@webmarketing123
facebook.com/webmarketing123
Request a Complimentary SEO Assessment Today.
webmarketing123
@webmarketing123 #wm123
Introducers
Influencers
Closers
Keyword searches
(Broad/generic)
Display advertising
Email marketing
Social media
Brand names
Search advertising
Remarketing
Search marketing
Model numbers
Branded terms
Purchase Decisions are being made higher in the funnel
@webmarketing123 #wm123
Lead-to-Customer Close % by Channel
Inbound Marketing Channels Close More Deals
Request a Consultation: [email protected] bit.ly/wm123seo
Connect with the Host: [email protected]
What can you gain from speaking with one of our analysts?
Social Media Audit
‘Cost of the Problem’ Analysis
Compare digital strategies
Take a hard look at your competitors
facebook.com/webmarketing123 webmarketing123 @webmarketing123
@webmarketing123 #wm123
• Stay focused on outcomes: Analytics provides an amazing breadth of data. Start by looking at conversions and the keywords and traffic sources that are driving them.
• Customize for Greater Benefit: Effective tracking of your website traffic and visitor behavior has a direct impact on your conversion goals. Establish Goals and start measuring!
• Bring discipline into your decision-making process: Select metrics to measure and monitor them via custom dashboards or auto-emailed reports.
Key Takeaways